I noticed something funny the other day when I looked at the daily MLS hotsheet in Atlanta. Just when I thought I'd seen everything...I come across something new that was so outrageous I was dumbfounded! I was in the section called "Price Reductions" and saw a home being reduced over 1 million dollars. That is not totally usual, but the price was so high I looked a little closer. Since I do not want to quote the exact listing I will created an example!
Price reduction from $63,000,000 to $62,000,000. Really it was supposed to be $620,000. (BROKER / OWNER) That is quite and error! As I looked closer the first thing I saw was owner agent, then I saw they were the broker ownerof the company! The scenario must have been no or little traffic on a listing and reduce the price slightly to generate buyer traffic. If you look in the archives they had the wrong price for months, then went back in and changed it to another wrong number. I wouldn't mind the price is way off to begin with! You do not buy a home in Atlanta for 380K one year and sell it for 620K a year later. Not in this market! You start to wonder if they have ever sold anything in their career? If they are making errors with their own personal home with the wrong price, no pictures, no virtual tours, wrong directions how can they assist you if you are buying or selling a home? The fact is they cannot. I am a firm believer that "Success is in the details!"
The first thing we do when we take a listing is have the seller review the MLS entries for errors. It probably is even a better idea if you have them initial it and fax it back that they have reviewed the MLS listing and found no errors or send you an email wiht an approval or enumeration of mistakes! It is too late when several months later you find an error that prevented any showings!
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