Labor Day, is synonymous with The Muscle Beach Championship in Venice CA
In turn The Muscle Beach Championship in Venice CA is synonymous with Joe Weider, Ben Wider & Betty Weider.
Joe Weider is immediately associated it with bodybuilding, he has been a legend in the world of weights and for co-founding the International Federation of Bodybuilding and Fitness (IFBB), and being the creator of bodybuilding competitions Mr. Olympia and Ms. Olympia with his brother Ben Weider
When Joe was 17 he published the first issue of Your Physiqueen in 1936; and is now known as Muscle & Fitness. Joe Weider has developed numerous magazines dedicated to topics related to bodybuilding, among them Muscle Power, Shape, Men’s Fitness, Living Fit, Prime Health and Fitness, Fit Pregnancy, Cooks, Senior Golfer, and Flex.
If you know anything about bodybuilding than you must have heard of’ Brothers of Iron’, published in 2006 with Ben Weider, in 1983, Joe also had a publishing empire about anything and everything related to body building. Then In 1980, Joe Weider sold his Weider Publications to the American Media company and continued making a lot of money with Nutritional Supplements (a colorful venture with which he was involved, but that is food for another post).
Betty Weider was an established super model when she married Joe Weider and started her second career as an active participant in Joe’s health and Fitness Empire. Her face and bikini clad figure were in many of the ads of Joe’s Muscle Builder Magazines and Mr. America magazines. She also appeared on the covers other body building magazines with top bodybuilders such as Arnold Schwarzenegger, Lou Ferrigno and many others.
Betty was one of the first women who advocated balanced diet and cardio-vascular resistance for women. She was one of the first supermodels to advocate training to shape your body. She used her own fabulous figure of (37-18-36) as an example what could be done with working out.
So how fitting that Betty Weider-wife of Joe Weider will be inducted into the Muscle Beach hall of Fame and will receive the “Lifetime Achievement” award for her work in promoting fitness on a competition level.
So if you want to see hard bodies then it is a mandatory attendance for you at Muscle Beach on Monday Labor Day. Men and Women from across the United States and the world will be competing. There will be a 1000 seat bleachers set up and admission is free for spectators. The prejudging will begin at 10:00 am. I anticipate this will generate a lot more than a 1000 spectators so come early.
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