Last month we released a report, Real Estate Marketing and Software: The Price is Right 2012. We took a look at the spending habits of agents as they market and conduct business. What kind of things do top performing agents spend money on? Where are there differences in spending for agents making over $100k/year and agents making under $20k/year? We dove into the stats and figured out where you were spending your marketing dollars.
Here is a taste of the infographic. Head over to the original post for the full infographic and an in-depth discussion about the results.(or click the image below to see the full infographic).
On the heels of that inforgraphic launch, we issued a challenge to you, our members, to share with us how you would spend $500/month on marketing for your business.
We had a bunch of great posts with well thought out answers. You could tell people had to make some tough decisions in some cases to get under $500 for the month. Some of you even found out that you were under this threshold and added some things you'd like to get into your business if you had the $500 grand prize in your pocket for next month.
Well one lucky member now has that $500 in her pocket (yep, it's a her so if you're male reading this you just found out you didn't win).
Congratulations to Gabrielle Nemes from Auburn WA for her winning entry: Bob Barker would be proud - The Price is Right $500 Challenge.
If you are interested in checking out a ton of great posts about how agents can make $500/month stretch into some serious marketing, please be sure to check out the other entries in the comment section of the marketing challenge contest post.
I am SOOOO excited!!! What an honor! I'm an expert at spending money, so don't anticipate having ANY problem getting going on the month's marketing purchases.
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