Get Five Gold Stars in Your Google Results! (If You Deserve Five)

By
Services for Real Estate Pros

like this post!

How would you like your Google search engine rankings to look like this?

rich snippets

Pretty good, right?

In the video below, I will show you how to add review stars to your own website- very easily.

Yes, you can have your picture and gold stars in your Google search results, based on reviews your clients provide you. You could have a simple form on your website that asks clients to review you and choose a rating from 1 to 5. Or, you could send your clients an email and ask that they review your services. Then, you could post the email on a testimonials page, after you mark it up for Google to understand.

I actually had it working here in ActiveRain, which would be awesome, but AR recently changed something on the backend that removes the code that you would need to show your reviews on your AR profile. I don't think the folks at ActiveRain did that intentionally, but they probably have to limit how much people (like me) hack the HTML.

But maybe AR will implement something like this one day?

If people could leave testimonials on our profile page, we could have gold stars on our AR profile. Of course, if this is abused, it won't do any of us any good.

We should have a strict rule that only clients can leave testimonials. AR could check IP addresses and only accept reviews from IP's in your area, and from unique IPs for each review. Or, if we have to post the client reviews ourselves, we could only post reviews that are already posted elsewhere- like Google.

Which is another great reason to get your clients to write reviews!

If this is abused by anyone, it will be called black hat SEO and that's bad. We only want white-hat SEO.

Tread lightly my friends. I strongly encourage you to use this for the power of good, and not evil.

The video below will show you how you can easily do it to your own website.

And here's an easy link to the code creator that I refer to in the video. Don't be intimidated; it's simple.

 

Posted by

seo guru

Comments (29)

Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Bookmarked for later review, looking forward to the video Michael.

Oct 02, 2012 03:02 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Awesome.  I'm going to try to set up over the weekend, and I will reblog.

For google reviews, we used to have the 5 stars under our name and that seemed to really help (and I need to get more reviews...in process).  Now, they changed to 1 out of 3, so it doesn't look as cool.

I'm going to recommend that more of us in our BNI group do this and help each other (provided that we used each other's services). 

Oh, and now google places is showing TheFlooringGirl.com URL...I think that just changed in the last week or two.  Sweet.

Oct 02, 2012 08:25 PM
Anita Clark
Coldwell Banker Access Realty ~ 478.960.8055 - Warner Robins, GA
Realtor - Homes for Sale in Warner Robins GA

Michael...as always, your SEO tips are practical and easy to follow.  Thanks for all your help!

Oct 02, 2012 10:30 PM
Rob Spinosa
Guaranteed Rate, Marin County, CA - San Anselmo, CA
SVP of Mortgage Lending, Marin County

Very helpful.  Thank you and I plan to implement a lot of these ideas.

Oct 02, 2012 11:05 PM
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Marysville, WA
Content Marketer, SEO Teacher, Website Fixer

Great post Michael. I saw Debbie's reblog and sorry I missed it the first time.

Oct 02, 2012 11:33 PM
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services

Thanks for this very important information.  I have bookmarked your post and will have to review it over the weekend.

Oct 05, 2012 12:01 PM
Sharon Denning
Momentum Marketing - West Richland, WA
Marketing that gets it SOLD

Thank YOU! I was so excited when you showed us how to get our pictures to show up in google this is even better! It brings social endorsement to a whole new level of visibility

Oct 07, 2012 02:10 AM
Sharon Denning
Momentum Marketing - West Richland, WA
Marketing that gets it SOLD

Michael, Where did she initially do the review at in this example?

 

Oct 07, 2012 02:17 AM
David Grbich
Realty One Group - www.FindCARealEstate.com - San Juan Capistrano, CA
Orange County Real Estate - 949-500-0484

Hi Michael - thanks for sharing - great info and no doubt that the meta descriptions with the 5 stars stand out - I had heard that the 5 star reviews had gone away with Google Places but looks like it is possible which is great! Regards Dave

Oct 07, 2012 02:42 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Michael,

Thanks for the update on this.  I agree with you in not abusing it but sometimes you have to help people along with giving you a review and testimonial.

Oct 07, 2012 12:04 PM
Tony Cappaert
Contactually - Washington, DC

Thanks for sharing, Michael!

Oct 11, 2012 12:56 AM
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Great information Michael. We always appreciate information that can help us rank better with Google. And, I appreciate the words of caution - don't abuse it..genuine testimonials only..got it! Thanks for sharing it in our group - Debb, Pamela and Steve. VBloggers Group

Oct 11, 2012 02:32 AM
1~Judi Barrett
Integrity Real Estate Services 118 SE AVE N, Idabel, OK 74745 - Idabel, OK
BS Ed, Integrity Real Estate Services -IDABEL OK

Bookmarking and coming back to it this week-end.  Thank you for posting. 

Oct 12, 2012 02:50 AM
Lanre-"THE REAL ESTATE FARMER" Folayan
Keller Williams Select Realtors-Buy a home in Washington DC. Sell a home in Washington DC - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

I know someone who I wont be sending this too. Just had a bad experience with a former client who bad mouthed me. I wrote about it. Anyway I will definitely check this out. Thanks for sharing Michael.

Dec 03, 2012 05:57 AM
Paula McDonald, Ph.D.
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279

Ah, always challenging us with something new.  I will look into this for sure.  Thank you.

Dec 03, 2012 06:06 AM
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Michael- Reviews are the future with google for better of for worse. The IP address for locals, I don't agree with because many agents have clients that are moving here from Canada, Europe and South America. Many of these folks are snow birds so it really would not be fair for AR to limit the IP addresses in that way because they person might be leaving the review from their primary residence. 

We provide this service to our coaching clients but we have been running into issues with us posting their client reviews for them. According to some g+ gurus- they are saying that google is downgrading reviews and sometimes won't even post them if you are doing the postings in behalf of your clients. Google wants the person to have a g+ account for it to weigh in. It is tough to get people who have never used google products to open up a gmail account and then a g+ account, especially the retired people down here. I do the google places work for our local chiropractor and the new review process has become a real pain in the rear. Have you run across this? 

Dec 03, 2012 06:22 AM
Katerina Gasset
Get It Done For Me Virtual Services - Wellington, FL
Get It Done For Me Virtual Services

Also as a reminder to the readers here: making false reviews is a crime and is punishable by fines and jail time. There is a plastic surgeon in NY that got caught having his employees make reviews for their practice and the FTC came down on him really hard. So make sure you have the evidence to back up any review. 

Dec 03, 2012 06:24 AM
Eric Michael
Remerica Integrity, Realtors®, Northville, MI - Livonia, MI
Metro Detroit Real Estate Professional 734.564.1519

Michael, this is an awesome feature. Thanks for sharing it. Took a couple months to get it featured, but I'm glad it did.

Dec 03, 2012 09:29 AM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Michael...

I very much appreciate the fact that the right approach is the way to go. Thanks so much for this, very helpful!

Dec 03, 2012 10:19 AM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Michael - That sounds pretty cool.  I'll have to review your video and get emails out to clients.

Dec 03, 2012 11:49 AM

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?