Home staging in a good market is a waste of money right?

Home Stager with Stunning Staging & Redesign, LLC

In a buyers market where there’s plenty of homes to choose from…Staging helps a house stand out from the competition so that it sells faster, 78% faster according to RESA Staging statistics.  So what if the market is doing well and homes are selling?  Most people will assume that Staging isn't necessary, but the truth is if you want top dollar for your property, it's just as important! 


Let's say for example you have to sell your car that's less than 5 years old, it's still in good shape but has some minor expected wear and tear.  You could wash the car, clean it out and vacuum the inside, then stick a "for sale" sign on the back window and hope to hear from someone.  You MAY be able to sell it for what it's worth OR may end up settling for a lower offer just to get it sold after it's been sitting for awhile.  

What if you had invested in little time and money in detailing your car,  then posted the pictures of the freshly waxed, buffed, shiny "newer looking" car in a local ad...  Will you get more calls?  Probably.  Will you sell it sooner?  Most likely.  You might even get multiple offers!!  Yes, it does happen, aggressive marketing gets results...I should know, I majored in Marketing :-)  The same is true for homes, if you want to get attention and you want the best offer out there...you have to invest in "detailing" your home so that buyers say "wow, I want that "instead of "oh that's nice...I wonder what else is out there."   

Since statistics show you literally have less than 15 seconds to make a good impression when a buyer walks into your home, make sure your home is spotless and Staged to wow no matter what the market is doing.   As a professional Home Stager in Fort Wayne, IN...I can show how!

Comments (7)

Li Read
Sea to Sky Premier Properties (Salt Spring) - Salt Spring Island, BC
Caring expertise...knowledge for you!

Good reminder that this is always an important factor...might only have 10 seconds!

Jun 01, 2012 02:53 AM
Mark Loewenberg
KW of the Palm Beaches - Palm Beach Gardens, FL
KW 561-214-0370

yes yes yes.. you only have one time to make that first impression last, and there have been some super before and after home staging photos that caught my attn immediately!

Jun 01, 2012 03:04 AM
Anna Dovger
Add Value Home Staging LLC, 281-704-6607 - The Woodlands, TX
Home Staging -The Woodlands, TX

Home Staging in a good market is the must! It will not only bring fastest return on Investment but also more chances to sell over asking.

Jun 01, 2012 07:45 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
New Hampshire Home Stager

Having your house prepared for sale, and creating an emotionally appealing product is crucial no matter what the market!

Jun 01, 2012 11:54 AM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

Rebecca ~ your comparison to selling and detailing a car is an effective one ... when people sell their home, why not do all you can to make sure it looks its very best?  With such a large asset, it's certainly worth a home staging consultation with a professional home stager!

Jun 02, 2012 08:25 AM
Rebecca McArdle
Stunning Staging & Redesign, LLC - Fort Wayne, IN

Li - You are right, buyers make their decision instantly...

Mark - Photo's are the best way to help bring in buyers...since most everybody looks on-line now!

Anna - That is very TRUE

Sharon  - Exactly!

Maureen - Thanks! 

Jun 05, 2012 04:37 AM
Amanda Christiansen
Christiansen Group Realty (260)704-0843 - Fort Wayne, IN
Christiansen Group Realty

Good post Rebecca.  I like the car sale comparison.  :)

Jun 26, 2012 03:01 AM