No Excuse for Bad MLS Pictures

Real Estate Broker/Owner with Star View Real Estate CO: II100035296

There is no excuse for bad MLS pictures.

Pasture in ElbertYears ago….the internet didn’t exist.   It is my understanding that Realtors carried books around that showed what properties were on the market.   Those MLS books were printed out maybe once a week.  Digital cameras were unheard of.   The high tech Realtors had pagers……  If people wanted photographs for their flyers, they took their film down to the store to be developed.   Depending on what you purchased, a roll of film could hold between 12-36 photographs. 

When I started selling  real estate about 15 years ago, Realtors were being highly encouraged to purchase their own laptop or computer.   Not only did I have a lap top, I had a digital camera.  It seems like that camera could only hold about a dozen pictures.    Since we couldn’t post very many pictures on the MLS, it didn’t seem like a big deal.    

Today it is different.     Although the number varies between MLS’s, lots of pictures can be posted on the MLS as well as virtual tours. 

Horse GrazingThis afternoon, I am going back to one of my listings to take more pictures.   My camera counter says that I’ve already taken over 200 photographs.    This will be the third time that I’ve taken pictures of this particular property.     Spring comes late in Colorado.  Everything was still brown in the first set of pictures.    The second time that I went out, the sky became very overcast within minutes of my arrival.   While, I was able to take a few pictures that I liked, most looked drab.    

With today’s digital cameras and the ease of uploading photographs to the MLS, there is no reason why there should be bad photographs on the MLS.  If the pictures don’t look good, go take some more and replace the less desirable ones.     





Sondra Meyer, CPA

Colorado Horse Property Specialist



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Eric Peltier
Eric Peltier - Premier Mortgage Group - Boulder Colorado - Boulder, CO
Mortgage Lender in Boulder CO

I totally agree that pictures should be updated, especially if the 1st set was Wintery, and now it's GREEN!

May 03, 2012 03:12 AM #1
Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA

I can remember taking FILM pictures and having them developed and THEN scanning them into my computer - now, I can just PHONE THEM IN!  HAHA!

May 03, 2012 03:20 AM #2
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Totally agree that taking lots of photos, different angles, different light settings, different days can yield a handful of GREAT pictures. I think a property can have too many photos in its presentation. Focus on the core meaningful ones, the superior ones, and that is best for the marketing.

May 03, 2012 03:28 AM #3
Juli Vosmik
Dominion Fine Properties - Scottsdale, AZ
Scottsdale/Cave Creek, AZ real estate 480-710-0739

Sondra - you're so right - there's not excuse with today's technology.  Even an average quality digital camera takes decent shots.  It's a matter of taking a little time - period.  Good for you for updating your photos in your Colorado horse property listings. 

May 03, 2012 04:00 AM #4
Kristine Ginsberg
Elite Staging and Redesign, LLC - Short Hills, NJ
NJ Home Stager

Sondra - we have come such a long way! Staging didn't even exist and is still a new concept to many people.

I do the same thing when my photos aren't great and like you I've gone back and updated photos since the trees just bloomed and what a difference it makes. MLS photos are so important when 90% of buyers are shopping on line!

May 03, 2012 04:06 AM #5
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

Excellent post on a very timely topic.  Real estate sellers should demand high quality photography.  When interviewing agents, it is a good idea to look at their previous listing and their internet presence.

A high percentage of agents do not even edit their pictures even though services such as are available free of charges.

May 03, 2012 06:26 AM #6
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

Bad MLS, or worse yet NO MLS, photos are a pet peeve of mine. I don't understand it in this day and age of technology. It's too easy to take a lot of pictures and it doesn't cost any more, and you can delete the bad ones.

May 03, 2012 10:52 AM #7
William Johnson
RE/MAX Associates - La Jolla, CA
San Diego Real Estate Voice, GRI CRS e-Pro CDPE
Hi Sondra, For sure this is a true statement. There is no excuse. That's why I think that to produce that sort of carelessness should be a violation of the Fiduciary the agent owes the Seller. That can spell big liability issues if the reputation or value of the house was jeopardized.
May 03, 2012 03:25 PM #8
Peg Barcelo
Fluff My House! Home Staging Inc. 250.486.6369 - Summerland, BC
The FlufftasticStager from Summerland, BC

Amen, Sondra! No one is going to view the home if the MLS pix don't make a great impression! I love downloading all my pix and then finding the best of the bunch!

May 16, 2012 01:33 AM #9
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