Social Media Changed

Social Media changed. The wide open frontier is gone. Now it’s a great big densely populated medium that’s busy, noisy and chaotic. Yet those who attract (and don’t push) are winning.

To me, Google’s Penguin algorithm update is a wonderful thing. Those who jumped in with an immediate strategy to leverage the net with black hat SEO by purchasing Link Farms, over use and abuse of dense keyword word usage and over tagging everything to death to get a higher ranking are the ones hit hardest by this update.

The Penguin update levels the playing field and to me this means Google wants everyday searchers to have a better experience. Google wants people to find what they’re really looking for and not to be hijacked by sleight of hand tricksters and end up somewhere else.

Photograph courtesy of... Giuseppe Zibordi, Michael Van Woert, and NOAA NESDIS, ORA.

This is great news to bloggers, including those of us that blog on Activerain. We’re fortunate to have a lot of smart creative honorable people here in the rain and and we’ve been privy to a lot of good advice. Location Location Location is still everything in real estate and if you’ve been creating good meaningful location based content you won’t be punished, in fact you should see an uptick in your visibility and ranking. I have...

Two things I’d do now to improve your authority and to make sure you’re organically well indexed is to First, work on your Linkedin.com profile. Have you groomed this online resume lately? Build your network, after all, this is your referral network and it’s your own personal business directory.

Second, when’s the last time you updated your Google Profile? Make sure Google knows where all of your locations online are and where you share from. This is confirming who you are, what you do, and where you do it to Google. There’s three sections, Other Profiles, Contributor to, and Links.

Now is a GREAT time to blog, converse, comment, and participate in networks if you’re in real estate to create opportunities. Keep it real. I’m not going into my day to be sold. I’m already looking as is everyone else. But I’m looking to hook up with people that attract me to them because they are interesting and interested. They talk about stuff I care about.

Keep it real, keep on blogging, keep creating good useful content!

"Where there's conversation, there's opportunity."

Please Note - The views expressed herein reflect only the individual’s personal views
and are not the views of the author’s employer.

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René Fabre cell: 425-749-9296 rene.fabre@gmail.com

First American Title 24722 104th Ave SE Suite 100 Kent, WA 98030