6 Tips to Break Through the Toughest Blogging Challenge

Real Estate Agent with Samsel & Associates 0790808

We are extremely committed to blogging, not only as means to connect with clients and potential clients, but also as a way to connect with other real estate professionals. If you're like us, you've probably hit a few dry patches - times when there was nothing that you were inspired to write about, or times when writing was more difficult than usual. Teenager Typing

According to the Social Media Examiner, creating new content is the toughest challenge for bloggers, with 64% of bloggers reporting it as their biggest problem. I'm only surprised that 36% of bloggers found other aspects of blogging more difficult - to me, once I know WHAT to write, the rest is relatively easy. There's researching and writing and editing, of course, but the hardest part, for my money, is coming up with new content on a regular basis.

Here are our top 6 suggestions for creating blogging content:

  1. Frequently visit Real Estate Blog Ideas websites such as this one. With a list of dozens of useable topics, updated regularly, I'm able to cull at least a few interesting tidbits pretty frequently.
  2. Keep regular notes on your transactions. Jot down interesting conversations, challenges in negotiations, unusual situations. I jot them directly into my "Drafts" folder and then write them when I have some spare time. 
  3. Write a post about one of your listings. While not fascinating to write, or to read, just plugging away at a blog post often gets the creative juices flowing.
  4. Likewise, write a a market report. Aside from appealing to potential clients, they are a great way to get back in the swing of things when you're in a dry spell. 
  5. Go back to your real estate licensing classes and give a primer on mortgage acronyms or ethics dilemnas.
  6. Visit an area restaurant. Photograph the dining room, the meal, and the outside, and then blog about your experience. If you can link your blog to the restaurant's FaceBook page, even better!
What are your best suggestions?

More blogging ideas:

A Recipe for a Blog

I love reading about your listings, buuuut.....

Yes, people do judge you by your grammar

Are there measurable benefits to blogging?

 Is THIS the reason people blog?

Running out of Blogging Topics? 

 Which is the better Blogging Strategy?

 How to Blog



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~ Wayne & Jean 

Union County, NJ - a great place to live and work!

If you're looking to buy or sell a property in Union County, call us at 908-917-4189 or email TeamZuhl@gmail.com.


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Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Ginger Harper 12/31/2012 06:04 AM
  2. Charles Stallions 01/03/2013 09:28 AM
Real Estate Sales and Marketing

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Wayne and Jean Marie Zuhl
Samsel & Associates - Clark, NJ
The Last Names You'll Ever Need in Real Estate

Good morning Dorie - I'm hoping they work for me! I'm on the tail end of a 2 week dry spell :)

Good morning Gay and Grant - Thanks for stopping by and for the suggest!

Good morning Tom - I always need blogging ideas :)

Dec 27, 2012 09:56 PM #5
Paula McDonald
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279
Great tips indeed. Sometimes we all need a little boost now and then in our blogging efforts.
Dec 28, 2012 01:47 AM #6
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
800-309-3414 - Pensacola, Pace or Gulf Breeze, Fl.

You certainly have some great tips and planning is a key for me to stay focused

Dec 28, 2012 12:06 PM #7
Christine Hooks
Pino Agency - Pennsville, NJ
Celebrating 25 Years in Real Estate!

Great ideas, guys!  Thanks

Dec 29, 2012 12:46 PM #8
Ginger Harper
Coldwell Banker Sea Coast Advantage - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

Thanks so much for posting this. I am not a good blogger but keep on trying to do the right way. This blog with help me with this. I appreciate it so very much. Happy New Year..

Dec 31, 2012 06:05 AM #9
Bob Miller
Keller Williams Cornerstone Realty - Ocala, FL
The Ocala Dream Team
Hi Wayne and Jean, great ideas as most of us hit a dry spell once in a while!
Dec 31, 2012 06:08 AM #10
Lenn Harley
Lenn Harley, Homefinders.com, MD & VA Homes and Real Estate - Leesburg, VA
Real Estate Broker - Virginia & Maryland

Great article.  Bloggers are still a minority of real estate practitioners.  They lack confidence and fear criticism.  Goodness, just put it out there and live and learn.

Besides, it can be, not only good business, but great fun.

Dec 31, 2012 07:16 AM #11
Joan Defenbaugh
Keller Williams Capital Partners Worthington & Northwest Columbus - Columbus, OH
REALTOR® Defenbaugh TEAM

I feel like I have enough of a base and a better understand of WHY I am blogging now. I'm glad I didn't wait and put it on a list for 2013 as something to START doing in 2013. I'm still failing my way forward, but I am also seeing at least some traffic linking back to my website for the specific areas that I hilight. Bottom line for me this next year is to get out more. I am such a hermit. I do internet marketing and advertising for my real estate team, so I'm not out driving around as much. 

Dec 31, 2012 08:02 AM #12
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Jean and Wayne -- everyone can fall into a rut and your list provides some great and helpful tools to dig our way out and back into a consistent blogging effort.   

Dec 31, 2012 08:04 AM #13
Praful Thakkar
LAER Realty Partners - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

Wayne, Jean, thanks for the blogging ideas - yes, I do feel at a loss of topics. In 2013, I have committed myselg to blogging on localism etc. 

Dec 31, 2012 08:54 AM #14
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Wayne and Jean - Good ideas.  I especially like the idea of jotting ideas in draft mode.


Happy New Year!

Dec 31, 2012 10:51 AM #15
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Wayne & Jean, Always keep your camera handy....you might find something like this during a showing:

Lock on door

A lock on the home office isn't something I've seen before :)

And of course, if you do localism, LIKE plenty of local organizations and businesses on Facebook and topics will drop right into your newsfeed!

Dec 31, 2012 10:58 AM #16
Christina Sanchez Hood
Palo Alto, CA
#SiliconValleyHOODS | Inspired Living

Wayne & Jean, I love that you are so committed to blogging!  I have been a convert since 11/01/12.  The AR 30/30 Challenge and I can't seem to quit.  I liked your ideas so much I've subscribed to your blog so that if I run into trouble, as I am sure I will, I can get inspiration.  

May your 2013 be Bright!

Dec 31, 2012 03:28 PM #17
Ed & Tracy Oliva
West USA Realty - Arizona - Fountain Hills, AZ
The Oliva Team Arizona Agents

Good Morning Wayne & Jean how true this is!!  keep up the good work and good luck with your business in 2013,  E

Dec 31, 2012 06:35 PM #18
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Wayne & Jean - This is great post for blogging ideas.  Sometimes, I get my best ideas from the comments and questions people leave me.

Dec 31, 2012 08:01 PM #19
Gary L. Waters Broker Associate, Bucci Realty
Bucci Realty, Inc. - Melbourne, FL
Fifteen Years Experience in Brevard County

Excellent tips. I just jotted down a couple of ideas from conversations over the past two days with non-customers (yet).

Dec 31, 2012 09:10 PM #20
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

Wayne and Jean Marie, excellent tips for getting the creativity juices flowing. Happy New Year!!

Dec 31, 2012 09:37 PM #21
Amanda Christiansen
Christiansen Group Realty (260)704-0843 - Fort Wayne, IN
Christiansen Group Realty

These are all very good ideas to keep the blogging going.  I need to do some 2012 market reports.  Thanks for the reminder.  

Dec 31, 2012 09:38 PM #22
Elizabeth Bolton
RE/MAX Destiny Real Estate Cambridge, MA - Cambridge, MA
Cambridge MA Realtor

Hi Wayne & Jean ~ Super list of ideas for overcoming writer's block. Thanks!  Now I'm off to check out some of those other intriguing posts you linked to - that's a great idea by the way!

Jan 01, 2013 06:30 AM #23
Eric Michael
Remerica Integrity, Realtors®, Northville, MI - Livonia, MI
Metro Detroit Real Estate Professional 734.564.1519

Hey guys! Take pictures of things while showing houses and check out Trulia for the questions posted there. Those 2 should give you years worth of blogs. Now if I could only take my own advice...

Happy New Year!

Jan 01, 2013 07:50 AM #24
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The Last Names You'll Ever Need in Real Estate
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