In visiting with agents and brokers with long lists of initials after their name, it is far too common to find people that still don't seem to understand how to do a great job for their clients.
Amazing. But it brings to mind something I heard when I recently served on a state-wide education commission. In a meeting, a speaker mentioned that one big problem with a primary focus on standardized testing alone was that it led to "bulimic learning."
While a bit graphic, I think it was a great point not just for educational institutions but for real estate professionals too. We gorge on information, spew it out for a test or client. A few months later, we may struggle to recall much of this information.
When we engage in bulimic learning we do little to grow and prepare for the days, weeks, and years ahead.
A former colleague of mine, Aaron Wheeler, taught English in Japan for a couple of years after college. While we all hear about how Japanese students often outperform American students on standardized tests, Aaron told me he would NEVER (yes, he said it with emphasis) want his children to attend Japanese schools. He said that everything was built to accomplish high test scores, not post-school success.
In other words, bulimic learning. Learn, test, forget.
Think how often we all learn something in a cram session for a test, a job interview, or listing presentation. How well can you remember these things later if not reinforced?
Bulimic learning may have a place for a few tasks, but the real discipline of growth and professionalism is to think beyond the most immediate test, contract or listing.
If done properly, even the "tests" are lessons. Don't only look for the score or whether or not you were hired or the contract closed. Learn what worked well and what didn't.
Let the tests of business and life be part of the process of learning, not just a score.
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