Here are a couple of simple concepts to increase your net profits fast. This first magical secret from our Billion Dollar Agent research applies to most of you reading this blog. Follow me with this one:
Imagine you get 100 new buyer/seller leads.
• Assume you are wasting 50% of your leads by failure to capture in database, failure to do weekly Lead Management, failure to call them with up to five dial attempts or have us call them to reach live and resolve and qualify the lead, and then, most importantly, failure to call monthly, send monthly email newsletter, and send monthly mailed newsletter for the next 1-12 months until they buy or sell.
• 50 leads are wasted and you have 50 leads that you work.
• Imagine that you end up closing 5 of those remaining 50 leads.
• So you got 100 leads and closed 5 leads.
• If you stopped wasting leads, how much would your net profit increase?
• Please reply to this blog with your answer to me.
• This is a tricky question, think twice before answering.
By working the exact same number of hours, and not spending any more on marketing, you could increase your net profit by that much.
Speaking of working the exact same number of hours, too many agents fail to adjust staffing levels based on seasonality. They stress out and lose business in busy spring/summer because they are overworked and understaffed. Then, if they have a large team, they are overpaying their in-house assistants in fall/winter instead of reducing their hours. The solution is to scale up and scale down assistant hours as needed with Best Agent Business. A client may use us at $1,990 during busy months and scale down to $995 in quiet months.
Make sure you are not wasting leads and losing business or decreasing client service levels during busy months. Staff up as needed to fully take advantage of the busy season, and scale back as things slow down.
For more information on how Best Agent Business can help you improve your net profits fast and many other aspects of your Real Estate Business, visit us at www.bestagentbusiness.com, call (202) 297-2393, or e-mail us at: sales@bestagentbusiness.com.
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