Ah, prospecting - the necessary evil!
There are some real estate professionals who recognize the value in prospecting and enjoy the routine of dialing their way down a call list or knocking on doors.
Then there are the rest of us.
We say we "hate" prospecting, but isn't it really just fear? When we don't "feel like" prospecting, what we really mean is that we don't feel like being turned down.
Here's what I think about fear:
"There are very few monsters who warrant the fear we have of them." (Andre Gide)
And here's what I think about prospecting:
"In order to succeed, your desire for success should be greater than your fear of failure." (Bill Cosby)
The truth is, you won't be as successful if you don't prospect. Fear isn't big enough for me to risk being unsuccessful.
"Don't let the fear of striking out hold you back." (Babe Ruth)
The only way to get the clients that prospecting yields is to just do it. Feel the fear, but do it anyway.
"Expose yourself to your deepest fear; after that, fear has no power,
and the fear of freedom shrinks and vanishes. You are free." (Jim Morrison)
And while you're at it, practice prospecting so that you get good at it and get turned down less often, making the entire activity less intimidating.
"I fear not the man who has practiced 10,000 kicks once,
but I fear the man who has practiced one kick 10,000 times." (Bruce Lee)
Earlier posts from Team Zuhl about prospecting:
The Wizard of Menlo Park has real estate advice
Eli Manning practices - Why don't you?
C'mon, Lady, I'm just doing my job
4 Easy Steps to a Great Elevator Speech
Prospecting is like raking leaves.....
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