Why Agents Rarely Rank in Google - State of the Real Estate SERPs

Reblogger
Real Estate Technology with eXp Realty

Worth a read for those with websites, insight into the recent changes at Google HQ impacting how real estate websites are ranked and appear in Google search results.  Spoiler alert: It's tough out there but not impossible.

Original content by Jeff Manson

Have you noticed it is getting harder to rank on Google for [Area] real estate or [Area] homes for sale? The big portals are dominating the SERPs (search engine results pages) for most cities across the country.  This infographic below is the 1st of a 3 part series that will show you statistics of The State of the Real Estate SERPs as they are now and how local real estate agents are actually helping them beat you in the SERPs. The series will also go into how you can take control and start competing with them.

The more agents that become aware of these practices and how to combat them the sooner we will be able to start competing with them again. If you care about getting better rankings, it would be good to share this series with as many agents across the country so we are not at the mercy of the big portals selling traffic back to us.

Feel free to share this post socially with all your fellow agents or even grab the code below and post the infographic in other places 

Would love to hear your take on it!!



Use the HTML Below to Embed This Graphic

The State of Real Estate SERPs created by: Real Geeks IDX Providers

Comments (2)

Kathy Stoltman
Balboa Real Estate - Ventura, CA
Ventura County Real Estate Consultant 805-746-1793

Hi Gabe, missed the original post, thanks for the repost.  It seems this Google ranking issue is a ever evolving issue.

Dec 14, 2012 03:36 AM
Alchemy Real Estate Group Seattle Real Estate
Alchemy Real Estate Group - Seattle, WA
Represent Seattle's Builders & Intelligent Clients

So hard for individual agents to keep up with this when there is so much to do in real estate.

Feb 01, 2013 09:33 AM

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