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Gray is the New Green - A Trend Worth Noting

By
Industry Observer with Nature As Neighbors

Gray is the New Green

Gray is Green

Many baby boomers who lead active, healthy lives and enjoy the benefits of that lifestyle, tend to be eco-minded too.   We are seeing a trend among people in that age group make choices about how they lead their lives: the active boomers lifestyles are contributing directly to the environmental well-being of the planet. In other words, Gray is Green.

How can that be?

  • Many boomers are down-sizing into smaller, more energy-efficient homes
  • Many boomers plan to stay in their homes, live independently, and stayi active
  • Many boomers have healthy eating habits – buying local organic produce and meats, where available
  • Many  boomers are staying active – walking, running and biking

The gray is green movement helps the environment:

  • Obviously, smaller, energy-efficient homes rely less on fossil fuels and non-renewable energy sources
  • Living independently means we staying in homes longer and support the healthy amenities in communities like walking trails, open spaces and parks. (This also contributes to our healthcare system – by not relying on it as much – but that’s another story…)
  • Healthy eating habits, like organic and local food, means relying less on pesticide-laced food that is shipped from miles away
  • Walking and biking means leaving the car at home more often

So maybe you’re saying “What’s the big deal?” – it’s just the trend among all ages – living healthy life styles, buying local, and trying to use less energy.  From using mass transit to eating healthy foods, these habits rely less on energy-intensive systems for lifestyles. That may be the case, and it’s a good trend.  But as the largest identifiable demographic in this country, boomers have a major economic – and environmental – impact on the country as a whole.

It is a trend worth noting, and supporting, with home design and other housing related concepts and products. Many aging boomers plan to lead active EcoLifestyles,because gray is the new green.

 

Posted by


Debb Janes  Bernie Stea
Brokers/REALTORS®
Call or Text 360-608-4900

We help buyers and sellers in Camas, Washougal, Brush Prairie/Hockinson, Salmon Creek, Felida, and other Vancouver, Washington Areas. 


We bring our passion for nature and beautiful environments to Real Estate. Multigenerational and family estates, country land and homes, and small farmsteads are our speciality.


We agree with our clients, "The true luxury of rural living is having elbowroom for the soul.

 

Comments(38)

Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Debb, I hadn't thought about that but it is so true. Thanks for that perspective.

Nov 04, 2012 10:09 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Debb- very relevant!  I visited a good friend today and she is definitely one of your grey is green boomers. She was showing us these grain sprouted English muffins (no flour) and some eco-friendly food wrappers she found in Canada.  

Nov 04, 2012 10:10 AM
Carla Muss-Jacobs, RETIRED
RETIRED / State License is Inactive - Portland, OR

Great point and such a good perspective on this.  Those are the same folks who tend to buy with both housing and cars in mind.  I've had several clients also buy Prisms or Volts.

Nov 04, 2012 10:16 AM
Tanya Van Blake-Coleman
Van Blake-Coleman Realty, St. Thomas/www.talk-to-Tanya.com - St Thomas, VI
Improving the Quality of Your Life

I ran into a girlfriend who was using a new bag in the grocery store, not only was it reusable but washable as well and so compact you could keep it in your purse and barely know it was there.  I had no idea she was so green, she was excited about how great the bag was, I got excited too.

Nov 04, 2012 10:24 AM
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Debb, what a great title! And yes, the impact of us Boomers has and continues to be felt. We are definitely trendsetters!

Sharon

Nov 04, 2012 10:47 AM
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Debb, As a Boomer myself, I agree and do many of those things you have listed above. Staying Healthy and going Green is at the top of my list. Can't do much about the Gray, except to cut it all off. (LOL)

Nov 04, 2012 10:52 AM
Marge Draper
Keller Williams Realty Palo Alto - Menlo Park, CA
REALTOR, Keller Williams Realty, Menlo Park CA

Debb,  That is interesting!  I think you are very right.  We (well, I'm a pre-boomer actually) are very conscious of the envirnonment, etc.  We should be.  We have more time and resources than the younger people who are still raising their kids and working hard.  I have to stop now and take the laundry out of my new energy-star washer and put it in the dryer that has a few more years on it.

Nov 04, 2012 11:30 AM
Dana Hollish Hill
Hollish Hill Group, JPAR Stellar Living - Bethesda, MD
REALTOR * Broker * Coach

Interesting. My mother is a boomer and she would laugh if I called her green, but she had downsized, she recycles, stays active and is very frugal. All things that can be green, without her realizing that she is being green. 

Nov 04, 2012 12:08 PM
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Debb, love your title and post.  I had not heard it before.  At first I thought it was meaning boomers are targets for selling and buying.  I am happy to see that it is about the environment.  I've been recycling since college :)

Nov 04, 2012 12:11 PM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

You're a genius!  Have you noticed my hair.... LOL

Nov 04, 2012 12:22 PM
Karen Baker
Sunset Beach and Beyond Realty - Sunset Beach, NC
Professional Help with Rapid Responses...
Debb ~> I'm more of a blonde gray gone green. Recycle, organic, composting, natural and helping the environment daily!
Nov 04, 2012 12:39 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Debb, this is a well deserved feature.  I like the clever title and you are right on the mark!

Nov 04, 2012 04:38 PM
Norma J. Elkins
Elite Realty Group - Morristown, TN
Realtor - Elkins Home Selling Team
I agree - very good post - thanks for sharing.
Nov 04, 2012 06:46 PM
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Debb, I think this is a positive trend. Baby boomers are setting the stage for a clean environment.

Nov 04, 2012 10:06 PM
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

Yes to this post....Remember, there tens of millions of people who are moving or migrating in this direction too

Nov 04, 2012 10:11 PM
David Burrows
Classic Realty - Fairfax, VA
No Pressure, Just Seriously Devoted to Real Estate

I agree with your post today. In fact, we eat Organic and endeavor to keep our diet balanced/healthy. Thanks for your post.

Nov 04, 2012 11:52 PM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Great post, Debb. I agree so much that I let my hair gray naturally without dye a few years ago. Fortunately my father's side of family had beautiful gray/white hair. Half the family follows healthy life style and the other half, well that is a long story.

Congrats on Featured Post.

Nov 05, 2012 02:17 AM
Marie Fox
Foxy Interiors Inc. Lake Mary Florida - Lake Mary, FL
Lake Mary, Florida, Home Stager & RE Photographer

Hi Debb, when you take care of the very things that sustain you, you reap the rewards through a longer life.  I have to agree -- baby boomers are setting the pace.  Love the "gray" is the new green.

Nov 05, 2012 10:01 AM
David Grbich
Realty One Group - www.FindCARealEstate.com - San Juan Capistrano, CA
Orange County Real Estate - 949-500-0484

Hi Debb - great post - this is a large and important segment that should not be overlooked. There needs are different and we all need to be in tune with them. Thanks for sharing, Dave.

Nov 05, 2012 11:12 PM
Debb Janes
Nature As Neighbors - Camas, WA
Put My Love of Nature At Work for You

Hey all, I'm most appreciative of your time and comments. I have been out in the field and will be again soon. I'd rather come visit you and give you a few points, than comment here. Again, I'm glad you got the message and agree - it's cool to be green- att any age!

Nov 06, 2012 01:04 AM