A Mid Year Social Media Check Up!

By
Services for Real Estate Pros with RealSupport Inc.

It’s hard to believe we’re nearly half way through 2012 as we approach the official start of summer.  Now is a great time to do a bit of reflection on how business is going and to get a boost of energy to finish out the rest of the year on track!

Remember those New Years’ resolutions and business goals you made at the beginning of the year?  How are they going?  Do you find you bit off more than you can chew or have you been focused on keeping a steady pace with your goals?

For those of you who wanted to hone in on your social media this year, I thought a few quick check up points could be just the thing needed to keep you on track!  Take a look!

1. Plans and Goals- Do you know where you’re going and where you want to end up with social media?  Having a set plan of any promotions, news and overall guidelines for your Facebook and Twitter will keep you focused on reaching your goals.


2. Beware of Me, Myself and I- Of course a lot of what you may want to post will be about your business, but be sure to balance that with ways to interact with your clients and things going on in your community.  Your clients and potential clients will still need to feel like they’re your first priority.

3. Keep it Attractive, Updated and Friendly- You want your social media sites to be appealing.  If people don’t find your Facebook or Twitter visually appealing, they most likely won’t want to spend time there.  Make sure all of your information is up to date, and be sure to refresh pictures and content on a regular basis so it feels “new” when people visit. Also be sure the tone of your posts are friendly and approachable.  (Looking for a creative design for your Facebook page? Check out our new Facebook Timeline designs!)

4. Hire a Professional- If you’re having trouble keeping up with your social media on a regular basis, or you run into the problem on not being sure what to post; why not hand the task over to a social media specialist?  As Real Estate Virtual Assistants, we have these specialists on our team who are constantly up to date with the latest in social media trends and practices, and create appealing posts that will keep your clients engaged!

So, how did you do?  Do you feel like you’re right on track with where you want to be in regards to social media?  If not, I hope this quick check up helps to refocus your social media efforts!

If you’re not where you want to be and need help in boosting your social media; please let us know!  We’d enjoy talking over your needs and helping you to create Facebook and Twitter pages that help you to stand out!

Contact us today to get started!

Allie Coyle
Blogging & Copywriting Specialist

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Show All Comments
Rainmaker
2,351,516
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

These are all great suggestions.  I like the idea of a checkup.  Social media is one more thing you need to monitor on your marketing dashboard.

Jun 14, 2012 07:21 AM #1
Rainmaker
311,092
RealSupport, Inc.
RealSupport Inc. - Schaumburg, IL
- Virtual Real Estate Marketing

Hi Grant,

We're so glad that you like our suggestions! Social media is one of those things that you always need to stay on top of. Since it's ever-changing and becoming more a part of how we communicate with one another, it's important that your pages and profiles remain up to date and current, otherwise it could affect how others view your brand. Thanks again for the comment! We hope you continue to comment on our other blogs :)

Jun 20, 2012 06:26 AM #2
Rainmaker
1,065,004
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Hi...I like your idea of a check up, or maybe call it a tune up, or does that Follow the Check up..

Cheers

Jun 20, 2012 09:38 AM #3
Rainmaker
311,092
RealSupport, Inc.
RealSupport Inc. - Schaumburg, IL
- Virtual Real Estate Marketing

Hi Fred!

The tune-up definitely follows the check up! Once you figure out what areas of your social media presence needs improvement, THEN you can go in and make the necessary tweaks. We always recommend having a plan of action in place before implementing anything! That way, you'll see the maximum number of results and your profiles will always be up-to-date and effective. It's hard to find the time, but once you do it, you'll be thrilled.

Jun 27, 2012 06:12 AM #4
Rainer
334,385
Paul Gapski
Berkshire Hathaway / Prudential Ca Realty - El Cajon, CA
619-504-8999,#1 Resource SD Relo

what do u guys think of pinterest?

Jul 08, 2012 02:56 AM #5
Rainmaker
311,092
RealSupport, Inc.
RealSupport Inc. - Schaumburg, IL
- Virtual Real Estate Marketing

Hi Paul, funny you should ask! We think that Pinterest is a great way to connect, but there's one thing that you have to keep in mind: you have to keep it fun. Posting photos of your listings only isn't going to get you too much interaction. Posting items like open house tips, Dream Houses, great rooms, quotes and more will get you repins and keep people visiting your profile. It's the latest craze and so many people use it on a regular basis. We highly recommend hopping on there!

Jul 11, 2012 07:11 AM #6
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Rainmaker
311,092

RealSupport, Inc.

- Virtual Real Estate Marketing
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