Google+: Quick and Easy

By
Services for Real Estate Pros with RealEstate.com

Last week, I got to join Bob Stewart for an ActiveRain University class on Google+. I’ll be honest, I wasn’t so sure what the reaction would be since I’ve spoken about Google+ before and I’ve only gotten lukewarm responses.

 

Clearly the ActiveRain community is in a league of their own and I’m not just saying that because most of you are G+ savvy, but I’ll admit, it has a little bit to do with it.

I promise, I’m not going to be one of those die hard Google+ fanboys who just raves about Google+ all the time. However, given the exciting last few days where I’ve had the privilege of engaging with dozens of ActiveRainers, I’m back in my cult attire, and ready to spread the good word of Google+.

I’ve stressed this point before, but I’ll clarify it one more time: take Google+ as slowly as you like. The last thing I want to do is stress out agents about having to participate in yet ANOTHER social network. You guys are busy working your butts off so I’ll understand if Google+ isn’t appealing at the moment. I’m huge on starting off by being a watcher / listener and just seeing what Google+ has to offer in terms of content and conversation (refer to webinar on how to do this).

However, if you’ve done that and are ready to move to the next level then read on. I’ve put together this very easy cheat sheet to quickly join the conversation and I can guarantee that by following these steps, you’ll have at least five folks to talk to on a superior conversation platform.

Thou Shall Create a Google+ Profile: This seems a bit obvious but I thought it’d be great to start from the beginning. Hopefully you’ve signed up via a gmail account or some work account that has Google apps on it (ie Adwords, Drive, etc). I know ActiveRain talked about Google authorship and the importance of having a G+ account once upon a time so hopefully this is an easy one to check off your list.

Thou Shall Not Half Ass Thine Profile: I don’t expect you to have to fill out every little thing but a profile picture and basic about information will prove to fellow plusers that you’re not just some spammer.

Thou Shall Engage: I’m not going to about the importance of engaging and just skip to the good parts. Here is a list of just a FEW ActiveRainers who are huge fans of Google+ and I guarantee they will talk back if you initiate conversation. Go to their Google+ pages, start commenting on their posts and get active. The best part? All of them are ActiveRainers so you have that in common to talk about.

1. Bill Gassett: Bill is the Stephen Hawking of Google+. Each of his posts provide great insight about the effects of Google+, how to succeed on the Plus, and he's a pretty fun guy to talk with!

2. Carra Riley: You really can't go anywhere on Google+ within the real estate sphere and not see Carra posting. She is definitely your go to gal about hashtags or hangouts and how Google+ does them right.

3. Melissa Marro: One of the best conversation threads I've been a part of on Google+ was started by Melissa. Through the conversation she had, an excellent post on the etiquette of Google+ was born.

4. Debbie Gartner: I was familiar with Debbie, even before I learned she was a rainer, and my friend count has increased noticeably since I've interacted with her. We're working on a #FF for Google+ so stay tuned on that =).

5. Janis Borgueta: Janis was the first to write a post about what she learned in my Google+ class and I was touched by her kind words. She's a treat to talk with on Google+ and is very responsive to my posts.

6. Maureen Bray: It might be because I enjoy the flattery but Maureen is another recently added Pluser who I enjoy communicating with immensely. 

7. Carol Barbour: If you're looking for examples of posting content correctly on Google+, check to see how Carol posts her links and the additional text she adds.

8. Rich Cederberg: I can 100% guarantee you can start a conversation up with Rich about anything =)

9. Fred Carver: Fred has been an enthusiastic follower of mine since the webinar and has a great attitude about what I post and comments I post on his wall.

10. Virginia Hepp: A fairly new pluser to me, but one who isn't afraid to get out there and connect with a stranger. I enjoy getting comments from her.

11. Anita Clark: Anita is a late entry for me and I CLEARLY need to do my research better. Anita knows her Google+ and she knows real estate. A powerful example of a profile with high engagement about her passions. I'm going to look forward to interacting with her and learning more about her.

Thou Shall Share: Again, hopefully you saw my presentation but sharing is caring and conversation is a two way street. None of those people will be able to go back to your page and interact with you if you have nothing posted. You have to do more than just copy and paste links to your ActiveRain blog posts. Share your ActiveRain stuff, but add some text in your update as well!

Thou Shall Follow Eric: I know, this is a pretty conceited one, but think of me as the guy dressed in the banana costume handing out fliers. I share with all of the ActiveRain community tips on Google+ and suggestions for people to follow. In no way will I claim to know the most about Google+, but I can be used as a place to meet new people and learn a thing here and there. I also post pictures of pandas and if that doesn't convince you then I don't know what will. Here's my profile

PANDAS!

Still Not Sure?

However, if you're still skeptical, here are some of the best ActiveRain blog posts about Google+ I've read recently. See what your peers are saying about it.

If you Are Not On Google+ You Should Be - Bill Gassett

http://activerain.com/blogsview/3468691/if-you-are-not-on-google-you-should-be

Google+ Trendy? Or a Must on YOUR “to do” List? What I learned in Class - Janis Borgueta

http://activerain.com/blogsview/3499616/google-trendy-or-a-must-on-your-to-do-list-what-i-learned-in-class

Google+ is a Ghost Town? Nah-ah! - Rich Cederberg

http://activerain.com/blogsview/3502436/google-is-a-ghost-town-nah-ha-

Activerain Agents Hanging Out For Veterans - Carra Riley

http://activerain.com/blogsview/3505623/activerain-agents-hanging-out-for-veterans-

Do I +1, Share, or Comment. Does it make a difference where I do it? - Melissa Marro

http://activerain.com/blogsview/3503566/do-i-1-share-or-comment-does-it-make-a-difference-where-i-do-it-

Not Using Google+? - Why Your Real Estate Competition Will Crush You - Bill Gassett

http://activerain.com/blogsview/3491466/not-using-google-why-your-real-estate-competition-will-crush-you

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. Karen Baker 11/06/2012 11:15 AM
Topic:
ActiveRain Community
Tags:
google
social media
agents
googleplus

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Rainmaker
819,943
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging that Sells Portland Homes"

Hi Eric ~ Thank you for including me with the AR Google+ fans!!  Your webinar was FANTASTIC and gave me just what I needed to get started with Google+ -- up until that time, I just didn't get it.  You are the best cheerleader and are so supportive ... thanks again for all your help and sharing of great info on Google+.  I can't wait until your next webinar!

Like Bill, I'm adding my Google+ link in case anyone here would like to connect there:  https://plus.google.com/105211702131872879865/posts

Nov 06, 2012 09:08 AM #12
Rainmaker
657,892
Kathy Stoltman
Rockwood Realty - Ventura, CA
Ventura County Real Estate Consultant 805-746-1793

So much to read and do and learn, baby steps I will take until it all makes sense. Thanks for all this info, though, it will be read.

Nov 06, 2012 09:09 AM #13
Ambassador
1,726,157
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Eric...

I am surprised that Google would be led astray by gamesmanship rather than genuine content. People that search want to find content, not endless loops of re-clickers.

Nov 06, 2012 09:25 AM #14
Rainer
136,255
Julie Bentley
Watson Realty Corp, Jacksonville, FL - St Johns, FL
Saint Johns, FL REALTOR

Just a few days into it I am loving G+ and I know I've only scratched the surface. I'm so grateful to have read Bill Gossett's blogs about it and attended your webinar. Methinks this is going to be huge......

Nov 06, 2012 09:31 AM #15
Ambassador
3,807,534
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Eric- I'm a fan of yours as well as Google+, and thank you for telling us not to feel pressured to rush in. 

Nov 06, 2012 10:09 AM #16
Rainmaker
307,291
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Hey Eric, aka my new google+ circle friend,

Your webinar last week was awesome and have me rethinking my entire google presence!  I am loving the fact that

I no longer feel afraid to connect with strangers on Google+.  

Also, I used my first google hangout yesterday.  I even blogged about it, check it out:   http://actvra.in/L5p  

Looking forward to learning more about the many benefits of google+

Nov 06, 2012 10:24 AM #17
Rainmaker
875,583
Janis Borgueta
Key Properties of the Hudson Valley - Newburgh, NY
LIC RE Salesperson

Eric.. Thanks so much for the shout out... google+ is a great way to connect and have conversations with other people.. I have found it to be a great addition to  my internet learning..... and now I'm doing a hangout?  this is all so out of the box for me.. LOL 

Nov 06, 2012 10:37 AM #18
Ambassador
3,939,831
Jeff Dowler, CRS
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude

Eric

First of all your webinar was terrific. Anyone listening could not help but be inspired to get active on Google+. I'm looking forward to learning more AND being more active myself. Google Hangout next, then who knows?!

Jeff

Nov 06, 2012 11:06 AM #19
Rainmaker
39,788
Eric Proulx
RealEstate.com - Kirkland, WA

Richard Weisser: I would definitely agree with you. This post is really written not for those who are on Google+, but for those on ActiveRain who are still wavering on whether or not they should take the dive into Google+. I do apologize if this post seems spammy or if I am gaming the system. It was not my intention, only to introduce those on Google+ who are from ActiveRain and are great examples to start engaging with. hope this clears things up!

Nov 06, 2012 11:11 AM #20
Rainmaker
420,636
Michelle Francis
Tim Francis Realty LLC - Atlanta, GA
Realtor, Buckhead Atlanta Homes for Sale & Lease

Eric, 

I love your steps and details.  I've got to figure this out!!!!  Will make this happen this month while I do the 30 posts in 30 days challenge.

Thanks!

All the best, Michelle

Nov 06, 2012 11:32 AM #21
Rainmaker
2,742,370
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I'll give it a go. Thanks!

Nov 06, 2012 12:51 PM #22
Ambassador
2,007,427
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Eric - I know I should be on Google+ though it's just one more thing that needs to get done.

Nov 06, 2012 02:54 PM #23
Rainmaker
1,046,890
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

Eric - Not really sure why Richard think your post has anything to do with gaming or being spammy? I see nothing here that resembles that what so ever.

Nov 06, 2012 08:43 PM #24
Rainmaker
1,370,177
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Eric, I started using Google+ after reading Debbie's (#1) post. We'll see what happens.

Nov 06, 2012 09:23 PM #25
Rainer
105,504
Rhonda Duffy
Duffy Realty of Atlanta & Rainmaker Realty - Milton, GA
#1 Retail Listing Agent in the U.S.

Eric-- great post and great information. Thank you for sharing.

Nov 06, 2012 10:51 PM #26
Rainer
234,647
David Grbich
Realty One Group - www.FindCARealEstate.com - San Juan Capistrano, CA
Orange County Real Estate - 949-500-0484

Hi Eric - great post and your intent is all good. See you on G+! Regards Dave

Nov 06, 2012 11:01 PM #27
Ambassador
1,951,782
Fernando Herboso - Broker for Maxus Realty Group
Maxus Realty Group - Broker 301-246-0001 - Gaithersburg, MD
301-246-0001 Serving Maryland, DC and Northern VA

I have jumped in. .hook line and sinker. . .building it takes time. .

Nov 06, 2012 11:38 PM #28
Rainmaker
1,220,591
Gene Mundt, IL/WI Mortgage Originator - FHA/VA/Conv/Jumbo/Portfolio/Refi
NMLS #216987, IL Lic. 031.0006220, WI Licensed. APMC NMLS #175656 - New Lenox, IL
708.921.6331 - 40+ yrs experience

Eric:  There's good and bad for me within your post.  The bad?  I missed the seminar.  I'm going to catch-up on it by watching and learning overtime now.  But the good?  I know so many of those AR members you mention that are on Google+.  Many, including Carra Riley, are my favorites and I engage with them both on AR and Google+.  So by accident (and perhaps a little design and good luck), I'm at least heading in the right direction ...

Thanks for the informative post and links ...

Gene

Nov 07, 2012 12:37 AM #29
Rainmaker
318,971
Tamara Inzunza
RE/MAX Executives - Alexandria, VA
Close-In Alexandria and Arlington Living

I have also jumped in with my lifejacket on.  Between the Wordpress blog, ActiveRain, and now Google+, I'm going to be swimming in leads!

Nov 07, 2012 12:57 AM #30
Rainmaker
545,563
Lori Cain
eXp Realty - Tulsa, OK
Midtown Tulsa Real Estate Top Producer

I think I've read all of these except Melissa's - headed that way now!

https://plus.google.com/107130138768422600000/

See you on G+!!

Nov 07, 2012 02:39 AM #31
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