As an Area Director for BNI in Southwestern Virginia, I am continually amazed at the number of business professionals that say they do not have time to receive referrals from a BNI chapter.
Is it me or what? I would spend a half-day with someone if they were going to refer someone to me. I also know that if I take care of their referral that they will pass another and another and it will not require that I spend extraordinary amounts of time with them.
Now I do not know how much you know about BNI, but in a nutshell, you attend an hour-and-a-half meeting and conduct an hour one-to-one with another chapter member each week. In return you have the opportunity to train your 'sales force' (the chapter members) on how to listen for and, consequently, pass you good referrals. You learn what good referrals are for the other members of the chapter, you get to meet the new visitors each week and there is even more that will not fit into this proverbial nutshell.
My question is how much time is "too much time" in order to get qualified referrals on a regular basis?
With over 100,000 members meeting weekly to pass referrals and make strategic introductions for each other, BNI is the World's Leading Referral Organization. To find out more about BNI go to www.bniswva.com.