- The National Association of Realtors (NAR) said that in 2010 the average home sales price in the US was $173,100.
- Zillow said that the average home took 1% in price reductions per month
- Trulia said that the average price reduction during the listing period was 9% for homes under $2M, homes over $2M it was 14%
- The Real Estate Staging Association (RESA) said that the average DOM reduction was 78% for staged VS non-staged homes.
Melissa - I think it would be easier to talk a seller into it who was bringing money to close than to get a short sale seller to do it.
Melissa, What an amazing job you did with that post. Wonderful info. Well deserved feature. Congrats.
Wow Melissa, another info home run! Thanks for the post. I reblogged it to localism hoping to help educate the public here in Fresno CA.
You've presented an excellent business case study, Melissa! We'll put it to good use.
Melissa- I have to apologize for coming so late to this. I read it when you posted it and then had to leave for an appt. Your video was perfect! Your presentation ... the video from the seller... all were perfectly presented.
Thanks for the Ah-ha moment!
Featured you in my Weekly Post!
Well you certainly know your numbers and your business. You present it very well. Nice post.
Great stats here and logical argument. In our area, the avg home price is around 600,000 - 650,000 so I would imagine that stats would be magnified.
All that aside, I think that everything depends on the context of the home and how much money (if any) the seller can spend. For some, the #'s may add up that it's a smart investment, but if they literally have no money, it may not be an option. Alternatively, if they could finance it somehow, maybe that would help.
Also I think there is gray area as to what staging is. Many times the issues are repair that is needed (e.g. floors, carpet, paint, broken items, water damage). It often seems that some of these items should be attended to first as they transfer. A stager may help point these out.
Melissa- great videos making your point perfectly- and those facts! WOW! Congrats to you and your expertise.
Good morning Melissa,
I just came over from Kathy's post this morning and she is right..this is an excellent post! Your videos are fantastic and really gets your points across! Thanks for the informative post.
Melissa, great video - and great idea interviewing a seller who honestly says he was first quite aganst the whole staging idea, but saw what difference it does indeed make.
Congrats on participating in the challenge, we are waiting for more video blogs from you!
Great presentation but I think that better stats can be used than from Z & T. None the less, great insight for sellers who wonder why they should even think about the costs. Extended handling costs are never thought of for some reason.
We stage homs that are shorts ALL the time....especially with divorce...he took the....she took the....putting it all together for putting the best house forward is what shortens the time on the market and gets the best price..right side up OR upside down !
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