Some Women Happen To Like "Follically Challenged" Men

By
Real Estate Broker/Owner with North Shore Suburbs & Chicago Real Estate

Men with hair.  Men without hair.  It’s all the same to me.  In my eyes, the content of a man’s character, his personality, integrity, sense of humor, and kindness quotient are so much more important than how much hair he has on his head.

That being said, I just couldn’t resist creating this blog.  While browsing through a Bass Pro Shop in Grapevine, TX the other day, I stumbled upon this stop-me-in-my-tracks, eye-catching display.  Now, this is what I call clever marketing and it actually made me chuckle out loud!

Where do they come up with this stuff??


Bass Pro Shop

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carie shapiro

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Ambassador
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John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Great marketing and hey I'm all for the hat appeal... LOL.

Jul 12, 2012 06:48 AM #4
Ambassador
2,758,110
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Great find.

Jul 12, 2012 07:28 AM #5
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

Carla:  Yes, they definitely knew how to work the Before/After photos!

Jennifer:  Ha!  Your friend has a great sense of humor!

Debbie:  Couldn't have said it better!

John:  You're obviously not alone :)

Lenn:  Thanks ... I just had to share it!

Jul 12, 2012 08:10 AM #6
Rainmaker
597,022
Nancy Laswick
United Real Estate - Phoenix, AZ
Your REALTOR® For The Valley Of The Sun

Funny and effective. I bet they sell well to the follically challenged segment of the market. :) Thanks for sharing Carie!

Jul 12, 2012 09:03 AM #7
Rainmaker
220,211
Carolyn Crispin
Keller Williams Tri-Lakes - Branson, MO
Crispin Team Sells Branson Homes Land & Commercial

Men always have a large selection of lids to choose from. Cheaper than hairpieces!

Jul 12, 2012 10:49 AM #8
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

Nancy:  Well, the store sure had a huge selection of caps :)

Carolyn:  I guess that was behind the clever marketing idea :)

Jul 12, 2012 11:22 AM #9
Rainmaker
1,408,942
Cheryl Ritchie
RE/MAX Leading Edge www.GoldenResults.com - Huntingtown, MD
Southern Maryland 301-980-7566
I love a man in a baseball cap! My Dad always wore them.
Jul 12, 2012 11:24 AM #10
Rainmaker
881,610
Janis Borgueta
Key Properties of the Hudson Valley - Newburgh, NY
LIC RE Salesperson

too funny Carie.. you always find some really good stories to tell!! and we can all identify at some level with all of them. LOL

Jul 12, 2012 11:32 AM #11
Ambassador
3,722,026
Patricia Kennedy
RLAH Real Estate - Washington, DC
Home in the Capital

Carie, a bunch of years ago, I had a Match.com ad that had the heading, "I love bald guys!"  I mean, they have better things to do than growing hair!

Jul 12, 2012 12:10 PM #12
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

Cheryl:  I agree ... it is a good look!

Janis:  Thanks ... I try :)  What a nice thing to say, Janis -- I appreciate that very much!

Patricia:  Ha!  That is hilarious!  And, I'm curious to know about the responses you received :)

Richard:  Pretty versatile cap, yes?

Jul 12, 2012 01:16 PM #14
Rainmaker
1,064,615
Mark Loewenberg
KW of the Palm Beaches - Palm Beach Gardens, FL
KW 561-214-0370

glad it is not my hair that makes my future grow, and not recede like my hairline!

Jul 12, 2012 01:22 PM #15
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Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Prosper TX Real Estate Co. - Prosper, TX
Real Estate Agents

That's too cute, and awesome observation. BTW, I'll catch up with you next week at Happy Hour?

Jul 12, 2012 09:54 PM #17
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

Mark:  I'm glad for you too :)

Valerie:  Thanks!  Yes, that would certainly explain it :)

Loreena:  Thank you and looking forward to seeing you next week!

Jul 13, 2012 12:42 AM #18
Rainmaker
1,289,051
Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi
NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656 - New Lenox, IL
708.921.6331 - 40+ yrs experience

LOVE it, Carie!!  I call that great marketing ... and great pricing!  $2.99 for a hat??  And for those of us that are "follickly challenged" ... it doesn't always mean NO hair.   I'm challenged on the other end.  TOO much hair.  Hard to keep that $2.99 hat on my head!!

Have a great weekend ...

Gene

Jul 13, 2012 02:20 AM #19
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

Gene:  Ha!  I am pretty sure you don't meet many men that feel sorry for you ... right? :)

Have a great weekend, too!

Jul 13, 2012 10:33 AM #20
Ambassador
1,544,085
William Johnson
Retired - La Jolla, CA
Retired Real Estate Professional
Hi Carle, That was pretty clever and love the shot. It does make one smile even if a guy, :-)
Jul 13, 2012 02:08 PM #21
Rainer
535,674
David Burrows
Classic Realty - Fairfax, VA
No Pressure, Just Seriously Devoted to Real Estate

Hello Carle, This is very clever Marketing and the person who created it is truly an added plus to any company/firm desiring creative advertising.

Jul 13, 2012 09:38 PM #22
Rainer
240,205
Carie Shapiro
North Shore Suburbs & Chicago Real Estate - Evanston, IL

William:  I agree ... you just can't help but smile no matter who you are :)

David:  Yes, the person who came up with this idea is certainly talented!

Jul 13, 2012 11:40 PM #23
Rainmaker
6,156,717
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

This is clever marketing and will make me think more carefully about my selection of caps.

How can we match this with our real estate marketing?  Good challenge to have in mind.

Have a wonderful weekend.

Jul 13, 2012 11:42 PM #24
Ambassador
2,216,158
Debbie Laity
Cedaredge Land Company - Cedaredge, CO
Your Real Estate Resource for Delta County, CO

This is great. I've seen this on a postcard....and it said Colorado's Favorite Hair Piece. I joke with my husband about this all the time. He likes to wear hats.

Jul 15, 2012 01:25 PM #25
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Carie Shapiro

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