CREDIBILITY...Where Is Your Credibility Factor???

By
Real Estate Agent with Douglas Elliman Real Estate 30HA0800896

CREDIBILITY...Where Is Your Credibility Factor?

CREDIBILITY IS A BALANCING ACT--ALWAYS ON AN EVEN KEEL!

Credibility is an interesting word. It comes from the word "credible"; it means "believable"and in other words if you are not believable you have no MAKING AN IMPRESSION WITH CREDIBILITYcredibility! It's as simple as that--

Or is it?

If you have a credible presence in your business dealings you will have a balanced approach to the way you deal with people. Balanced and straight-forward, leaving nothing to be explained after a listing is signed up as your exclusive in a binding agreement or after a contract is signed and a deal is done. You act on any and all contacts you get and you make sure all i's are dotted and t's are crossed in a purchase memo...Simple as that!

well, not so fast!

 

Don't take this the wrong way; building credibility is NOT easy. It can be the single most important thing to your success and yet, if you don't really get the idea that it is that important it is so easy to backslide.

  • Quick Response
  • Quick Response backed up by action
  • Action backed up by good research
  • Good research backed up by real facts
  • Real facts backed up by solid information
  • Solid information backed up by substantive data
  • Substantive Data backed up by factual sources
  • All accomplished in a balanced and credible way, backed up by your credibility!

BUILDING CREDIBILITY....

It all starts with your response time. Responding in a timely manner to your email, phone calls, text messages, blog posts--all of it--that is where building credibility begins. ANSWER YOUR PHONE!....or your emails, texts etc. and answer them immediately! We live in a high tech world that has evolved into a whip-cracking response time or you lose! Unfortunately, there is no time for mistakes or laxity with this one. Make it priority number one to respond and respond quickly! You will not be viewed as credible if you do not return phone calls or answer emails!

RESEARCH IS HARD WORK; WITHOUT IT, NO CREDIBILITY!I like to think of it this way:  The AR Blog Roll works just like everything else out there in terms of technology and SEO...if you write a blog and then disappear, you will not benefit from the first responders. Those first members who quickly get to responding to your blog posts are the members who make it happen for you here on Activerain! They can literally put your post in front of the public faster and in front of the powers that be here on AR--to get the recognition or even a big fat yellow star!!!...

More than that, YOUR response (Action) in return to your comments is crucial to getting the GooglGOOGLE JUICE FOR GOOD SEO!e Juices flowing!!!

 

Your actions will always tell the truth about you and how credible you are.--Don't believe me? Look at what happens when an appointment is made and then not kept. How many times does one get away with that?

If you do not keep your commitments you will have no credibility with those who are left hanging. 

Market reports come to mind when we talk about good information---Good information is not always "data"..No, good information comes from your experience AND fact based data in order to round out a good market report. Your credibility is on display big-time when you do a good market report!

NO CREDIBLE FACTS; NO CREDIBILITY!

Research is an action that can not be given short shrift---you need to do the work!

MARKET REPORTS, BACKED UP BY CREDIBLE DATA, CREATES CREDIBILITYWithout a commitment to the necessary research, an agent becomes just another order taker--and the public does not like order takers. They view those agents who do not share themselves and their knowledge as just more of the same old type of agent who came into the real estate business just to fill in an empty time slot. A wife who has time on her hands--her husband who retired and now wants to keep himself busy!...Credibility is in the tank!!!

Many friends of mine in this business just don't see the value of fact-based communications with their clients--they have literally let that part of their real estate business go to the "powers" that be.

Top Management does do the research in many companies and they do dispense the information to major publications and publishing those reports is great--

But it is not the same as a well researched, credible market report specific to the area in question--the place where your buyer bought their home; or where A homeowner lives who just signed you up as their Exclusive Agent!

CREDIBLE ACTIONS BUILD CREDIBILITY.....AND BUILDS MORE AND MORE BUSINESS IN THE PROCESS!

WHAT'S YOUR TAKE ON THIS??? Please comment below and let us all know what you think it takes to build essential credibility....

 

 

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Re-Blogged 2 times:

Re-Blogged By Re-Blogged At
  1. Ginger Harper 04/11/2013 11:57 AM
  2. Bob Crane 04/21/2013 08:18 AM
Topic:
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Tags:
credibility is not easy to build
actions show credibility
make your actions credible
building essential credibility

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Rainmaker
2,857,008
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale-Probate & Trust Specialist

Paula, When people do not do what they say they are going to do when they say they are going to do it … they have no credibility in my mind/world. 

Apr 10, 2013 02:26 AM #31
Rainmaker
612,399
Fred Sed
Fred Sed Group ~ Your Premier Southern California Realtors - Irvine, CA
Your Southern Cali Realtor, Why? Because Fred Se

Great post Paula! This post has LOTS of credibiliby. ha

 

Credibility really is the lifeblood of this, or any business though. Trust equals food. If you don't have credibility, you're not going to keep food on the table.

Apr 10, 2013 03:31 AM #32
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Kay: Yes--and if you don't even know what went wrong--well, it will happen to you in your next move too!

Kathleen: Same here--I don't go down that tunnel twice! If there is a question of credibility I am outta there!

Fred: Well said! I like the analogy because it really is a matter of being able to put food on the table..

Apr 10, 2013 06:58 AM #33
Rainmaker
1,298,135
Jon Kolsky
Kolsky Realty & Management - Long Beach, CA
Licensed California Real Estate Broker

Paula~ I loved reading your blog and I think your message is spot on. Credibility is priceless and is a badge that is worn on the outside, as well as the inside. 

Apr 10, 2013 08:44 AM #34
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Jon: Thanks for reading my post--credibility is such a tremendously important trait to have that if that is missing, then the day will come when you are no longer going to be doing business. The need for credibility is strong and I think it is even a requrement!

Apr 10, 2013 09:40 AM #35
Rainmaker
3,985,224
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I like to believe I am a very credible person and fellow agents seem to comment to that.

Apr 10, 2013 11:00 AM #36
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

William: Well, that's good! Because the alternative is not very good! Good luck!

Apr 10, 2013 11:17 AM #37
Rainmaker
1,080,379
Sharon Alters
Coldwell Banker Vanguard Realty - 904-673-2308 - Fleming Island, FL
Realtor - Homes for Sale Fleming Island FL

Just remember to treat others the way you want to be treated. You will have no problem with credibility. Sharon

Apr 10, 2013 11:49 AM #38
Ambassador
1,230,206
Melissa Zavala
Broadpoint Properties - Escondido, CA
Broker, Escondido Real Estate, San Diego County

I think that it takes a lot longer to build credibility than it does to lose it. So important to always protect our professional name.

Apr 10, 2013 12:01 PM #39
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Sharon: I agree, that is one of the most important things you can do is to get into the frame of mind where you do unto others as you would have them do unto you---but credibility goes so far beyond just doing--it goes to thinking and learning too. If we all can just treat people fairly (as we want to be treated) then we are well on our way to being credible--then we can begin the real work and stay alert and on top of the backsliding that affects all of us at one time or another.

Apr 10, 2013 12:25 PM #40
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Melissa: You said so much in that statement! "It takes a lot longer to build crediblity then it takes to lose it!" So, then we should stay alert to the things that threaten to undermine us at every turn; keep that thought in the forefront of our minds so that the things that can normally throw us off track don't stand a chance!

Apr 10, 2013 12:28 PM #41
Rainmaker
1,304,554
Charles Stallions Property Manager
Charles Stallions Real Estate Services - Pace, FL
Pensacola, Pace & Gulf Breeze Property Management

I wonder how we keep electing the same politician for hundreds of years it seems but yet their credibility was out the window 20 years ago. So does it pay to be credible.

Apr 10, 2013 01:25 PM #42
Rainmaker
161,583
Wika Hutchinson
Eugene, OR
Broker, CRIS, SFR, CDPE

Paula, credibility is a key component in this real estate business. Without credibility, there will be no business.

Apr 10, 2013 05:06 PM #43
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Joe: You bring up a good point and I guess what we end up saying is: "Credibility does not apply to politicians!"...what a horrible thing we have created--you can represent us and work for us yet you do not have to be credible? What a sad state of affairs!

Wika: That is so true! The situation that happened to me and precipitated this post does reinforce that statement...the individual involved, who was less than credible, has left the business at least for the forseeable future! She left saying "I can't be bothered with all this extraneous stuff we have to do"--so, one way or another, there will be no business without credibility...She chose to leave but many are forced out because they have lost credibility with their clients and their fellow agents.

Apr 10, 2013 11:14 PM #44
Rainmaker
231,999
Helen and Larry Prier- Re-Max Gateway - Residential Real Estate
RE-MAX Gateway- Residential Real Estate Sales - Anacortes, WA
Anacortes & surrounding Skagit & Island Counties

Your credibility can disappear in an instant. In this day of swift technology, social media your name could be "mud" really fast. So many agents have great credibility but the few who don't make us all look bad.

Apr 11, 2013 01:27 AM #45
Rainmaker
1,428,888
Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes
Really great post Paula...I could not agree more with what you are saying!!!
Apr 11, 2013 04:27 AM #46
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Helen and Larry: You are so right about losing your credibility--it can disappear in a flash..simply because of the speed of everything today. We must recognize that and take the care that is necessary to overcome the possibility of losing the credibility we have worked so hard to build....

Jeffrey: Glad to hear you are on board--we must know that this is the single most important aspect of our background and once we lose it, we are done!

Apr 11, 2013 11:37 AM #47
Ambassador
4,549,955
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Wise words as always Paula, credibility is an essential to build and a terrible thing to lose.

Apr 20, 2013 02:48 PM #48
Rainmaker
668,522
Bill Reddington
Re/max By The Sea - Destin, FL
Destin Florida Real Estate

How can you be anything but credible in this business. If you aren't you won't survive and forget about referrals. You are right , you have to respond to phone and email on a very timely basis. 

Apr 21, 2013 08:28 AM #49
Rainmaker
500,719
Paula Hathaway, REALTOR, LBA
Douglas Elliman Real Estate - Southampton, NY
...A Local Expert in all The Hamptons

Bob: Very wise words---some we all need to keep in mind when it comes to this profession!

Bill: It is so important to treat your clientelle that they are the ony one they are working with---it can be done and I know it can because I am working with a man right now who calls all the time for information---I pick up his calls and read his emails as soon as I get them....and he appreciates my availability. Now, he buys properties form me and he lists the houses he builds with me too sio I have a very nice, kind of predictable business from him---so I will answer his call anytime!!! 

Apr 21, 2013 10:03 AM #50
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