About a month ago I printed two copies of a letter I was mailing out to prospective customers. One copy of the letter I put in a stamped individually printed envelope. Knowing full well that the majority of these would be discarded having seen the letter was coming from a mortgage company. The second letter I crumpled up and wrote acrossed the top in red marker "...don't throw me out again..." folded and stapled shut... then addressed outside in red marker... I mailed to 250 people... 26 responded... 2 thought I actually went thru the garbage to look for these letters and mail them back... all had a good laugh... I did 4 refi's and one purchase... I'll be doing another mailing like this next month... try it out
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