I have been making phone calls on FSBO's for a few of my Realtor clients, and have to say it is not going well. I will be the first to admit that I am the cold call king. I can walk into any place or call anyone without hesitation.
I have had quite a bit of success with cold calls, but I am getting shot down offering fianncing option flyers and pre-qual assistance with potential buyers that might visit the FSBO. Obviously, I am calling the owners themselves....I am given lists from agents that they have paid for. Maybe these lists have too many people calling them.
I also know that there are a million books that discuss FSBO's as a valid marketing angle. I am starting to think that 1) these people are already hostile to people in the real estate industry and 2) they get called on way too many times. AND there is the do not call registry.
How many of these folks are on the do not call registry but they have run a FSBO ad. Doesn't this ad throw the whole do not call fiasco out the window?
So, please give me your quick thoughts on this marketing strategy.
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