In the age where the majority of home buyers and even home sellers search online to find the next place to call 
home it is time that we, Realtors, became more personable and sociable online.
Our blogs are reviewed and examined by more readers these days than our impassive and detached websites.
Those who are searching online for a new home are also searching for a Realtor who is compatible with their beliefs and convictions.
A blog with some statistics and data tends to be helpful and informative, however adding a little bit of yourself to your blog brings in and holds more readers. Your blog is an open journal where your readers or those who are considering working with you would like to read more and more to find examples of how you handled a certain situation.
We are more than contract writers and executors; we are people with families of our own and emotions. It seems rational to show your readers who you are before they make their final decision.
I know not all home buyers or home sellers care about who we are as long as we get them a great deal, however, I personally have come to experience that the more personal I am on my blog, the more I hear from my readers. It is especially rewarding when they show understating and appreciation of who I am!!!!
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