We Won't Sell Your Home

Real Estate Agent with RE/MAX Elite 513.520.5305 www.LizTour.com SAL.2002007747

Selling your homeWe Won't Sell Your Home

Probably.  That's right, the odds of Liz and Bill Spear of RE/MAX Elite actually personally escorting the buyer through your door if you list with us aren't great.  We're 10 to 1 longshots on us bringing you the buyer that writes the contract that leads to the actual sale of your home.  The odds are MUCH higher than one of the other literally thousands of other area REALTORS® will bring the buyer for your home.

Now what we're NOT saying is to hire one of those other REALTORS® to list your home!  Because the truth of the matter is the odds don't go up significantly that any one of them has that magical buyer either. 

During the listing agent interview process you may hear "I have buyers!"  Stop and think about that for a second. 

What is the likelihood that any individual agent has a buyer that is:
a) looking in your town? 
b) looking in your community?
c) looking in your price range?
d) looking for a home with your EXACT characteristics, floor plan & features?

We're being honest with you when we state the odds just aren't good of having that perfect match.  But hey, let's assume they DO have that perfect match, whether you list with them or not, they should be bringing that perfect match buyer to your home as soon as you're on the market, right?  They should be first in line because they've already seen your home, KNOW that it matches their buyer and they'll want to have first dibs on your home.

Basically, our role as listing agents is to CAUSE the sale of your home, not necessarily to personally bring you the buyer.  Again, chances are it will be one of the thousands of other agents working our area that will have THE buyer for your home.  We'll work with you as the home seller to get it priced right and prepared properly to make your home the most appealing it can be to buyers.  Couple that with an extensive marketing approach (pictures, write-ups, visual tours, etc.) across as many sites as possible increases the odds of that one right buyer locating your home and pursuing their interest. 

Selling your Warren County HomeSo hire your listing agent based upon their ability to market your home better than anyone else, NOT because they say "I have buyers!".

To find out more about how we can successfully market your home and fulfill your real estate goals, just contact The Liz Spear Team of RE/MAX Elite.  The consultation is free, and it's no hassle, no pressure.

Serving Warren County's residential real estate needs,
Liz and Bill aka BLiz

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Serving Warren County Ohio & Adjacent Areas


The Liz Spear Team of RE/MAX Elite
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418

MailTo:  Liz@LizSpear.com

Search Homes:  Https://WarrenCountyOhioRealEstate.com

Our Website:  www.LizTour.com

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Re-Blogged 9 times:

Re-Blogged By Re-Blogged At
  1. Donna Galinsky 05/14/2012 12:39 AM
  2. Jaime Charouf 05/14/2012 01:16 PM
  3. Bob Miller 05/15/2012 07:57 PM
  4. Lenn Harley 05/15/2012 08:22 PM
  5. Charita Cadenhead 05/15/2012 08:28 PM
  6. Patty Mortara REALTOR CRS | Hunterdon County (NJ) 05/16/2012 12:31 AM
  7. Cheryl Ritchie 05/16/2012 01:12 AM
  8. Gene Riemenschneider 05/18/2012 03:54 AM
  9. Charles Stallions 05/27/2012 06:26 AM
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Amanda Christiansen
Christiansen Group Realty (260)704-0843 - Fort Wayne, IN
Christiansen Group Realty

Great Post BLiz.  I think that is one of the hardest thing for our sellers to understand.  I really like the way you broke it down here.  

May 15, 2012 10:08 PM #70
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Bliz, this is very true. Although, I've sold some of my listings in the past. Many agents tell sellers they have buyers to get the listing. The odds are that they don't have that perfect fit.

May 15, 2012 10:10 PM #71
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Jared, It's all about understanding how things actually work.  Getting that clear has to help us have a successful relationship and to get the job done and that SOLD sign in the yard.

Michael, We sell some of our own too, but it's after the listing and via the marketing that we find them.  We've never had a buyer just waiting for something we've listed.  I know it's possible to happen, but that promise shouldn't be a deal decider for which agent to choose for listing a home.

May 15, 2012 10:44 PM #72
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

I "lost" a listing because one of the "big boys" convinced the seller they had all the buyers. That listing  expired with them.


May 15, 2012 10:59 PM #73
Anna Tolstoy
Coldwell Banker Residential Brokerage - Natick, MA

I think many people believe in some kind of "undercover market" in real estate, where mysterious "great deals" surface, and are itching to get on the bandwagon. supposingly, there are extremely anxious buyers with piles of cash burning holes in their pokets, and there are equally anxious sellers with amazing properties that no one else can see. The right agent can match you up with these goodies, most likely for free (or for a big cut on his/her commission)... Every industry has its tales, and real estate proudly owns its book of legends. 

In the end, agents need to explain, clarify  and demystify the process for their clients, and not be afraid of repeating it from time to time. I love how you discuss a common misconception in this blog, it should be a must read for every prospective seller! (or "must have" talk with their agent) 

May 16, 2012 12:00 AM #74
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Margaret, I suspect that has happened to most of us.

Anna, Oooooo, that book of legends and myths!  I think you're right.  Lots of people not knowing how things REALLY work, and we spend a lot of our time educating to make sure our clients (and prospective clients) are operating form a factual position that gives us a level playing field.

May 16, 2012 12:16 AM #75
Patty Mortara REALTOR CRS | Hunterdon County (NJ)
Hunterdon County Homes - Flemington, NJ

Always best to bring the subject up during the listing presentation, that way they fully understand and aren't disappointed. Thanks for posting, I am defiantly re-bloging this one!

May 16, 2012 12:24 AM #76
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

BLiz, I am surprised how many sellers are completely unaware that this is how real estate sales works.  Of course a few agents out there seem unaware of this too or they just ignore this and try try try to get both sides of the deal at their clients expense.

May 16, 2012 01:02 AM #77
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566
I pick a favorite or two a day to reblog! Reblogged again with this intro... This is an excellent point. A Listing Agent has a job to get the listing SOLD not necessarily themselves but by whomever can do the job. It is good to establish a realistic expectation on this concept particularly with Agency Rules in place.
May 16, 2012 01:13 AM #78
Sandy Acevedo
951-290-8588 - Chino Hills, CA
RE/MAX Masters, Inland Empire Homes for Sale

So true. If an agent has a buyer then they have already established a fiduciary bond. So where is that agent's loyalty going to be.

May 16, 2012 03:14 AM #79
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Patty, Thanks for the reblog!  Best to get those expectations clear from Day 1.

Bob, It's like Anna's comment in #75, they WANT to believe that we already have the buyer and we'll be done in a few days.  The stats for our market say otherwise.

Cheryl, As long as we get a buyer willing to pay the price that gets the seller happy, we're happy.  Whether another agent brings them (most likely) to us (less likely), we just want a buyer writing an offer that works.

Sandy, There's that too.  If I've worked for the buyer for months, who do I already have the relationship with?

May 16, 2012 03:54 AM #80
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Erica, Even though we explain this, I personally hope we bring at least 1-2 personally for each listing just so the ones that don't totally get it think we're doing our job :)

May 16, 2012 10:04 AM #82
Dave Halpern
Keller Williams Realty Louisville East (502) 664-7827 - Louisville, KY
Louisville Short Sale Expert

If we list the house at the right price the buyers will quickly appear, most likely with agents from other companies.

May 16, 2012 01:42 PM #83
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Dave, And that is the magic formula.  Get it priced right for condition and location and the buyers will be there in no time.

May 16, 2012 01:56 PM #84
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

BLiz - There are many sellers who expect we'll bring the seller and are surprised when that's not the way it works.  This is a great point.

May 16, 2012 02:47 PM #85
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Christine, Hopefully we can get that understanding established early before they hire someone else or start stewing because "my listing agent isn't doing anything to sell my home, they haven't shown it ONCE!!!!".

May 16, 2012 08:40 PM #86
Jerry Newman
Brown Realty, 210-789-4216,www.JeremiahNewman.com - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Bliz, I am late to this Great Featured Post, but it all comes down to how well Listing Agents Market those listings that will attract the buyers. I know many agents have not taken full advantage of all the tools available for successful online marketing. I just added something new myself lately to my Facebook Page.

Have a Great Day!

May 17, 2012 01:34 AM #87
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Jerry, It's a wide open landscape and lots of things we can do to increase the odds of getting the right buyer eyes on our listings.

May 17, 2012 01:39 AM #88
Wayne B. Pruner
Oregon First - Tigard, OR
Tigard Oregon Homes for Sale, Realtor, GRI

Good post. Every one of those "Buyers" I have heard about never buy.

Oct 30, 2012 01:37 PM #89
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Wayne, It's a case of when you apply logic it's breaks down fast.  If they really have buyers that match, the home WILL get sold by them, and you also avoid any dual agency if you hired a different listing agent.

Oct 30, 2012 08:34 PM #90
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