Finding Nemo Is Harder When Everyone Looks Like Nemo

Now where on earth do you get a picture like that!?  I bet if you walked around with one of those hats you'd stand out quite well.

Branding is what will get us ahead Gary and setting ourselves apart from the masses.

Cute analogy Gary & very true! Identifying you USP & being able to convey & translate it to your clients is key but also walking the talk that you say you're going to for each and every experience creates repeat & referral business.

A good word of advice, Gary and like, like, like the picture :)

Gary, That is a great question, in truth, we are probably in the 70%.  I need to take some time to get our USP figured out and start capitalizing on it!

Love the picture!

I threw out two postcards this week from "the greatest compliment I can receive...referrals...blah blah" agents that came in my mail.

Yes Gary we must be different today and not be the cookie cutter agent ..Nice post

What a great picture to illustrate your point.   It took me a moment to even see the people in the photograph. 

Sometimes it can feel a bit risky trying to stand out from the crowd, but in the long run I think it does pay off. 

If we settle on being like everyone else, it doesn't matter who the client chooses. Enjoyed the post and photo.

Gary, I also find the many agents and stagers are sterilizing home way to much.  You walk in and they don't fee like home to a buyer

Gary

Thanks for sharing your thoughts . . . . we either standout or become part of the pack.

Good luck and success.

Lou Ludwig

Excellent post and a nice "push" to work on making ourselves more unique than our colleagues.

Gary, the best part about USP's is that you must perform your uniqueness.  Mere words don't cut it!

Gary, this is great!  

Gary,  Nice post.  Like the colorful pic.   Your right we got to be someone different to stand above others in the business.  Best of luck to you.