Senior Housing Wish List-What do Baby Boomers Want?

By
Real Estate Agent with Edina Realty

Legs

Open a paper, turn on the TV, or while you're surfing the internet you'll see an article about real estate. Everyone has a prediction about when the real estate market will turn around and no one seems to agree. Let me introduce you to my simple math: In areas of Minneapolis and St. Paul we have about 11 months of inventory on the market. I suspect it will take at least 8 months before we start to see home prices begin normal appreciation (3-7% per year) again.

This conversation bores me. It's like hearing the same song on the radio over and over again. It's much more interesting to talk about what will happen to the housing inventory with the demand baby boomers will place on the market. Perhaps I think this conversation is so much more interesting because there isn't really anyone talking about it. It's a good thing I don't mind talking to myself!

The real estate market today is the result of a number of historical events that developed into the perfect storm. I'm starting to wonder if there is something parallel happening with the senior housing industry. There is a widening gap between what my baby boomer clients say they want, and what is available on the market.

Disclaimer: My observations about baby boomers are in no way meant to apply to the entire baby boomer cohort. These are my observations of working with elder clients and their adult children with their housing needs. Perhaps the clients I work with are the exception (they are exceptional) to the large scale, expensive market research studies the senior housing industry has conducted. Whether my clients are the exception or representative of a larger segment of boomers there is a segment of boomers clamering for something "different" than what the senior housing builders are providing.

 

Nursing Homes-We don't want you, but we need you
We all dream of a day nursing homes disappear. The paradoxical truth will remain that as medicine advances and keeps us alive longer, we will outlive the capabilities of our bodies, and many of us will need 24 hour nursing care. While it may look much less institutional than today, they will still exist in one form or another.

I don't want to live with old people
Baby boomers are saying they aren't too keen on age-segregated housing. Yet, I look around at the new construction of the large senior housing companies and they are flooding the market with 55+ housing and assisted living communities with more amenities that a gold crown resort.

I don't want to be put out to pasture
Baby boomers want to stay viable and active in their communities. They have a second half of life filled with new opportunities that won't center around shuffle-board. If baby boomers continue to live full active busy lives, will they have time to use the indoor putting green, wave pool and party room in the age segregated housing they don't want to live in?

I want to live in "MY" community
If builders can figure out a way to package and sell a community instead of a brick and mortar senior housing structure bloated with amentities boomers won't use, they'll make a mint!

We are already seeing the first grass-root efforts to define age friendly communities. In Minnesota, St. Louis Park has the Naturally Occurring Retirement Communities (NORCs), and Monterey is the first co-housing community in the Twin Cities and there are others underway.

I'm just a real estate agent who specializes in helping elders with senior housing options. I'm not an economist. But I'd like to know...what will happen with all of the new assisted living structures that are being built, if boomers don't want to live in them?

Other Articles:

Real Estate Investors, Give Those Baby Boomers What They Want

5 Pitfalls of Looking for Elder Care and Senior Housing on the Internet

Senior Condominium vs. Senior Cooperative, What's the Difference?

Seniors Stay at Home with NORCs

Comments (8)

Teri Eckholm
Boardman Realty - White Bear Lake, MN
REALTOR Serving Mpls/St Paul North & East Metro
Lisa--I have heard many similar comments from seniors for years...In Ham Lake and other north metro communities, there have been more townhome and assisted living options created in the past few years but nothing like the demand for them. Great wish list!
Feb 03, 2008 03:32 AM
Lisa Dunn
Edina Realty - Minneapolis, MN
www.TwinCitySeller.com
thank you my dear...nice to see you!
Feb 03, 2008 07:39 AM
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel
I see the same in our area. Boomers want to stay active and do not want to downsize. They are buying large homes where they do not have to worry about outside maintenance.
Feb 08, 2008 08:45 PM
Tiffany Wilson
Compass Properties - THE Costa Rica Real Estate Expert - Manhattan Beach, CA
The Costa Rica Real Estate Expert
Hi Lisa.  Great post.  I'm dealing with a LOT of baby boomers in my niche, and I try to keep very aware of "boomer issues".  One thing I wanted to mention to you (and this is NOT a sales pitch, because I don't deal in this biz) is long term care insurance.  I just "discovered" it a few weeks ago and I see it as something that would help boomers (my clients) stay in "THEIR" community, or the community that they want to retire in, for as long as possible.
Feb 12, 2008 12:17 AM
Lori Salzman
Room To Improve - Boston, MA
Boston, MA move manager and home stager

Hi Lisa.

One survey suggests: 70% of seniors spend the rest of their life in the place where they celebrated their 65th birthday. Since the senior population is growing more than twice as fast as the total population, this means a lot of seniors will still be moving (yeah for all you Realtors) but many more of them will be aging in place. To address their needs, there are a growing number of Certified Age-In-Place Specialists (CAPS). These may include senior move managers, architects, designers, contractors, general care managers, and more who specialize in creating barrier-free design so people can stay in their homes. But, I'll tell ya, having seen a number of the senior communities being developed everywhere, they're not a bad place to grow older. It's a much less isolating atmosphere as people's mobility becomes more and more limited.

 

Lori Salzman, Senior Move Manager 

Apr 06, 2008 04:55 AM
Lynda Eisenmann
Preferred Home Brokers - Brea, CA
Broker-Owner,CRS,CDPE,GRI,SRES, Brea,CA, Orange Co

Hi Lisa,

As a boomer myself, I agree with many of your statements. And yes, there are lot's of us out there.

Apr 11, 2008 04:15 PM
Anonymous
jane

Great  <a href="http://www.findseniorhomes.com>Senior Living</a> Post!

Jul 30, 2008 07:22 PM
#11
Chris and Maria Jeantet
Coldwell Banker C&C Properties - Redding, CA
Redding CA Real Estate Couple

seniors will have to transition into the assisted living buildings, even if they don't want to. WE have clients who are really opposed to it and with all good reasons, but years later they realize that is their best choice. We're all for helping our seniors stay out of those assisted living as long as possible until they have to.

Aug 28, 2008 07:49 AM
Thomas E. Elder
Mortgage Broker Compliance Consultants - Forest Hill, MD
Founder, Mortgage Broker Compliance Consultants

Great information and studies have shown that more and more seniors prefer to "age inplace"   staying in the family home and living out thier days there.  This is where careful financial planning and the right insurances come into play.  Thanks and have a great week.   If there is anything I can do for you, just ask.  

Sep 01, 2008 05:37 PM

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