What Sets Small Businesses Apart? Alex and Ani Knows. If you have not heard of the RI jewelry chain Alex and Ani you will soon. Like the Rhode Island real estate coastline, the enthusiastic wave of how this Rhode Island jewelry company is spreading to buyers across the country is exciting.
Carolyn Rafaelian is the creator and designer of this eco-friendly RI jewelry company. Daughter of a former jewelry manufacturer she wanted to develop her brand and ensure jewelry is made in her home state. Jewelry manufacturing use to be a main lifeblood of RI and it has been lost to overseas ...but Ms. Rafaelian is bringing it back to our shores...one Alex and Ani store at a time.
What began in RI in 2004 for this jewelry entrepreneur is exciting women everywhere. What she gives back to the state of RI in entrepreneurial know how, investment and true appreciation for her RI roots is unique. Family & friends call me from other states excited about Alex & Ani jewelry I send them and its mantra. It evokes a real sense of pride to see a Rhode Island company hit the right nerves for women of all ages.
Her investment in the culture and business in RI is a model for other companies.
What touched me so much locally as a RI Realtor is her company's buying of one of the oldest Wickford Village stores that was about to go into foreclosure, Wilson's of Wickford. It was a business life saving move. Done quietly and supportively for a local North Kingstown economy during hard times. Alex and Ani will be housed within the store along with other small businesses in the new year. Again the scope of this company's investment in this location, buying Sakonnet Vineyards in Little Compton RI and just this past week purchasing the Newport Mansion, Belcourt Castle is just good business sense.
When a company deeply roots itself in various venues to encourage opportunity and the longevity of businesses in their home state it sets them apart!
What can businesses and companies learn from Alex and Ani's business sense? A sense of ownership that in a struggling economy a home grown company that gives back will be supported tenfold by its consumer base. Alex and Ani is growing! And is that not wonderful to see and support. All I can say is that it is extraordinary. What Sets Small Businesses Apart? Alex and Ani Knows.
Ginny Lacey Gorman is a waterfront Rhode Island Real Estate Agent who works and knows the North Kingstown RI geographic area of homes for sale, schools, happenings and important tidbits of information well.
Waterfront, water view, ocean front, luxury and coastal Rhode Island real estate are my specialty. If your considering Buying, Selling or Relocating to Rhode Island and need a real estate Professional it would be my pleasure to help you! When you are in need of an internet savvy RI realtor® who sells homes in this real estate market, call Ginny today at 401.529.7849.