How Often Do I Need To Blog?

Services for Real Estate Pros with Fox eMarketing

Have you found yourself asking, how often do I need to blog?


I noticed when I signed up to be a "RainMaker" that some peice of orientation I recieved mentioned that people found the most success when they blog 7-10 times per month on ActiveRain.  That is 2-3 times a week.  A Great number to strive for.

When deveoping an Internet Marketing Campaign for a client we strongly recommend that you blog 1 time a week.  If you are already a client of mine and you have asked me how often do I need to blog… you have heard me say at least 1 time a week.

NOTE:  Doing more than 1 post a week will generate more traffic and leads.

Why Do We Recommend Blogging 1 Time a Week?

1.  Most of my clients are not interested in doing any blogging.  1 time a week is a digestable number.

2.  Research shows that blogging 1 time a week is the point of diminishing return.  Meaning that blogging more often does increase your monthly leads but not by a significant number. (courtesy of Hubspot)

How Often Should I Blog

3. My personal experience have shown that I still see positive results when I blog once a week.  I would love it if someone else would write my blogs for me and I would do 5 blog posts a day.

 However,It is my humble opinion that people need to write their own blog posts.  After all, they are your clients, and you are the Expert.

4.  My Internet Marketing Mind Map is fed with:

1 - Original - Well Written -Sharing of Your Expertise - Blog Post - A Week

The Internet Marketing Mind Map

Internet Marketing Machine Mind Map


CONTENT = 1 Blog Post a Week >> Email Marketing  >>  Facebook Fan Page  >> Twitter Profile  >>  Linkedin  >>  SEO  >>  Craigslist  >>  Blog 

It all starts with Content (the fuel) for the Machine that will keep you top of mind with your Database, Build new Leads, and Generate Sales.

 How Can You Think Of A Topic For A Blog A Week?

New Blog Ideas


If You Still Need Help With Blog Topic Ideas and Inspiration.


Good News!  I just happen to have a resource for you if you need New Blog Ideas sent to you on a weekly basis as a reminder to write your blog post.

A new service that was developed by Chris Brogan, one the worlds most successful Bloggers. (I am an affiliate)

Comments (1)

Erv Fleishman
Realty Associates - Boca Raton, FL
Luxury Prop Specialist Realty Associates

I think the particular market you are in defines the answer. Small markets, blogging makes sense. Large markets, who actually sees it and why?

Jul 24, 2012 11:31 AM