Google+ is a Ghost Town? Nah-ah!

Real Estate Agent with eXp Realty

Do you think Google+ is a ghost town? Nothing could be further from the truth. The conversation is very active there, if you know the right people to follow.

A lot of us 'Rainers are trying to figure out Google+ best practices these days. There have been quite a few really interesting conversations there over the last week or so. 

This post and comment thread, started by ActiveRain's Melissa Marro with contributions from Bill Gassett might help those of you who are newer to Google+ understand when to +1 a Google+ post that shares an ActiveRain post on Google+,  and when to +1 the actual post by visiting someones blog, or both. 

*Whew,* that was a mouthful. Please read this thread to learn more.

For all of my Google Plus superhero friends, what (if anything) is the difference to Google if you +1 in G+ vs +1 on the article itself? And is sharing the link directly from the blog different than sharing here, in Google's eyes?
john nelsonYesterday 5:47 PM
I want to know that answer too.
Anita ClarkYesterday 5:48 PM
Circling, waiting for the gurus to answer. ;-)
Rich CederbergYesterday 6:12 PMEdit
That is a most excellent question that I have been wondering about too. I have set aside time this weekend to read as much as I can about Google+, if I find an answer I will share it.   
Melissa MarroYesterday 6:16 PM
It looks like this is a burning question. Do you think +Bill Gassett +Bobby Carroll +Michael George  or +Mike Arnesen have the answer? 
Bill Gassett6:36 AM
There is a big difference. Using the Facebook system as an example a G+ is similar to a like. A G+ from someones sits is the equivalent of sharing the article. Most experts view a share as being a more valuable social signal as you are actually putting someone elses content on your site. A like or G+ or course is much easier to do. I don't think there is a difference goes as far as sharing from here or from the site itself. Both are counted as shares.
Rich Cederberg8:55 AMEdit
+Bill Gassett so if you see an article that you think is valuable, the best thing you can do for the content creator is to go directly to their site, +1 the article and then share using the pop up box. +1'ing the article on Google+ is just a "like." Did I get that right?
Bill Gassett9:04 AM
Yes that is correct rich. You can also hit the share button within google plus and that gives the same credit to the author as well.
Melissa Marro9:19 AM
So it doesn't matter if you do it on the content page (g+ or share) or inside Google Plus. It only matters if you click + or share?
Rich Cederberg9:27 AMEdit
Except we all want traffic to our sites, right? So I think going directly to someone's site is better. Oh and reading the entire post before commenting is still a good idea people!
Bill Gassett9:30 AM
Melissa a share is a far more valuable social signal. I don't think it matters if it is done directly from the content site or within google plus. Pressing g plus within google is similar to a Facebook like and carries less weight. If I were to make an educated guess a comment may be a stronger signal than a g plus within the site as well. It takes more effort to make a comment than to hit the plus button.

So go out now and share one of my real estate articles:)
Rich Cederberg9:33 AMEdit
On the article about edgerank you shared recently +Bill Gassett the author's opinion was that a comment on Facebook was better than a like on Facebook. Initially I was surprised but I then I realized it made sense, it takes way more time and more thought to leave a comment than a like.
Melissa Marro9:39 AM
I get the difference between share and plus. What I was trying to figure out if there was a difference between from the site and within g+. 

+Rich Cederberg I would hope when we plus 1 the article that we did actually go to the site and read it. But it seems much easier to plus one and share inside g+ than on most sites (including AR). Plus I feel like if I went there to read it because I saw someone else had shared it that I want to give them a little love too. 

Correct me if I'm wrong but part of google using authorship ranking is determining if you are important, which is at least partially determined by how many people engage with you (+1, share, and comment) on what you post. 

+Bill Gassett - you betcha! I'm working on that kind of stuff tonight. I'm laptop free right now. Last night I was commenting on videos.
Rich Cederberg9:49 AMEdit
So, it might make sense to visit the author's original post on their blog, +1 it from there, then go back to the Google+ profile where you learned of the post and +1 it there too. That would give everyone some love and it would acknowledge the content creator, not just the content curator.



I'm sorry, there seems to have been some confusion, to see what conclusions we came to please read Melissa's follow up post:

Do I +1, Share, or Comment. Does it make a difference where I do it?


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Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

Hi Bill, Yes, I will go back and add something more prominent. Also, people should notice that all the links in the Google+ thread are clickable too, so they can connect with you and with Anita, Melissa etc.

Indeed, our discussion eventually did bring some clarification to Melissa's original query and that's why  invited her to place the link to her very much related post. There are some great discussions going on at Google+.

Nov 04, 2012 07:31 AM #9
Janis Borgueta
Key Properties of the Hudson Valley - Newburgh, NY
LIC RE Salesperson

Rich... I have not been on Google+ but maybe a couple of months? and really paying attention to the process for maybe a week or so.. I am learning by the moment! I did not see this but appreciate the info.. Glad to be a part of it... but blink for a minute and miss the important things..and be left in the dust. =)

Nov 04, 2012 08:54 AM #10
Suzi Sandore
RealtyONEGroup - San Diego, CA
North County San Diego Homes

Okay, I think I need another cup of coffee and then I'm going to go back and read through that thread. 

It kind of sounded like "Who's on first?"....

Nov 04, 2012 11:54 PM #12
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team

Hi Rich, 2-3 months ago we were saying the same thing.  But now that Facebook is wanting to charge for what used to be free, we are seeing this change.

Nov 05, 2012 12:06 AM #13
Travis "the SOLD man" Parker; Associate Broker
Team Linda Simmons, Enterprise, AL 36330 - Enterprise, AL
email: / cell: 334-494-7846

Haven't paid much attention to G+, even tho I have a "precense" there. Guess I need to find the "crowd" you mentioned....

Nov 05, 2012 12:49 AM #14
Paddy Deighan JD PhD - Vail, CO
Paddy Deighan J.D. Ph.D

nice compilation of content on G+..thanks for the tips!! 

Nov 05, 2012 12:54 AM #15
Christina Ehli
RE/MAX Platinum - Brighton, Michigan - Brighton, MI
RE/MAX Platinum Brighton MI Real Estate Agent

I love Bob Stewart's webinar "Google+ - Love it, Hate it . . .".  I am definitely on Google+.  I encourage everyone on ActiveRain to join the circle (and add me too!).

Nov 05, 2012 12:59 AM #16
Stacey Mayer - Everett, WA

Secret Weapon Number 1 = Google+

Nov 05, 2012 02:41 AM #17
Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

Janis, I'm having trouble keeping up!

Suzi, We did come to a conclusion in the end, and Melissa posted a link to her follow up post in the comments here if you would like to see it.

Bob, I agree whole-heartedly!

Travis, Add me to your circles and I'll get you hooked up on Google+

Paddy, Thanks for stopping by.

Christina, I think that was Eric Proulx's webinar that you are referring to? It was a good webinar.

Stacey, ha ha, I like it! Let's try not to keep it a secret any longer.


Nov 05, 2012 02:48 AM #18
Kimo Jarrett
WikiWiki Realty - Huntington Beach, CA
Pro Lifestyle Solutions

Amazing stuff we can all profit from simply by being an active member in the AR community. Thanks for sharing. 

Nov 05, 2012 02:54 AM #19
Ben Yost - 303-587-4297
First Time Home Buyer, Mortgage Rates, Pre-Approval - Denver, CO
FHA, VA, Conventional - Mortgage Loans in De

G+ Rules!

Every SEO expert in the country isnow into G+ Big Time!

There are sveral reason's why!

Good Post!

Nov 05, 2012 03:27 AM #20
Nan Jester
Exit Real Estate Gallery Jacksonville Beach, FL - Jacksonville Beach, FL
Realtor, Exit Real Estate Gallery

I try every chance I get to learn more about Google+ as I think it can be very valuable to us as Realtors(r). Thanks for the post.

Nov 05, 2012 04:01 AM #21
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Shoot - I'm so in the dark that I don't even know where to go to participate there. Every now and then I start to try to read and understand instructions. Then I get sidetracked by something easier and away I go.

I have no idea how you would "share" a Google+. It's all greek.

Nov 05, 2012 04:28 AM #22
Catherine C Capasso
Catherine Cornelia Real Estate - Eastchester, NY
Cottage or Castle, What's Your Dream!

I believe that as time goes on and Facebook begins to ask for money on more of the things we now do for free, Google+ will gain more attention. The only thing holding it back at the moment is the limited number of people but this is changing daily. Google+ is a very clean platform.

Nov 05, 2012 04:29 AM #23
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg IL Real Estate

Now, I'm really confused.  I am going to have to come back & read this again .......

Nov 05, 2012 05:51 AM #24
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging that Sells Portland Homes"

Rich -- Getting on Google+ (finally!!) this past week has been eye-opening.  I can see it's potential as WAY more helpful than FB.  Thanks for sharing your tips with us.

Nov 05, 2012 11:08 AM #25
Rob Renk
Center Street Lending - McKinney, TX
AE | Fast Fix/Flip Loans for Residential Investors

For Google to like your site you have to play by their rules.  It's their ball and if you won't play nice with them hey will take their ball and go home.

Nov 05, 2012 08:02 PM #26
Tammy Emineth
Personal SEO - Website SEO and Real Estate Marketing - Marysville, WA
Content Marketer, SEO Teacher, Website Fixer

Nov 06, 2012 08:04 AM #27
Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

Kimo, Come join us!

Ben, I have a SEO circle that I follow closely. I mostly lurk there, listening to them to pick up tips.

Good for you Nan!

Marte, You can email me or call me, I will help you.

Catherine, I understand your concern about the relatively low number of participants on Google+ compared to Facebook. That will change over time. Facebook does not dominate search. Google does.

Lyn, I added a link to Melissa's follow up post that will clarify. My main point was look at the discussion that is happening on Google+, and not so much about the actual discussion.

Maureen, I'm glad you're there!


Thanks Tammy!

Nov 06, 2012 08:35 AM #28
Steve Higgins
RE/MAX Kelowna - Kelowna, BC

Hi Rich,

Thanks for the information, I am one of the Rainers still trying to figure it out. I will check out the links you mentioned.

Nov 06, 2012 10:54 AM #29
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