Many real estate agents, especially young ones, think they have to cut their commissions to get business. You have to have more pride in yourself and not CHASE business. Imitation can be a sincere form of flattery with products or services that copy the best but think of YOURSELF as the best too. not just cheaper. You are worthy of what you ask. If not, go find some other clients that see that in you.
It is so true with consumers buying products or services, that you get what you pay for. Don't over pay for something but don't under pay either. Reliability, performance, QUALITY of something all adds up to VALUE. I talked to an air conditioner hardware supplier this past weekend and we both named on ONE hand all the good models. Then we went into names we BOTH had never even seen at a house. You buy them you roll the dice with total cost of ownership, VALUE, that this product will be good for you.
Think of yourself as TOP NOTCH in real estate. BE top notch, and don't flinch on what you offer and that you are WORTH IT. If you are farm and ranch or horse property, or luxury, or beach condo, or commercial, or general residential for an area, or short sales and distresed properties, or golf course communities or Active Adult retirement TELL PEOPLE why you are worth every penny for your skills. YOU ARE you know and you don't have to even fake it. IT IS YOUR PASSION.
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