"A journey of a thousand miles begins with a single step"
(You can skip the narrative and just scroll down to the form at the bottom to register if you want)
Pretty smart guy for 600BC. If that journey you are looking to start is creating a real estate blog that impacts your business, that first step is ActiveRain's Blogging Boot Camp starting November 8th at 9am Pacific Time.
Our Blogging Boot Camp series is a great way to jumpstart your blogging on ActiveRain. We will take you through the absolute essentials in three one hour classes over the course of three weeks. Combining live webinar training with action items, designed to have you put into practice what you've learned. ActiveRain Community Evangelist Bob Stewart (always weird to write in the third person......I think I'll go back to first person after this) takes you through how to create a blog that will actually lead to new prospects for your real estate business.
Many of our thousands of members who are currently enjoying the experience of their own blogging journey will tell you that they wish they had taken that first step sooner. And no doubt, looking back, they will say that first one was the hardest. But the rewards that come with adding a blog to your business arsenal far outweigh the uncertainty they once created.
If you're reading this, you're probably a real estate professional with a ridiculous amount of local knowledge stored up in that head of yours. If you don't have a blog, you are most likely sharing that real estate knowledge with one person at a time. Your clients email you, they ask you questions in the car, they expect answers at all hours of the day over the phone. Your blog becomes a depository for your experience and knowledge of your local market and it works for you even when you can't answer the phone or you don't have time to give lengthy email responses. Heck, it works when you're sleeping and your potential clients are online searching for answers. (although, you are a real estate professional, so you probably do not actually sleep)
Blogging Boot Camp will teach you how to share that knowledge with everyone! Stop educating one client at a time. It's time you leveraged the power of the internet (and it's biggest beast, Google) to start sharing your knowledge with millions of potential consumers who go online every day to find the answers you have locked up in your head.
In three weeks we give you the essentials:
Week 1: How to write a blog post
Where do you click? How do you get it to look professional and presentable? What are the important things to make sure you include in a blog post and how do you technically make that happen on the page? If you can type an email, you can blog. We'll show you mechanically how to do it
November 8th, 9am Pacific Time
Webinar from the comfort of your couch
Week 2: How to Get Your Blog Posts to Rank in the Search Engines
If you are going to share all that great knowledge, we better make sure someone can find it when they go searching online. We'll teach you the fundamentals of writing a post that ranks on the first page of Google. We'll also talk about some of the first things you should be writing about and show you the type of posts that get thousands of consumer visitors and have the best chance of landing you a client sooner rather than later.
November 15th, 9am Pacific Time
Webinar from under the desk in your office
Week 3: Creating Links for Maximum Effect in Your Blog
Once you get the traffic to your blog, you need to make sure you have the proper methods in place to turn that traffic into a lead. The process of using links effectively will allow you to convert the traffic your blogs generate into actual leads for your business. It doesn't hurt that the effective use of links can also help your own website perform better in the search engines. We'll cover the ins and outs of linking and by the time we are done, you'll be a link ninja.
November 29th, 9am Pacific Time
Webinar in your pajamas from bed
But Wait! Sign Up Today and We'll Throw in Some Amazing Steak Knives!!
OK, that's a lie. We will not be sending you a $2 set of steak knives. Instead, we will be setting you up with a special Boot Camp group so that you can connect with other people at the same point in their journey. And we wouldn't just point you in the right direction without a tour guide. So we'll have ActiveRain Ambassadors, people that started the same journey as you, only they've been to the end and back a few times, along for the ride. They'll be there to answer your questions and give you guidance on how to become an effective real estate blogger. I'll be there (first person.....did you catch that?) and so will Kerrie, our amazing Community Manager to make sure that you have all the help you need and you don't wander off the path and get eaten by a bear! (OK, that was another lie.......there are no bears. But if there were, you'd wish you had those steak knives for protection. Ha! Do you really think a steak knife could stop a bear?)