Some person I've never spoken to nor had any business relationship with decided two years ago to sign up for automatic Sacramento home listings from my company website. He chose me as his Sacramento real estate agent, but he never responded to any inquires from me, so I stopped emailing him. I am not in the business to bug people. If they just want information from my website and don't want to interact with me or receive personal assistance from me, that's OK, too.
Eventually, as time marched on, I changed my website to a professional business website outside of the company website. But there are still hundreds of subscribers who continue to receive emails through my old website, and there was no logical reason to take it down.
Yet, this morning, this guy who has been receiving free Sacramento home listings for two years suddenly decided he no longer wanted them, and somehow I was the bad guy in all of this. Read more on my professional website today about How to Get Rid of Email Spam.