Take out the trash, it's beginning to stink - Great SEO

By
Services for Real Estate Pros with NeNet

Good Afternoon All,

I was working on a new SEO Optimization project over the weekend for a new customer, and the first thing I did was a preliminary assessment of the site. I discovered that everything that could be done wrong was!

I thought to myself "Gosh, I should post on this so others don't make the same mistakes". I have had this conversation a thousand times with customers over the years, but here is a great opportunity to teach to this topic. I promise this post will not be 2 miles long! Please subscribe to my blog.

Great SEO

Here is my TRASH list of things that need to be taken OUT of your website campaign..

  • Duplicate Content - This will get you penalized and KILL your visibility FAST!
  • Crap Links - You know, the kind you buy from the link farms..
  • Spammy Keyword STUFFING - 100 keywords in your metas that don't appear on your site.
  • Spammy Keyword STUFFING in hidden text on your site.
  • Redirected URLS (Splash page loads and then redirects to another site)
  • Pages that fail W3C
  • Sites hosted on slow servers..
  • Ads above the fold.
  • Little to no white space on the pages.
  • 10 mile long domain names (stuffing too many keywords into the domain)

Ok, I will break this up into multiple posts, so the list above will be covered in detail in subsequent posts.
All subsequent posts on this topic will reference this original post.

If you understand how your site might violate any of the above 
issues, just start working the list. If you don't understand all of this, feel free to email me.   


Have a great day, and see you ALL at the top! Great SEO happens one step at a time!

Comments (19)

Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Hmmm....I really appreciate tutorial style posts...thanks for the tip list!

May 01, 2012 03:06 AM
Victor Zuniga
Berkshire Hathaway Home Services California Properties - San Diego, CA

Thanks for the list. I had not realized that putting too many keywords was a bad idea.

May 01, 2012 03:11 AM
Michele Sims
Affinity Real Estate, LLC - Alamogordo, NM

Thanks for the tips Joe! I think we all have a tendency to try to use everything at once . . . 

May 01, 2012 04:22 AM
Ginny Gorman
RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate - North Kingstown, RI
Homes for Sale in Southern RI and beyond

Joe, I believe I am behaving well on my web site...but i see all this Matt Cutts talk about the spammy stuff on the web & how to better behave.  Personally I love doing original content but use to fret about it...now it just comes easier...look forward to the posts.

May 01, 2012 09:59 AM
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Joe good data to ponder over.  Some of it I understand other parts I don't have a clue.

May 01, 2012 10:10 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!

Li, Thanks for stopping by and commenting! I will break the list down over the next few days. Have a great day!

May 02, 2012 12:51 AM
Jordon Wheeler
The Jordon Wheeler Group - Fairburn, GA
J W Group Real Estate Sales and Service

Hey Joe,

More practical tips and training.  I need to put some of this stuff into action.  Thanks and I do subscribe.  Best of success to you this year!

May 02, 2012 01:44 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!
Hi Victor, thanks for commenting. Its not bad as long as the keywords are relevant to the content and in proper ratios.. Have a great evening!
May 02, 2012 01:50 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!
Michelle, thanks for commenting.. Yes we do... Remember, Great SEO happens one step at a time... Have a great evening!
May 02, 2012 01:53 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!
Hi Ginny, I think you are doing good in most of the above... Better than most I check.. I'm still not letting you live down the "fuzzy chicks"!! Have a great evening!
May 02, 2012 02:37 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!
James, Thanks for commenting, it all takes time.. Just bite off what you can chew on and get more when thats digested.. Have a great evening!!!
May 02, 2012 02:40 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!
Jordon, how are u doing? Thanks for commenting, and subscribing!! Have a great evening! I need to give you a ring my friend...
May 02, 2012 02:42 PM
Teral McDowell
Referral Patners LLC - Murphy, TX

I think I might be guilty of a couple; mine is always a work in progress.

May 06, 2012 10:07 AM
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Joe- I should copy that list because I have a feeling I may have some work to do on my site!!!

May 08, 2012 02:19 AM
Mike Frazier
Carousel Realty of Dyer County - Dyersburg, TN
Northwest Tennessee Realtor

Joe, I hope I am not the one you are talking about here. I may be guilty of pages failing W3C since I do not have a clue what that is. Did you get info for my idx link?

May 08, 2012 07:06 AM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!

Teral, thanks for stopping by and commenting... Just go down the list and fix them.. Don't stress, just work one problem at a time. Have a great day!

May 08, 2012 12:04 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!

Kathy, thanks for commenting.. From what I see, your site is ok for the most part.. Your new site will be BETTER... Have a great evening.. Sorry I didn't get back to you earlier.. We had some data center issues that came up...

May 08, 2012 12:05 PM
Joe Smith
NeNet - Tulsa, OK
Great SEO Services that you can afford!

Hey Mike, Thanks for commenting... No, your'e not the one.. Looking forward to having the rets stuff for your new site.. I have it from a very good source that your new site will be pretty SEO friendly.. Have a great evening!

May 08, 2012 12:07 PM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

Great advice Joe! I'm going to check your recent posts, I hope, you are still around:) 

Jan 17, 2018 08:37 PM