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My Experience Sponsoring An AR Blog Post On Facebook

Reblogger Melissa Marro
Real Estate Agent with Keller Williams First Coast Realty - The Marro Team

Doug Rogers shows the power of paying for Facebook sponsored posts - NONE! 

Incidentally, I think this is also a really good way to use the Short URL option that AR gives us at the bottom of each post. 

Original content by Doug Rogers BROK.995683208

My Experience Sponsoring An AR Blog Post On Facebook

Facebook's latest money grab caught my attention. For a small fee, users may "sponsor" a post on the platform. What does this mean? For a 7 dollar fee, the sponsored post stays near the top of your friend's news feed. So I bit. Let's see what I received in return for a 7 buck credit card charge...

doug rogers century 21 millennium

According to the kind folks at Facebook my post received 10 times as many views due to the sponsorship! Good thing I sponsored this market report. So time to up the limit on the credit card and "turbo charge" every post, right? Not so fast...Let's see how my post REALLY performed.

doug rogers century 21 millennium

I create a short URL and ONLY post it to Facebook. This way I can keep up with how many of my Facebook friends are viewing my post. Guess which one was sponsored? Yep, the one at the top. For 7 bucks my post was read by half the normal Facebook audience.

My thoughts

Consumers are starting to catch on to sponsored links. Want to run off a consumer? Make them think they are paying for something (in this case reading what amounts to a commercial). People love social media, but they expect it to be free and not loaded with commercials. I'm going to pass on sponsoring my future Facebook posts. Keep the information relevant (and perhaps even entertaining) and the consumers will come to you!

Searching for a Top real estate agent in Alexandria Louisiana? Need help selling your Pineville, Louisiana home? Either way call Doug today!

Doug Rogers

Associate Broker

Century 21 Millennium


Century 21 Millennium

donahue Ferry Road

Pineville, La, 71360

(318) 640-2121

Each office independently owned and operated. Equal opportunity housing. Doug Rogers is a licensed real estate agent in Louisiana



 

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 Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging

For more information on buying or selling in the Fleming Island, Orange Park, or Jacksonville, area, visit StageListSellNEFL.com or call Melissa Marro (marro.melissa at gmail.com), Keller Williams First Coast Realty, for more information (904-466-2093).

 

Comments(4)

MichelleCherie Carr Crowe .Just Call. 408-252-8900
Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty - San Jose, CA
Family Helping Families Buy & Sell Homes 40+ Years
Thanks for sharing your actual numbers on this Facebook blog sponsorship.
Oct 12, 2012 08:41 AM
Doug Rogers
RE/MAX Coastal Properties - Destin, FL
Your Real Estate Resource!

Thanks for the re-post!

Oct 12, 2012 08:57 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Melissa- good reblog... I know I would have missed this one!

Oct 12, 2012 02:08 PM
Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging

Michelle - They were Doug's but you are welcome.

Doug - Happy to.

Kathy - It was featured, but didn't stay on the front page very long. I thought it was an interesting experiment.

Oct 12, 2012 02:12 PM