Atlanta Real Estate ODAT Enters 2012 Real Estate and Tech Challenge

Real Estate Broker/Owner with Atlanta Homes ODAT Realty Call/Text 404-939-2727 Buckhead - Midtown - Westside -- and more ...

Atlanta Real Estate ODAT Enters 2012 Real Estate  and Tech Challenge

So the gods at ActiveRain want to entice me to explain my Marketing Budget by offering a chance at $500. ...

Hmmm - I guess it would go like this:

  • $500    10% to office supplies - ink and paper for printing - etc.
  • $450    $200 to Zillow for the purchased zip codes
  • $250    $100 on Dynamic Page Solutions for website
                  service and marketing efforts
  • $150    $  50 on ixactcontact CRM services
  • $100    $  99 on CDPE
  • $   1    $    1  on a yummy candy bar - BUTTERFINGER!


  • Zillow zip-code/area has been a constant source of leads.
  • From Dynamic Page Solutions - my new "whizz-bang" website (the company was recommended by Dick Greenberg from Colorado).
  • I LOVE CRM - just enter a name on my Android phone and it automatically shows up in my ixactcontact data base. How's that for timesaving?
  • CDPE education/resources have stood me in good stead.
  • What's a month worth without a good candy bar?

Bullseye with arrowsLooking at the infographic below, one sees all the statistics for companies of all sizes.  Although our expenses vary month-to-month, any extra cash helps!

Maybe we will win it ...

Have a happy day -


This post is an entry for the $500 Real Estate Marketing and Tech Challenge.  Learn more about this ActiveRain contest”


Data provided by Join 215,590 Real Estate Agents on the world's largest Real Estate Social Network.

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Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Lynne, we think that Zillow has been a good source for us as well. You have to put money into marketing to expand your business and we think it's a prudent investment.


Jul 05, 2012 01:53 PM #1
Margaret Rome, Baltimore Maryland
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Thanks to you, I did not miss the deadline for this contest. Margaret

Jul 05, 2012 08:11 PM #2
Melissa Brown
Helen Adams Realty - Charlotte, NC
Realtor - South Charlotte NC Homes for Sale

LOL, Lynn!  I like your marketing budget.  I've spent money at Zillow, too, but it hasn't brought me the quality of leads I get from my AR blog.  Thanks for taking the time to comment on my hyper-local content post.

Jul 07, 2012 09:20 AM #3
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Lynn B. Friedman

Concierge Service for Our Atlanta Sellers & Buyers
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