PRICE VS. TIME
THE THOUGHT PROCESS HAS ALWAYS BEEN THE SAME. SELLERS WANT THE MOST THEY CAN GET ON A SALE AND IN THE SHORTEST PERIOD OF TIME. BUYERS ARE LOOKING TO PURCHASE WITHIN THEIR OWN TIME FRAME AND AT THE LOWEST POSSIBLE PRICE. PRICING IN TODAYS MARKET IS THE SINGLE MOST IMPORTANT DECISION A SELLER AND THEIR BROKER HAS TO MAKE. THE REALITY IS, THAT YOUR HOME IS ONLY WORTH WHAT SOMEONE IS WILLING TO PAY ...NO MORE OR NO LESS.
THE FIRST 2 WEEKS WHEN A NEW HOME IS LISTED IS GENERALLY CONSIDERED THE MOST ACTIVELY RESEARCHED TIME. EXPERIENCED AGENTS CHECK THEIR HOT SHEETS DAILY IN ORDER TO NOTIFY CUSTOMERS OF NEW LISTINGS. IF YOUR HOME IS PRICED ABOVE MARKET, YOU MOST PROBABLY ARE TURNING AWAY POTENTIAL BUYERS.IF YOU PRICE LIKE THE REST OF YOUR SURROUNDING AREA YOU WILL BE JUST ONE IS A MULTITUDE OF HOUSES FOR SALE.
THE PAST WEEK MY TEAM AND I WERE DISCUSSING THIS ISSUE. WE FEEL IN TODAYS MARKET THAT OUR CLIENTS SHOULD CHOOSE TO LEAD THE MARKET BY PRICING YOUR HOME A FEW PERCENTAGE POINTS BELOW MARKET.IN TURN CREATING THE EXCITEMENT TO BOOST YOUR HOUSE TO THE TOP OF THE LIST.IN MOST INSTANCES YOU WILL RECEIVE AN OFFER FASTER AND CLOSER TO YOUR ASKING PRICE.
PUT YOURSELF IN YOUR BUYERS SHOES PRIOR TO MAKING THAT ALL IMPORTANT DECISION.
PLEASE FEEL FREE TO POST ANY QUESTIONS OR CONTACT ME DIRECT @ 718-981-3400.
REGARDS,RON MOLCHO..MANAGING BROKER AMERICAN HOMES OF STATEN ISLAND
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