ActiveRain Year In Review On Coaching By Joeann Fossland, Master Certified Coach

Education & Training with Advantage Solutions Group

AR & Coaching 2007 : The Good, The Bad and The Ugly

 Actually just the GOOD!!!! The bad and the ugly have been edited out!
 What a fun task to review the coaching posts and take a look at how coaching and ActiveRain are intermeshing! Thanks to Jennifer Fivelsdal for the opportunity to play on this team!

 To research this post, I read all the posts that were flagged coaching and reviewed the bios in the trainer group and took a look at the Coaching Groups to find more people and posts that would be valuable to bring to you. I interviewed a few coaches who had some good posts for their perspective. I found some new folks who'll I'll now subscribe to! There are 10 Coaching Groups, although several are private. When I joined early in the year, there were about 60 trainers listed. There are now 515.   The whole profession of coaching is an interesting one since anyone can call themselves a coach.   

So, I'd like to start there:  On ActiveRain, we have a category for trainers but not one for coaches and I hope that this post will help you understand some distinctions between the two. I feel strongly about this because I encounter people who have no training at all or have just been trained by the company they work for. The  International Coaches Federation (which is sort of like the NAR for Coaches) has certified  48 schools to offer training programs with minimum standards of 125 hours of class study. The ICF serves as the ethical body as well as offering the opportunity to earn coach designations, such as the Master Certified Coach(MCC) and Professional Certified Coach (PCC). Many people calling themselves coaches are using their real estate industry background to justify the title, coach. And many are actually offering "training" or "mentoring" rather than coaching. A good way to explain the difference, is that training is about the "what" and coaching is about the "who". Perhaps this is splitting of hairs, here, but I do want for you to know the difference and be empowered with the right questions should you hire a coach....but, I digress...and that is a whole 'nother post!    

Should you have a coach? It's a personal decision, of course, based on your needs. Whether you need a trainer or a coach is part of that decision. Here are few thoughts on that by some ActiveRainers:

The great opportunity you have as part of the ActiveRain community is to sample the coaching style of the coaches by reading their blogs and getting a feel for their style.  

 DrumRoll Please........   Best of 2007 Coaching Posts:  

Here is my favorite post by Katerina Gasset Conquering Your Roadblock Who's Name Is FEAR.

She says "Being a coach in the Active Rain Community has been very rewarding. I have been blessed so greatly in my life and love the chance to pay it forward. The way I give thanks is through helping others and here on the Rain I have the greatest opportunity to reach the most agents who can read my posts to help them in their lives and businesses. Through comments on my posts I know that my contribution is effective and appreciated.I also have picked up some great clients to coach and this is also very rewarding. I love to coach and train so I am living my dream and I am in my element here on the Rain." She also had a featured post Are You Ready To Quit or Sink Your Teeth Into Your Business In 2008 that is well worth reading if you missed it.  

Lonn Dugan, a former webmaster and SEO service provider , also had two posts I had a hard time choosing between (so I didn't! Isn't that the great thing about blogging? can make up your own rules):   Are You PURPLE Yet?  and Roll Over Beethoven: Inventing a Wheel vs Buying a Wheel 

Lonn said,"It used to be that most real estate blogs were about scripts, dialogue, business practices, office systems, and which smart phone to use.  In 2007 we started hearing a lot more about SEO, SERP, Long Tail, PPC, and Google Rank!   Active Rain has been a huge leader in online discussion for Real Estate Agents, so it is no surprise that there were a lot of posts on these topic.   Not every agent can afford a personal coach, so this great web site at lets me help them too.  My eBook about How to get Page One Rank at Google was published free of charge, one chapter at a time, at  See FREE eBook post #1 at .    

Chris Pollinger's post, Producing a Great Electronic Newsletter is an example of training (the what) vs. coaching(the who). Good stuff, regardless of the category, so I've slipped it in!

Chris sums up what I believe many of us have experienced. He says," Active Rain has allowed me to exceed the successful and tap into the significant.  As a Real Estate Coach, I see the best of the best and the worst of the worst. Active Rain has allowed me to participate in some small way to share what's working and what's not it today's market.  I have received comments from all over the US with agents I would have never met otherwise, letting me know something I've said in a comment or written in a post has changed their lives for the better.Active Rain has provided far more exposure than I had ever thought possible into markets and areas that I wouldn't be in otherwise."

 Kelle Sparta gives some good advice for the "who" side of things:  Get Committed

She says,"The thing that I've found most useful for blogging on Active Rain for me as a coach is that it is letting people get to know me and how I think.  I've found that between the blog, the book, and the podcast, people who call up are acting like they've known me for years.  It's really amazing (and a little disconcerting since I have no idea who they are).  I have a few raving fans who are always out there to offer up a kind word or two as well and that's a bonus for me when I'm needing a pick-me-up. The interesting thing for me though is how the points system really encourages me to post in my blog.  I have a goal to get into the top 10 in Massachusetts.  It's a daunting task since the bar is constantly moving and I'm competing against agents who have the option of cutting and pasting reports from the MLS and who post listings.  So it's more work for me.  But it isn't really about getting into the top 10, it's about motivating myself to post,  I think the point system is simply brilliant for this.

And here are a few more that impressed me :

So there you have it! 2008 promises to be an extraordinary year for those who choose to stretch themselves beyond average! Reading the posts from great coaches on ActiveRain will be one way to stay at the top of your game! Hiring a coach might be another!

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Heather Fitzgerald
REALTY WORLD-Harbert Company, Inc. - Greenwood, IN
REALTOR Greenwood Indiana Real Estate
Thanks for the info on coaching, and informative websites.  I think most everyone can benefit from coaching.  We should always aspire to be better, even when we feel we have it all in check.
Dec 31, 2007 02:13 PM #21
Clark Hitchcock
Re/Max Nyda Realty Inc - Chilliwack, BC
Realtor - Fraser Valley
Thank you for sharing and clearing up the muddy waters about coaching and training. After discovering your post today I want to do some reading on all the posts you provided. I have had calls for people wanting me to hire them as coaches and now you have given info which will help me to know more even if I should. Thank You, all the best in 2008
Dec 31, 2007 07:16 PM #22
Lonn Dugan
Toledo, OH

Hi Joeann:

Thank you for including my comments, and links to my posts, ARE YOU PURPLE YET and ROLL OVER BETHOVEN.

It is quite an honor to be included in this group.  I can tell you really researched this article, because you did a wonderful job of finding some great posts on my blog!

We do have some great coaching talent here at AR and I thank you for putting this review together.  Kudos your way!

I hope you don't mind if I add this one, as a personal favorite... 

Blasting at Rocks vs Chasing Dreams



Dec 31, 2007 07:52 PM #23
Brian Block
RE/MAX Allegiance, Managing Broker/Branch Vice President - McLean, VA
Northern Virginia & D.C. Real Estate
Joeann, the coaching posts are what first got me hooked on Active Rain.  Where else can you come and get some much fabulous free advice on how to conduct your business (and your life)?  Thanks for participating in the Year in Review project and putting together such a wonderful and helpful post.  Happy New Year!
Dec 31, 2007 10:51 PM #24
Mike Jones
SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) - Tucson, AZ
Mike Jones NMLS 223495


Happy New Year!  You are a blessing in my life.

Mike in Tucson

Jan 01, 2008 01:02 AM #25
Robert and Lisa Hammerstein -201-315-8618
Keller Williams Valley Realty - Hillsdale, NJ
Bergen County NJ Real Estate

Hi Joeann,

Thank you for providing this year in review for the coaches in the Rain.  These are posts we'll be exploring in depth in the near future!

Happy New Year to you!

Jan 01, 2008 02:29 AM #26
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

Missy I too came across some folks I had not heard about. We have lots of talent here

Ann Thanks! I figured people could go visit my blog but, not to disappoint, here's one of my favorites

What To Do When You Are Not Getting Results!

Russ You are welcome

Colleen Thanks and I appreciated all the work you did for the team :>)

Inez Happy Reading (and now you have time after Project Blogger!!!)

Kathy  Website looks good :>)


Jan 01, 2008 02:34 AM #27
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

Graham Happy New Year to you too!

Jennifer THANK YOU THANK YOU THANK YOU!!!!!It's all because of you it happened!

Maureen My pleasure! Happy New Year to you too!

Katerina You are most welcome and I appreciated your quick replies to me. Sounds like you are good at what you are doing and you have a passion for it! I can sure identify with that!

Coach Steve I think the radio shows are a great media to use! Thanks for responding to me

John You are welcome and quite right about the talent


Jan 01, 2008 02:40 AM #28
Neal Bloom
eXp Realty - Weston, FL
Realtor CRS-Weston FL Real Estate


Gret job and thanks for the contribution to this network. I was also happy to read your recent quote in the Realtor(R) magazine...congrats and Happy 2008!

Jan 01, 2008 03:17 AM #29
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

Cyndee Good move-hiring a coach. With today's interesting markets, having someone on the team to help you be the best that you can be is a smart move!

Fred Nice testimonial! And snart move for you too! I think the idea of a category for coaches is a good idea. Thanks for linking to her Expired Post! It is a good one too!

Randy You are so right and the agents that don't adapt their businesses by consistently upgrading are going to have a harder and harder time keeping the status quo. We are an evolving breed! BTW can't wait to meet you!

Monika Thanks and you did a great job on yours too!!!

Debe Thank you! I am looking forward to having an amazing 2008! And I wish the same to you!



Jan 01, 2008 06:38 AM #30
John March
Charisma Media Group, LLC - Bluffton, SC
"Engage, connect, prosper" (Matt 6:33)
Joeann, thanks for the post and the resource info. Wishing you a Happy New Year
Jan 01, 2008 06:46 AM #31
Vangie Williams
Prime Residential - Serving Virginia - King George, VA
Real Estate with Personality


Happy New Year!  You are a true blessing.  Every new year I review my last year January Goals, My Mid Year Actuals and My New Goals for the current year and two of my main goals was to get my Certified Residential Specialist (CRS) certification and to become a personal coach.  This past year was great and 2008 I hope will be greater. 

Thanks again for being you!! I think you are the missing link in my career.

Have a Great New Year.



Jan 01, 2008 02:14 PM #33
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth
Joeann, YOU are one of the great coaches on Active Rain. I look forward to continue my learning from you. Happy New Year!
Jan 01, 2008 03:21 PM #34
. 4Terra Land Brokers .. 828-776-0779 Asheville NC
What's Most Important to YOU? Call(828)-776-0779


WOW! What energy you put in to this  Year in Review...I have read many of the posts but will probably be up the rest of  the night reading those I missed the first time around! =)...Thanks so much for your leadership here at AR in 2007...and I look forward to more of the same in 2008. Happy New Year.

Jan 02, 2008 04:25 PM #35
Jeff Belonger
Social Media - Infinity Home Mortgage Company, Inc - Cherry Hill, NJ
The FHA Expert - FHA Loans - FHA mortgages - USDA loans - VA Loans

Joeann......   thanks for sharing this. This is one part of AR that I really don't pay attention to, those involved in coaching and such. I guess I'll take a closer look at this over the weekend. Thanks and to a safe, happy, and prosperous 2008.

jeff belonger
Jan 03, 2008 02:59 AM #36
Respect Realty LLC
Respect Realty LLC - Milwaukie, OR
Brokers - Oregon / SW Washington Real Estate

I've been reading Coach Steve, Lonn and your blogs for a long time, but some of these others I am going to have to check out. As you know with so many members now, you can really lose sight of new people that pop in to help.

Thanks for the review and hopefully some new insight!

Jan 03, 2008 04:11 PM #37
Lonn Dugan
Toledo, OH

Hi Todd : )

Haven't seen you for a bit.  Hope you are doing well. 

You will find some great articles here!  Happy Reading.

Jan 04, 2008 01:36 AM #38
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

My Goodness....I have gotten behind in responding...I was off working LOL

Lonn  Thanks for coming by

Todd You are right...there is a lot of talent and becoming harder and harder to take it all in. It's one of the reasons I like the week in review posts! Maybe we should do a quarterly by topic

Jeff Well, if you don't usually pay attention to this group, you're in for some fun!

janeAnne Best people misspell your name like they do mine! Thanks for the kind words. Your post was a wonderful one too! Wasn't this fun?

Jan 07, 2008 03:57 PM #39
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

Gary You made my day!!!

Vangie  Nice goals. Let me know if I can help in any way!

Eloise Cool!!! Reconnecting is always fun. You can subscribe to my newsletter and I'll bug you with a weekly tip!

John  Happy New Year and thanks for reading

Jan 07, 2008 04:02 PM #40
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

Neale  Thanks! I appreciate all the nice things you've done and said recently!

Lisa & Robert Happy New Year To You Too!

Mike It's a mutual admiration society. BTW- watch for Pima #3 this week!!! LOL

Brian What a very sweet thing to say!!! I am having a blast because of people like you!

Lonn You are welcome. Enjoyed reading your posts. I had not known of you! What fun

Clark Yep! Knowing more and having the questions to ask is having power.

Heather! You are right . Thanks!!!!

Jan 08, 2008 12:11 PM #41
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