Here is a letter we have used in our own business, this might help create more opportunities for you as well!
Dear Valued Client and Friend;
Working with you in the past was really enjoyable for me. I'm glad I could be of service. Since then, I must apologize that I haven't stayed in as close contact with you as I would have liked. However, recently I made a commitment to migrate my mortgage business to an exclusively referral basis.
I now understand that the kind of people I want to work with in the future are people just like you. The opportunities that I've had in working with referred clients have provided my most enjoyable and rewarding experiences.
What does all of this have to do with you? Well, in order to run my business by referral I intend to take better care of you, my valued client.
To that end, I'm introducing you to a very special complimentary service that I am now providing. It is my "Client Appreciation Program"
Every month I will be sending you something you may find valuable - i.e. an article on current affairs, coupon or discount for services, or other information that I believe you will find useful. I have included one of those items titled [***] It features [***]
I look forward to re-establishing our relationship.
Sincerely,
"Just leave me a Loan"
Thank You,
Jess Rankin
The Pickering Group
41601 North Congressional Drive
Anthem, AZ 85086
Phone (602) 405-6878
Email: jess@pickeringgroup.com
Website: www.pickeringgroup.com
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