Special offer

Two keys to business success.

By
Real Estate Broker/Owner with Cornerstone Business Group Inc 0225086119

I'm a big believer in exercise.  I don't do it enough, but I make every effort to get in as much as possible.  I keep a Bow Flex in my office, a stationary bike, medicine balls, body bars, a Swiss ball and a dumbbell tier from 10 lbs - 50 lbs.  No excuses.  I keep elastic bands in my travel bags, but cycling is my all time favorite exercise.

I have cycled most of my life, but when I started mountain biking I felt like I had never ridden a bike before.  High end mountain biking is all about two things; 1. Equipment, and 2. Technique.  If you have great equipment and you're weak in technical skills your equipment will be a waste of money.

If you have great technical skills, but your equipment can't keep up it's the same dilemma.  To be good, you need to have good equipment and good technical skills.  A number of years ago when I was racing, our team invited a girl to join our team.  The twenty-four hour races were made up of teams of 1, 2, 3, 4, 5. 

A five rider team needed to have at least one girl at all times.  So, we invited Margaret.  She brought her bike out for a training ride with some of the team members, and when we got back to the staging area we threw Margaret's broken bike in the dumpster, and we took her to the hospital to have her broken wrist taken care of.  Margaret had violated the requirements of good equipment and good technical skills.  We got her a new bike designed for racing and she became an asset to the team, but that first time out was a real eye-opener.

Mountain biking today is different than it was 20 years ago, and real estate is different than it was 20 years ago.  If you're going to be a great Realtor today you've got to master the same two characteristics of modern realty sales, 1. Equipment, and 2. Technique.

The great thing about real estate that is less true of mountain biking is that all Realtors can become good.   Some will be great, but most can become really good.  Some bikers have natural abilities that would be hard to duplicate through training, but a determined rider can get better. 

A Realtor may have natural abilities as a communicator and the temperament to be a salesperson, but good communication can be learned and sales training can make even the most nervous Nelly a decent salesperson.

Like mountain biking, it's not one or the other.  You need good equipment, such as, a good Internet source, a good phone, adequate office equipment (printer/fax/copier/scanner), a dependable car and a GPS (which can be incorporated into your phone).  You also need good technique, such as, sales training, good books, mentors (can be your broker), online resources and colleagues who are willing to help you perfect your craft.  Then, practice, practice, practice.  The nice thing about being a Realtor is that a lot of your practice pays in cash. 

 

Comments(11)

Chris and Dick Dovorany
Homes for Sale in Naples, Bonita Springs and Estero, Florida - Naples, FL
Broker/Associate at Premiere Plus Realty

Whoa Mike, there are some agents out there who can not get better at anything.  I have a list in my office.

Nov 29, 2012 08:45 AM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

Oh, that can't be good.  8=)

Nov 29, 2012 08:48 AM
Karen Baker
Sunset Beach and Beyond Realty - Sunset Beach, NC
Professional Help with Rapid Responses...

Mike ` Some agents can't accept change or move out of the bubble and grasp the technology. In order to be successful you need the technique and the technology.

Nov 29, 2012 09:45 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Mike, So many get into the business thinking it looks easy and they don't invest in the proper tools and aren't willing to make the personal commitment to success.

Nov 29, 2012 10:09 AM
Sussie Sutton
David Tracy Real Estate - Houston, TX
David Tracy Real Estate for Buyers & Sellers

This post hits the truth right on the nose!

Nov 29, 2012 10:38 AM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

This is a great post and the pictures have me wanting to take up mountain biking.

Nov 29, 2012 11:50 AM
James Dray
Fathom Realty - Bentonville, AR

Mike after my battle with illness I just started working out again about a month ago.  I'm not into it as much as you are but three times a week you'll find me at the gym

Nov 29, 2012 06:39 PM
Conrad Allen
Re/Max Professional Associates - Webster, MA
Webster, Ma, Realtor

Hi Mike.  Broken/sprained wrists should be an eye opener.

Nov 29, 2012 08:13 PM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

F & K, I have one of those on the other side of a deal right now.  Whew!

Sad, but true, Debbie.

Thank you, Sussie.  Have a great Friday.

It's a lot of fun, Jill.  A little more dangerous than road riding, but exhilerating.

Awesome, James.  One day at a time.  Good for you.

I hear you, Conrad.  I separated my shoulder on my last ride with my boys. 

Nov 29, 2012 09:20 PM
Barbara-Jo Roberts Berberi, MA, PSA, TRC - Greater Clearwater Florida Residential Real Estate Professional
Charles Rutenberg Realty - Clearwater, FL
Palm Harbor, Dunedin, Clearwater, Safety Harbor

What a great post, Mike. We need to make a list, take the training and stick to our plan.

Nov 30, 2012 06:16 AM
Mike Cooper, Broker VA,WV
Cornerstone Business Group Inc - Winchester, VA
Your Neighborhood Real Estate Sales Pro

Well said, Barbara-Jo.

Nov 30, 2012 08:58 AM