Hello, Hello…This is your real estate agent, not Lady Gaga!

Real Estate Agent


Move over Lady Gaga! But thanks to your monstrous hit Telephone from which we real estate agents had taken some inspiration to fast track our cold calling strategies.

Well, the song has really nothing to do with real estate, not even with cold calling. But Gaga’s intense attitude to be the way she is something that real estate agents should possess to expand client base.

phone call

2013 is here and we should bid farewell to our negative attitudes. It’s time to throw away that dreadful phone calling syndrome. It will lead you no where but losing past clients and losing chances of gaining new clients.

Admit it or not, we sometimes feel afraid of calling past clients for a reason or two. One of them is because we are clueless of what to say. We are caught in a don’t-know-where-to-begin dilemma. The second reason is because we had dealt with them for a long time and we are thinking that many things have changed. We haven’s spoken with them for long time and we are unaware of their whereabouts.

Again, I’m stressing that you should put that fear and doubts to your garbage can! They would do no good. Instead, pick up that phone and start calling past clients. I guarantee you, majority of them would be happy that you have kept in touch with them even if you have finished transactions already. It is important to build relationships with past clients. But why?

Your past clients could be a reservoir of future clients. Maintaining relationships with them and ensuring you have open communication lines can somehow assure you of referrals. Make sure your contact details stay updated in their phonebooks because you’ll never know just when one of your past clients have already referred you to their friends, relatives, or colleagues.

Another important thing about building relationships with clients is the assurance of hiring you for your other services. Chances are a past client will tap you for other services that involves another property purchase or perhaps to find them a buyer for their property. Thus it is important to have your client database updated with relevant information such as birthdays, anniversaries, hobbies, and information of their spouses and children. It will help you give them a ring on important dates.

This information will help you start your call. It will be your guide to have a natural-flowing conversation. You’ll see how your past clients will be impressed for remembering important information about them. It’s the key to proper relationship building and also the key to client retention and possible client referral.

So what are you waiting for, pick up that phone and start calling your past clients before they forget you!


This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Real Estate Best Practices
Maryland Montgomery County
Posts to Localism
phone calls
cold calling
property purchase
rea estate agents
call past clients
building relationships with clients

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Calabasas CA

I try to keep in touch with all my clients and I really appreciate each of them.

Yet, you are right about 'dreadful phone calling syndrome'. Maybe, because we become so digital: emails, texts, social network touches. It is easy~ one can asnwer any time she/he feels like that.

Phone is: right here, right now~ talk to me!

It is ,probably, the easiest but somehow the least favorite way to reach out.

Jan 11, 2013 02:31 PM #1
Bruce Hicks
Best Homes Hawaii - Honolulu, HI
Your Lifetime Friend/Helper!

Past clients are the best.  Everyone I have helped buy or sell have become more than just clients, they become friends.

Jan 11, 2013 02:38 PM #2
Michelle Carr-Crowe Just Call 408-252-8900 Top 1%!
Get Results Team...Just Call (408) 252-8900! . DRE #00901962 . Licensed to Sell since 1985 . Altas Realty - San Jose, CA
Family Helping Families Buy & Sell Homes 40+ Years

I'd add "Call your past clients before someone else does!"

Jan 11, 2013 03:32 PM #3
Bruno & Noel Tarquinii
Bowie, MD

Inna - Yes, I agree that we have become so digital. Anyway, at least some of our clients have their landlines or maybe their smartphones to call.

Bruce - That's right. Our clients should be our friends.

Michelle - Oh dear, thanks for adding that! Competition is stiff and we never know when another agent is busy calling Alejandro or any other client we had in the past!

Jan 11, 2013 04:55 PM #4
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?


Bruno & Noel Tarquinii

Buy (or Sell) your perfect home today!
Spam prevention