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Boca Raton Home Staging Questions-Do I Need to Stage My Vacant Home?

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Home Stager

Boca Raton Home Staging Questions- Do I Need to Stage My Vacant Home?

Stage a vacant home?This a  question I’m asked all the time by sellers, Realtors and investors.  All 3 want their property or listings sold, hopefully in a timely manner and as near (or above) the List Price as possible.  So as in any other product for sale,  knowing your competition and making sure you are as competitive as possible are crucial to the sale.

There are 5 reasons why staging your vacant home can help make your property stand out:

1. We want Buyers to be able to see the possibilities of your space.  
Rooms that are unusual in their shape or have an indistinct purpose can be distracting.  A long and narrow room can cause the Buyer to wonder how they would furnish it.  Maybe you have a taste  or owner specific room that you built and serves you well but may go unnoticed by a Buyer.
 

Placing furniture and accessories in these rooms will help the Buyer see the possibilities.  They can now focus on seeing the rest of the house.

Before and After staging photos


2.  Vacant homes can be cold and lacking in feeling.  Have you ever walked into a setting and instantly had a good feeling about it?  That’s hard to do if all you see are walls, windows and doors; and you hear the echo of your feet and voice.

While we’d like to think that we make our decisions to buy a Vacant roomshome based on its proximity to work or schools, or  how well the values have held, but you cannot remove “Emotion” from the decision.  We want to evoke an emotion or feeling from the Buyer when they see our home.  




3.  You would think that a vacant room looks larger however it can actually appear smaller.

A Buyer needs to see that their Queen or King-sized bed will fit in the room.   Don’t make them wonder where they would place their media center or if their sectional would fit.  


4.  People and rooms look better when bathed in light.  Even though we’re in sunny Florida, we have our cloudy days as well.  When an occupied listing is viewed, we ask that the Seller turn on all of their lights.  


So many rooms have only 1 ceiling light and that is rarely enough to fill a room with light.  If you have no furniture in the key areas, where would you place lamps which enhance the room with a soft warm light.

5.  Without furniture and accessories on which to focus, a Buyer’s eyes will wander to the long cable cord hanging out of a wall outlet, or the carpeting that needs to be replaced.

You want a potential buyer to focus on the “liveability” of your property.  Having a furnished room is not trying to hide anything.  What you’re doing is giving your buyers the chance to fall in love with the property and envisionhow they could live in it.

 


Ask for a Staging Consultation from your local Professional Home Stager.
 We offer a free bid to determine just what your property will need.  

Posted by

Kathy Streib
Retired Home Stager
and Interior Redesign

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Comments (27)

Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

my builder stages and it always made such a difference in how it felt, looked and well... of course photos with furnishings look so much better than vacant empty rooms on the MLS

May 23, 2012 10:19 PM
Joni Bailey
101 Main St. Realty - Huntsville, TX
Your Huntsville / Lake Livingston Area REALTOR®
I just gave an agent the name of an ActiveRain stager. He has a vacant home that looks commercial. It's a high end listing that really needs some warmth AND to make sense if some of it.
May 23, 2012 10:45 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

BARFF- I am always amazed at how small a room looks when there's no furniture in it.

BarbaraT- I remember walking through homes that Larry was building and they didn't look big enough to hold a sofa much less anything else.

Winston- Here's what I tell Sellers.  If your budget won't handle staging with furniture, etc then make sure that everything else is in tip top condition.  Worn carpeting, bad paint jobs and everything else stick out like a sore thumb when there's nothing else to look at.  And, yes, I'd rather see nothing in a house than someone sticking a chair in the corner and an floral arrangement on the kitchen counter.  

Gabe- I couldn't agree more.  

Bobbie- thank you.

Lenn- you are so funny... I understand (I really do) and thank you!

Dorie- thank you. I'd always rather see a home vacant rather than hit and miss furniture but if done well, it can help buyers see themselves living there. 

Tammy- I always shake my head when I see MLS photos of vacant rooms with no lights on and those cable cords crawling out into the room.

Joni- yea!!! Thank you for referring a stager!!!

May 23, 2012 10:57 PM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Good morning Kathy -

Your photos speak a thousand words!  Yes.. Yes..Yes.  Vacant homes need to be warmed up with staging.  Can't say it enough with that said, I had one lone buyer that only wanted to see totally vacant homes. If it was lived in or staged forget it.  He said he had to see totally vacant homes to envision his personal items in the homes.  It worked for him but it was a fist for me and made my job harder trying to find totally vacant homes to show him.  I found, we looked and he closed....

 

 

May 23, 2012 11:03 PM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

Good Morning Kathy, I think vacant homes are especially in need of help in most cases. Some buyers can not see anything other than what is in front of them. With no furniture they can not picture where their own will go. Staging is a great way to get more potential buyers, more offers and a better price for the seller.

May 23, 2012 11:17 PM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Hi Kathy-I do think vacant homes photograph better when they are staged and give the buyer something to focus on.  Expert staging can really help a home look like a home.  Great post.

May 23, 2012 11:21 PM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Kathy -- for the most part, I think vacant homes show better with at least some staging especially rooms that are not easily identifiable.  

May 23, 2012 11:23 PM
Roy Kelley
Retired - Gaithersburg, MD

Excellent post and very good reasons for staging a vacant home. I suggested this post for a feature.

Have a great day and an outstanding holiday weekend.

May 24, 2012 12:47 AM
Will Nesbitt
Nesbitt Realty at Condo Alexandria - Alexandria, VA
Nesbitt Realty is a family-run brokerage.

Very good tips on the details of the home sale Kathy. Sounds like you've done this before...

May 24, 2012 01:18 AM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Hi Kathy, it is amazing that furniture - properly placed - can make a room look larger. Seems to defy the logic, but it's so true. You underscore the reason why it's so important to hire a Stager - prior to listing a home. You guys really do help us sell homes faster and at a higher price point. So thanks for all that you do for the housing industry.

May 24, 2012 01:29 AM
Susanna Haynie
CO-RE Group, LLC -Real estate sales and services - Colorado Springs, CO
Colorado Springs Realtor GRI CNE MCNE ePro MRP

Very valid points, Kathy! As hard as it is for buyers to imagine the possibilities in a crowded room- it can be equally hard imagining ANYTHING in an empty space.

May 24, 2012 03:12 AM
Rebecca Gaujot, Realtor®
Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

He Kathy, excellent post and suggested.  I have a friend that has her vacant house on the market and I and several others have suggested that she stage the home....she is thinking about it.  But, in the meantime may be losing some buyers.

May 24, 2012 03:43 AM
Al & Peggy Cunningham, Brokers
RE/MAX West Realty Inc., Brokerage - Brampton, ON
Our Family Wants To Help Your Family!

John Q took the thoughts out of our heads Kathy! Your photos spoke volumes and said it all!

May 24, 2012 05:52 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

If the seller can stage their vacant property, it does show better.  If I'm going out, I always want to look "presentable" ;-)

May 24, 2012 06:00 AM
Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional
Charles Rutenberg Realty - Clearwater, FL
Palm Harbor, Dunedin, Clearwater, Safety Harbor

Staging can get a home SOLD! Sellers need to realize that one important fact!

May 24, 2012 06:09 AM
Cathy Tarrant
HOMESTYLING BY CATHY - St Johns, NL
CCSP

Kathy, totally agree with all your points!  And a small room can definitely look LARGER when properly furnished.  I've proven that over and over again!

May 24, 2012 09:22 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

John(QMan)- oh how funny, but the world is made of all different kinds of people.  And I bet it was hard to find totally vacant homes within his parameters!  Good Work QMan.

Scott- I think that having the best presentation of your house will help you get on that short list of homes the buyers want to see.  

Brenda- thank you.  There are people who don't need to see furniture in the rooms but why miss out on the buyers who do!  

Michael- I agree.  I like to stage the entry because it can set the tone for the viewing.  And yes, unusually shaped rooms really do benefit from staging.

Roy- many thanks for the suggest.  I hope you and Dolores have a "picture" perfect weekend.

Will-I've also done my own share of selling and buying!  

Debb- you are so sweet!  I like to think of us as being part of the Realtors team.  I let my Realtors I work with be the "good" cop and I'm the "bad " cop.

Susanna- I think it's hard for many people.  I looked at a home once with a really long family room but it wasn't that wide.  Anyone would have had a difficult time trying to decide where to place the furniture. 

Rebecca- exactly!  Remind her that she doesn't have to stager every room.  I usually suggest the Master bedroom and bath, primary living area, the kitchen (which doesn't take much) and often an eat-in area. Thanks for the suggest. 

Al & Peggy- Once you place furniture in a room it becomes so much easier to visualize yourself in it. 

Carla- for sure... you want to make a good first impression!

Barbara Jo- it really does work and it doesn't have to be perfect. When I provide a consultation, I figure the seller probably completes about 60-70% of what I've suggested but if priced right it sells quickly.

Cathy- right you are.  Some bedrooms don't look like they'd fit a queen sized bed much less a king.   

 

May 24, 2012 10:03 AM
Mel Ahrens, MBA, Kelly Right Real Estate
Kelly Right Real Estate - Hood River, OR
Customized Choices for your Real Estate Needs

I have a client contemplating this very issue right now. He doesn't want to spend any more money than he has to in this process, but a little staging goes a long way. He's holding off for now, but is ready to rent furniture once he gauges people's reaction during showings. His house is truly one of a kind here and has no comparable property in the vicinity. I would be more insistent on staging if there were competition.

Gretchen

May 24, 2012 12:31 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Staging always adds a positive vision to a space!

May 25, 2012 05:02 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Gretchen- the problem with waiting, as I'm sure you know, is that while he waits to gauge things, he might be missing out on buyers. Best of luck with your client.

Sharon- I think it definitely can enhance the property.

May 27, 2012 10:28 AM