Step | Purpose | Action | Example |
Acknowledge | Reassure that the concern is valid | Empathize | I can appreciate that. I understand how you feel. (I'm sorry you feel that way.) |
Clarify | Understand the concern | Ask open-ended questions Listen | Could you explain further? Could you tell me why you feel that and why? |
Discuss | Educate prospects about the advantages of your position. Help them weigh the alternatives | Educate Converse | Let's explore that further... In addition, we also... On the other hand, what's your alternative cost of... [All these and many other responses are designed to continue to postively engage your customer - without confrontation and without arguments. This is often the longest phase of the the AC-DC process.] |
Confirm | Resolve the concern. Verify agreement | Ask a question | Do you see the benefits of...? Would that be okay? Does this sound like a service you could use? |
Comments(0)