ActiveRain: Powered By Optimism

Services for Real Estate Pros with Suplari, Inc.

There is a lot of talk on ActiveRain right now regarding the Trulia acquisition of Market Leader, which is the parent company of ActiveRain.  There are also a number of members of crying foul, believing the entire rationale for the Market Leader acquisition was to steal ActiveRain's content and Google Juice so that Trulia can more effectively compete with Zillow.

ActiveRain - I love you.  I would like to ground the discussion for a minute.

Powered By Optimism

ActiveRain is ALL about the COMMUNITY

Having stewarded ActiveRain and watched Google for the past 2+ years, the valuable asset of ActiveRain is NOT the content.  The ActiveRain community that proactively pays it forward and helps consumers and other real estate professionals is incredibly special in the real estate industry and, I argue, the entire Internet.  There have been many amazing instances of the power of ActiveRain this year.   ActiveRain convinced NAR to dismiss a Fair Housing lawsuit against Tampa's Jeff Launiere.   Most impressive is ActiveRain's saving Gail Robinson's Connecticut house from foreclosure.  Read the blog post.  It should make you proud to a member of ActiveRain, give you faith in humanity, and convince you of the importance of ActiveRain to real estate. 

William Johnson and our Kerrie Greenhalgh describe the power of ActiveRain better than I can:

William Johnson

Respect the Community

The power of the ActiveRain's community comes from an engaged, active and caring GROUP of professionals.   Most of the fear arising out of yesterday's announcement is largely related to the potential of what COULD happen to ActiveRain.   In order for ActiveRain to be successful, regardless if you are the founders of ActiveRain, Nikesh Parekh, Market Leader, or Trulia, we must foster and grow the COMMUNITY.  If content is stolen and re-purposed, if links are stolen or broken, or worse, ActiveRain could quickly spiral downwards and lose value to the community, to Market Leader, to Trulia.  

Think MySpace.  

No one wants that to happen to ActiveRain.

Life of PiIn Change There Is Opportunity

As I read through the comments on my blog, overriding themes are that "change is scary" and ""change can be bad."  You are right.  Yes, change CAN be scary.  Change CAN be bad.  For those of you who have followed my career with ActiveRain, I have not had the smoothest of rides, by any stretch of the imagination.  Flip through my blog posts starting in April 2011 and you will see a laughable series of greatest hits and greatest mistakes.  Through lots of change, some I brought on myself and other changes imposed on me (Google Panda, technology crashes, management changes), we kept moving in the right direction.   We want progress to be linear and immediate, but it rarely is.  Persistence is really important.

Most important to me though were the people on the journey.  Shout out to Bob Stewart, Kerrie Greenhalgh, Kelly Pflugrath, Kate Yackley, Anthony Van Vactor, Kelly Clifford, Kristi Knutson,  Mark Frederick, Lauren Bernstein, Patrick Lesher, Chris BeahmChris Paredes, and those ActiveRain members that stuck by me when things were particularly challenging in 2011.  Without this team and you, I am not sure where ActiveRain would be today.

But I think that is always true.  The people & the team make the opportunity.  I say it every day.  I would rather work at an unsexy company making widgets with people I enjoy and respect, than work with people I dread seeing every day.  

Been there. Done that.  Never again.

The Benefits of Optimism Are Real 

I read this article called "The Benefits of Optimism" in The Atlantic recently.  The article goes on to say:

"Far from being delusional or faith-based, having a positive outlook in difficult circumstances is not only an important predictor of resilience -- how quickly people recover from adversity -- but it is the most important predictor of it. People who are resilient tend to be more positive and optimistic compared to less-resilient folks; they are better able to regulate their emotions; and they are able to maintain their optimism through the most trying circumstances."

 And the article goes on to say:

"When your mind starts soaring, you notice more and more positive things. This unleashes an upward spiral of positive emotions that opens people up to new ways of thinking and seeing the world -- to new ways forward. This is yet another reason why positive people are resilient. They see opportunities that negative people don't. Negativity, for adaptive reasons, puts you in defense mode, narrows your field of vision, and shuts you off to new possibilities since they're seen as risks."

I live my life by optimism, humor, and personal altruism.  Though I rarely reference Jon Washburn (Obama rarely references Bush either), he taught me the importance of being positive, havng a clear mind, and living a life of positive energy, regardless of what life throws your way.  

So, yes, many things can go wrong in life and with ActiveRain.  But have faith in the power of the community, the power of ActiveRain and the team here (like Bob, Kerrie, Kris, Eric, Michelle, Kelly, Kelly, Chris and many more) to take ActiveRain to the next level.

I do.


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Posted by

Nikesh Parekh

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Comments (75)

Gary Frimann, CRS, GRI
Eagle Ridge Realty / Signature Homes & Estates - Gilroy, CA
REALTOR and Broker

A very nice piece.  Glad to read it and I bookmarked it.  Thanks for the positive input this evening.

May 09, 2013 03:41 PM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

My pleasure Gary!

May 09, 2013 03:44 PM
Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection

Nikesh Coming from Telecom change was expected, so I approach each merger or acquisition the same way,  I go with the flow and look for the positive.

So how will this impact you?

May 09, 2013 04:01 PM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

I am excited.  I am committed to staying with the company.  Trulia has a really great team and I am looking forward to working with them.   We have a great opportunity ahead.

You can't get rid of me that easily!

May 09, 2013 04:08 PM
Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection

Glad to hear you will be around.  I already like Trulia,  so I think this move will be positive.


Best wishes. 

May 09, 2013 04:23 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Nikki I am with Jennifer I am a Trulia Pro:) I preferred Trulia over the other company...even though I liked Brad A.:)) Change is good when you have control over it and it can be debilitating when it is done to you. BTW on a side note thanks for clarifying the "legal mambo jumbo":))))

May 09, 2013 04:32 PM
Bob Crane
Woodland Management Service / Woodland Real Estate, Keller Williams Fox Cities - Stevens Point, WI
Forestland Experts! 715-204-9671

Thanks for the great dose of Optimism Nikesh, although people get nervous when change is first announced, I think that we will continue to be the great community that we are with you and the rest of the AR crew in charge.

May 09, 2013 04:58 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Very well said, Nikesh.  Yes, change can be scary, but it's all how we react. Optimism is by far the best way and of course everything to some extent becomes a self fulfilled prophecy.  And, you guys are facing a lot more change than we all are.  I think you guys have handled things beautifully.

May 09, 2013 09:19 PM
Ginny Gorman
RI Real Estate Services ~ 401-529-7849~ RI Waterfront Real Estate - North Kingstown, RI
Homes for Sale in Southern RI and beyond

Second the wonderful post here Nikki...the change again took many of us aback at first but having gone through many acquisitions in corporate world it is inevitable to survive well.  I was worried too about the whole team at ActiveRain since they have been invaluable to all of us.  We all hope for a great surge ahead...

May 09, 2013 10:17 PM
Scott Nowling
Prudential Starck - Saint Charles, IL
Prudential Starck

There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle. ~Albert Einstein

The community built here really is a miracle.  Communities grow and change.  They become different, sometimes better, sometimes worse.  Sometimes people become entrenched in their community and never leave and sometimes they retire to Florida.  I'm going to listen to Albert, watch the changes here at AR and remind myself that the changes too are a miracle.

May 09, 2013 10:37 PM
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

Nikesh, I do not like change much either.  But liking it or not ...change is a given. It's how we grow. I love this community and I will support and I will fight for what I think is right - because that is who I am.

I can so relate to what you said: " I would rather work at an unsexy company making widgets with people I enjoy and respect, than work with people I dread seeing every day.  Been there. Done that.  Never again." 

The AR Community is about the people. 

This too shall pass. 

May 10, 2013 12:43 AM
Paul McFadden
Responsive Pest Control - Seattle, WA
Pest Control, Seattle, WA.

I think this is a good opportunity for growth. My company just got swallowed by a larger company as well. I'm sure there will be growing pains but it allows us to do more. Thanks for your post. I wish you well!

May 10, 2013 01:31 AM
John DL Arendsen
CREST "BACKYARD' HOMES, ON THE LEVEL General & Manufactured Home Contractor, TAG Real Estate Sales & Investments - Leucadia, CA
Crest Backyard Homes "ADU" dealer & Contractor


Nikesh, hope you don't mind the cut and paste job from your other post but I really want to share this with as many folks as possible. I actually backed into Trulia by just contributing to their Q/A platform which has, over the past several years, also garnered me level VIP 3 status thus resulting in exactly 100 leads to date and I never spent one dime while doing so. I think you may find my story quite interesting and informative. Hope this quells some apprehension by some seemingly disgruntled AR members. 

Woah! Some pretty hot & negative interaction on this thread the past couple of days. Much of it very unfounded I might add. Personally, I've had a very positive experience with Trulia for the past several years. Their platform has allowed me to surface as the Nationwide "go to" person for Manufactured Housing. (Something that I have not derived that same experience with as a member of AR for about the same amount of time I might add). 

It has garnered me 100 leads to date several of which have been converted into some form of business for my Manufactured Home foundation retrofitting and engineered certification biz and a few good MH sales leads and even some RE leads as well and until just this month I've never spent one nickel on advertising. 

The only reason I'm spending any money at all, and it's just a few hundred bucks a month starting this month, is because one of my agents informed me that I was coming up #1 to 3 in all 20 cities (localism as it gets) that I had listed on my profile. So he hooked me up with, Matt Ponzi, one of Trulia's sales reps who told me that if I paid for a Trulia PRO designation I'd be #1 exclusively in all 20 cities. I'm proud to announce that I am in fact #1.

So now I'm busy modifying my profile by focusing more on local RE sales as opposed to just a Nationwide Manufactured Housing focus which I'm sure will result in much more RE activity. 

Once again, as I stated in my previous comment, I joined AR and Trulia about the same time and they have both proven to be very positive forums for me in many ways. As my kids often say.............It's time for some of us to take a "Chill Pill" and relax a little. Let's just see how this all plays out. It may prove to be a more positive experience than you think.

And no, no one is paying me or in anyway rewarding me to say any of this. This is based on the positive experience I've had for several years with both AR and Trulia.


May 10, 2013 01:37 AM
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

I think Trulia was smart to snatch up a blogging component, side arm. It was lacking. Everything we do does not revolve, depend on AR being here or gone, modified or works now. If something goes off the cliff, we have parachutes, other platforms being weeded, feeded and mediastreams that are healthy, working hard to do the marketing heavy lifting. I don't see the sky falling and if you have been around the AR campus for a while, there have been lots of growing pains, stretching and evolution. Get back to work listing, marketing, selling (repeat). That's enough to consume the day without adding worry or arm chair quarter backing predictions.

May 10, 2013 01:49 AM
Liz and Bill Spear
RE/MAX Elite 513.520.5305 - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

Nikesh, Like most changes, this one doesn't worry me much.  We've all got to be adaptable, and the staff you have is strong and adept at dealing with change and will get us through this just like previous changes.  Any agent that can't deal with change can't survive in real estate.  Both the .com world and real estate are Darwinism at work.  Adapt or perish.  Bill

May 10, 2013 02:06 AM
Maureen Bray Portland OR Home Stager ~ Room Solutions Staging
Room Solutions Staging, Portland OR - Portland, OR
"Staging Consultations that Sell Portland Homes"

AR is certainly a unique platform because of the community that's connected here .... staff and members freely exchange ideas and everyone benefits from the SEO power here.  I like your spirit of optimism and agree that it's the only way to live life to the fullest!

May 10, 2013 02:13 AM
Monica Bourgeau
Portland, OR
Business Coaching

Very well said! ActiveRain has always been a powerful optimistic place and this will create even more opportunities. Thank you :)

May 10, 2013 02:23 AM
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Nikesh-   I would much rather view situations in the positive and look forward to what might occur.  Yes, I could choose to be negative or to see doom and gloom but that won't get me anywhere.  I'm going by what I know for sure, and that is that ActiveRain has been a dynamic positive community for me... I know for sure that I have formed relationships here that I could not have formed elsewhere..... I know for sure that clients are finding me via my Internet presence ALL of which I owe to ActiveRain....and I know for sure that ActiveRain has always provided me with avenues to do what I need to do to grow my business.   I'll stick with that!

May 10, 2013 02:31 AM
Michael Blue
Home Smart Realty West - Encinitas, CA
REALTOR - 760-889-8877, Encinitas/Carlsbad

A very possitve outlook, nothing wrong with possitve, at all!  I just changed brokerages after years and years, looking forward to a possitve relationship there as well. Thanks, a day can reboot our minds back into the game.

May 10, 2013 02:34 AM
Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Hi Nikki, I know many have problems adjusting to Change, but I learned to adapt quickly from my military service years. I know our community is strong, and I expect we will continue to get better every year. Leaders like you, Bob, and Kerrie have been Great in my book. Thanks for all you have done, and will continue to do to strengthen our AR community. 

May 10, 2013 02:49 AM
Bryan Robertson
Los Altos, CA

Change is always hard but rather than looking at the difference as a threat, I just consider it a new opportunity. 

May 10, 2013 02:55 AM
Tina D Saporito, Your Dedicated Palm Desert, CA Realtor Since 2005
Ronald Christopher & Associates. Proudly serving Palm Desert, La Quinta, Indio, Rancho Mirage, & Palm Springs. - Palm Desert, CA
Call (760)799-8460.

I have to be honest I was not thrilled to read about the news of Trulia taking reins. I guess time will only tell. However, I also wasn't thrilled when I learned about Market Leader taking the reins either. At that time, I wasn't even really aware of who or what Market Leader was but I guess I feared the "change" more than anything.  I believe it was Doug who called me and did such a wonderful presentation about the possibilities of linking my AR account with a Market Leader website that I agreed to give it a try. It hasn't even been a full year since I implemented my ML website services and I have to say it has been the best results I have ever seen for my business. Prior to ML, I was getting results from my AR blogging but ML was able to capture the leads in a way that I wasn't before. The ease & accuracy of my ML website keeps prospects coming back for more. This year is looking to be the best year I have had in a long time and it is because of ML! To be honest, I have been so busy that I didn't even have time to blog the months of February, March, or April or even really "work" my leads on ML! My focus now is to delegate more work out and to pay a TC to handle my files once they are in escrow so I will have more time to work on AR & ML. So I guess I owe a thank you to someone here! 

May 10, 2013 03:01 AM
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

Nikki - You are great!!!   I have not spent much time getting to know you, much to my regret, but am very impressed with this blog post!   I am always optimistic, and dwell on the strengths of a situation rather than the weaknesses.    I am learning to filter my responses and not jump to conclusions too quickly.    Trulia has been very good to me over the last few years, but that does not mean that AR will have a great home.    I am watching and truly optimistic.

May 10, 2013 03:11 AM
Martin Kalisker
Greater Boston Association of REALTORS - Boston, MA
Professional Standards & Legal Assistant

The true value of a company is the subscribers and advertisers.  All you have to do is look back at the cable, telecom and any variety of cloud-technolgy firm acquisitions in recent times.  If Trulia realizes the asset that they have with Active Rain, they'll leave it alone.  And as you said, we probably have no reason to panic.  As for Market Leader - the pundits have already spoken.  Trulia obviously saw something there, who's to speculate.  But my feeling is that the acquisition will be a great way for dissatisfied subscribers to cancel their agreements either now or upon expiration - or an opportunity for Trulia to launch newer, better, cheaper and less controversial software. It will be interesting to watch, but not our problem! 

May 10, 2013 03:17 AM
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Change can be scary and change can be good too. People do not need to prejudge change as BAD when they don't see how it shakes out Nikki. The Market Leader acquisition first of Active Rain I saw as improving things. So we will see with Trulia.

May 10, 2013 03:28 AM
Greg Nino
RE/MAX Compass, formerly RE/MAX WHP - Houston, TX
Houston, Texas



There was a man eating lion in that boat.

May 10, 2013 04:10 AM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Nikesh, I have lived long enough to learn to not create drama and worry about things that may never happen.  And if they do, AR from the very beginning has handled them well.  What I have seen in the past is that those that scream the loudest are the ones that generally do the least.

You and all the others that handle the operation of AR have never given me reason to doubt you.  I trust you guys to keep doing the same, so stop being distracted by blogs and answering comments, and get back to work keep the ship headed on the right course.

May 10, 2013 04:44 AM
Connie Harvey
Pilkerton Realtors - Brentwood, TN
Realtor - Nashville TN Real Estate

Nikki, when I started blogging in 2008, it was a huge change for me in how I was going to do marketing. I was scared but I look at how far I've come and don't regret a thing. We'll get through this together.

May 10, 2013 04:45 AM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

Nino, It was actually a tiger.  A man eating tiger.  Get your story straight :)


May 10, 2013 04:50 AM
Elizabeth Weintraub Sacramento Realtor Top 1%
RE/MAX Gold - Sacramento, CA
Put 40 years of experience to work for you

And then Google will come along and swallow up Trulia and then evil will truly rule the world. Actually, I don't give a crap, and I fly under the radar.

May 10, 2013 04:58 AM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

Because I love you Nino.....


There is no tiger.  

In one story,  Pi shows us that we can make our own way and suffer through the darkness via self-determination, or in the other story, we are aided by something greater than ourselves (call it fate or God whichever you prefer, no matter what you believe in.)

But in BOTH stories, Pi survives, marries the girl of his dreams, has children, and is able to tell The Writer about his adventure.

The Life of Pi leaves interpretation of the facts and the moral of the story to you to decide.

Cool, huh? 

Good explanation of The Life of Pi for those interested with spoilers included:

May 10, 2013 05:02 AM
Charles Buell
Charles Buell Inspections Inc. - Seattle, WA
Seattle Home Inspector

In the scale of an asteroid hitting the earth, this is likely nothing :)

May 10, 2013 05:05 AM
Anna Banana Kruchten CRS, CRB, Phoenix Broker
HomeSmart Real Estate BR030809000 - Phoenix, AZ

Absolutely Niki - perception creates it all.  I know that this change will bring about lots of good stuff - I know it. AR is a community of amazing powerful and kind people - that is what makes it such an AWESOME COMMUNITY!

May 10, 2013 05:07 AM
Lisa Friedman
Great American Dream Realty - Essex, VT
30 Years of Real Estate Experience!

Love the photo of the man in the boat.  He vaguely resembles Mick Jagger :)  Yes, there is a wonderful sense of community on Active Rain and I am very happy to be a part of it.

May 10, 2013 07:28 AM
Dave Keys
MOVE UP in Google Search Learn How Here - Brea, CA
Chief Search Strategist Real Estate SEO Expert

I wrote about this saying it seemed fairly pragmatic to me. Trulia is big enough to win their battle and benefit AR at the same time, at least in the near term. The problem I see has already happened though. Big brands have nearly wiped out visibility for the little guy. It's a tough battle to get seen past the big giants of real estate onine and any move toward syndication understandably worries people.

I think the core principles of direct marketing that are so essential to the local agent have not changed much but online visibility at the onset of search helps the local agent greatly in their quest for that important first contact with new leads.

Trulia Eating ActiveRain


May 10, 2013 08:32 AM
Teral McDowell
Referral Patners LLC - Murphy, TX

Happy to be counted as a member of Activerain Nikesh - ♥ the Life of Pi.

May 10, 2013 08:33 AM
Kim & Kristine Halverson
Compass - Santa Monica, CA
Sisters, Realtors

Lots of changes, hope they are good ones!  Kristine

May 10, 2013 09:37 AM
Claude Cross
Homes By Cross, Inc. - Charlotte, NC
Charlotte NC Homes For Sale

Um.. I think if you provide the platform.....they will come.  If all your eggs are here....pray or diversify..but hope AR will be kind to it's members and keep our google presence and power posts

May 10, 2013 10:15 AM
Pat & Steve Pribisko
Keller Williams Greater Cleveland West - Westlake, OH

Nikesh, long live Active Rain.  Change from within is good.  Change from the outside will likely be bad.

May 10, 2013 10:22 AM
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Nikesh  Although we have never met I have the greatest respect for you, the company and my fellow Rainers.  I would be considered a Newbie by most standards...including mine.  I hope to earn my way up to Ambassador someday.   I fully expect any change could influence you and the paid staff long before it trickled down to me.  Here's hoping for raises, bonuses and a new budget to do everything you have ever dreamed...

Change...nothing stays the same!  Good luck and best wishes...we've got your back!

May 10, 2013 10:44 AM
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

Nikesh - This is totally off topic, but something has been bothering me for awhile.  It is that your picture reminded me of someone, but I couldn't think of who. . .It is Piyush "Bobby" Jindal, the Governor of Louisiana!  You two could be twins!

May 10, 2013 12:50 PM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

Everyone, thanks for the GREAT feedback.   We all really appreciate your support and positive outlook and attitudes.

Myrl - I wish I could say that you were the first person to mistake me for Governor Jindal, but I actually get it a lot.  Especially at the airport!

May 10, 2013 01:06 PM
William Johnson
Retired - La Jolla, CA
Retired Real Estate Professional
Nick, If he ever gets elected to our highest office, you can play his double with a tweak here and there. Think of what that could mean. he gets the glory and you can take the credit, LOL. BTW, thanks for the inclusion of my comment in your post.
May 10, 2013 02:46 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

With change, always comes great opportunity.  I prefer to be an optimist.

May 10, 2013 04:25 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

Niki - Powered by optimism does sum up a lot of what is good here on AR. 

May 10, 2013 04:56 PM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

For the last couple of years I've wondered if AR as a website would be able to direct itself to Consumers as a resourse/weaith of Localism knowledge. Much of the heavy lifting has been done. There really isn't another SITE that has as much LOCAL content(by local eyes) and photos to satisfy consumers interests.

Now if AR could be exposed to Consumers who are part of truila's monthly site traffic 'as the place to go for LOCALISM advice/knowledge, wouldn't that be a game changer !!!

May 10, 2013 11:37 PM
Real Access Pro Transaction Management Software
Real Access Pro - Clearwater, FL
The only concern I have is getting the "sales calls" from trulia promising me the world but actually delivering on nothing. I also think that the ARU has changed a lot since market leader acquired AR. I am all about change but at the same times there are some things that were not broke to begin with, so why fix it? iMHO
May 11, 2013 01:40 AM
Mike Reyman
Berkshire Hathaway HomeServices Fox & Roach Realtors - Media, PA
Delaware County Real Estate


I like to think I am a positive, optimitic person.  I am also pragmatic and there aren't too many businesses spending money to purchase something that they plan to trash.  AR is a valuable community.  Not just ot me or this great community, but to consumers as well.  I think this community will adapt to the tweaks that Trulia makes and be stronger for it.  This news however, has reminded me that I should have some marketing diversity and redundancy and I am moving forward with putting that is place as well.  Thanks for the pep talk!

Mike Reyman

May 11, 2013 05:35 AM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I have to tell you Niki, (and this has nothing to do with the acquisition that I will adapt easily to) I had no plan to see life of Pi until I read your spoiler alert comment, now I am going to buy it tonight.

May 11, 2013 07:57 AM
Greg Nino
RE/MAX Compass, formerly RE/MAX WHP - Houston, TX
Houston, Texas

Nikesh.. I stand corrected. It was a Bengal.

May 11, 2013 01:05 PM
Travis "the SOLD man" Parker; Broker/Owner
Travis Realty - Enterprise, AL
email: / cell: 334-494-7846

Good article and good points in the Trulia vs. Zillow mega-battle! Leaving RDC to ....?

  "Life of Pi" - also, a good movie. I have the 3-D Version and want to watch it again in 3-D!!

May 13, 2013 10:48 PM
Lew Corcoran, ASP®
Scena Home Staging & Decora Photography - East Bridgewater, MA
Home Stager & Real Estate Photographer

If you haven't read the book The Secret (or watched the movie - see, then I encourage you to do so. You'll come away with a much better understanding of the power of positive thinking! (No, I'm not being paid for this endorsement!)

As for me, while I don't believe in polygamous relationships, I look forward to what this marriage of Market Leader, ActiveRain and Trulia will bring!

May 13, 2013 10:49 PM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Very inspiring... thanks for taking the time to write this.

May 13, 2013 11:05 PM
Brad MacKenzie
Brad MacKenzie - Duxbury, MA
Turning Houses into Homes on the South Shore

I am optimistic, and risk-averse. Being a pollyanna is foolhardy.

I'm all for AR as a community and as people who pay it forward and help others set things right.  I do not believe that either Market Leader or Trulia bought the AR asset for it's goodwill value.

The entire asset may not be the content, but that's part of it. Another part is the people involved. But none of that has an enterprise value unless it can be used to make money for the owner. I look forward to seeing how that plays out.

May 13, 2013 11:20 PM
Mahesh Mike Patel
First Team Real Estate - Anaheim Hills, CA
Call Me And Consider It Done!
Change is good....
May 13, 2013 11:21 PM
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

Nikesh, really & respectfully, quit smoking that stuff before you post. You are naive.

May 13, 2013 11:27 PM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

Nice blog with lots of great supporting posts to support your point of optimism. Most of us will go easy on you.

May 13, 2013 11:35 PM
Suzanne Otto
Six Twenty Designs - Lansdale, PA
Your Montgomery County PA home stager

Throughout my life, I've learned to take changes and turn them into something good. Change isn't bad or good, it's what you make of it!

May 13, 2013 11:38 PM
Bill Reddington
Re/max By The Sea - Destin, FL
Destin Florida Real Estate

The world will eventually be controlled by big business. As long as I can still type you can't change my thoughts. Hopefully Trulia won't try and change the format.

May 13, 2013 11:57 PM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Niki, It is what it is. Hopefully ActiveRain is such a little fish in their scheme of things that Trulia will only have time to focus on their big Acquisitions. Was Market Leader or ActiveRain the carrot? Hmmm...

May 14, 2013 01:16 AM
Fred Carver Personal Real Estate Corporation
RE/MAX Camosun Victoria BC Real Estate - Victoria, BC
Accredited Real Estate Consultant

Good'a always the unknown, in hind site notifying us all ahead of time on the great news, and plans might have been better received, having said that maybe Trulia wants it kept quite until it was official.. as for me, i'll be here like William doing what we have always done, meet new people, share ideas and success's, Helping one another and Learning from AR University. It's a great platform and community, we have had our ups and downs over the years...yet are each year passes we are growing and getting stronger with our friendships,team sharing and New knowledge. And Selling Real Estate with our AR Bog Posts!

Thanks you Active Rain...You Guy and Gals ROCK!

May 14, 2013 02:13 AM
Jeanne Dufort
Coldwell Banker Lake Country - Madison, GA
Madison and Lake Oconee GA

Cup half full gal here - optimism is the rocket fuel of my life's journey.

May 14, 2013 02:31 AM
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Trulia obviously saw a huge asset in Market Leader and ActiveRain or the acquisition wouldn't have occured.  That said, it would take an awful lot to dissarm ActiveRain.  I'm a true believer in waiting till the washing machine stops to really examine the outcome of events as they unfold.  I believe in ActiveRain and the power of so many members!  ActiveRain will improve and continue!

May 14, 2013 02:36 AM
Scott Pierce
Listings-to-Leads - San Francisco, CA
Founder & Chief Evangelist at Listings-to-Leads

Great post Nikesh! Well said.

May 14, 2013 02:48 AM
Kimo Jarrett
WikiWiki Realty - Huntington Beach, CA
Pro Lifestyle Solutions

Until the naysayers forecasts becomes reality, I'm sticking with AR and reserve to take any action if necessary sometime in the future, however, I doubt that. Look at the leadership and staff of AR, that should convince you, shouldn't it?

May 14, 2013 03:00 AM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

Thanks for the positive feedback and vibes everyone!


I choose to interpret your "naive" as "candor and honesty."  Thank you for the positive words!  

In all honesty, this is not my first rodeo, by any stretch of the imagination.  I have been through multiple changes here at ActiveRain and elsewhere.  I would certainly love feedback from the community, but I believe I have been true to my words of continuing to make ActiveRain better.  When there is change imminent, I pride myself on communicating clearly with the community for better or for worse.    

Through all my ups and downs in business, it always comes down to the people.  As many above noted, yes, money & profit are a factor.  Most smart businesspeople know there needs to be a win-win in every scenario or you just have a short-term business. 

I have met a lot of people in the real estate industry, both in operating roles and in technology companies.  I am very impressed with the Trulia team.  I am optimistic about what the future holds.


May 14, 2013 04:57 AM
Gene Riemenschneider
Home Point Real Estate - Brentwood, CA
Turning Houses into Homes

I have been more wait and see.  Perhaps AR can get Trulia to see some of the problems we as proffesionals have with many larger firms; stale and phantom listings.  

May 14, 2013 04:59 AM
Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker
There will always be changes. To think otherwise is naive. But I hope they will respect the community as is.
May 14, 2013 05:41 AM
Lottie Kendall
Compass - San Francisco, CA
Helping make your real estate dreams a reality

"Be like the willow, not the mighty oak." Being adaptable is necessary in life.

May 14, 2013 08:12 AM
Annett T. Block
NextHome Connect Realty - Fort Lauderdale, FL
Your NextHome in Fort Lauderdale Beach

Niki now you scare me. What is coming? Changes? Just adjusted that Market leader was bought by Trulia...

Changes can be good or bad at one time given but all at ones that scare me ;)


May 14, 2013 08:12 AM
Nikesh Parekh
Suplari, Inc. - Seattle, WA
Technology Entrepreneur, Executive, & Investor

Hi Annette, No other changes than the ones we have discussed already: Trulia purchased Market Leader.  I just meant that I have tried to be upfront when there are changes.  


May 14, 2013 09:13 AM
Lanise Warrior-Johnson
Real Estate Brokers Services, Inc. - Compton, CA
Real Estate Specialist
Very inspiring! Thank you for sharing your insight and optimism.
May 14, 2013 01:59 PM
John DL Arendsen
CREST "BACKYARD' HOMES, ON THE LEVEL General & Manufactured Home Contractor, TAG Real Estate Sales & Investments - Leucadia, CA
Crest Backyard Homes "ADU" dealer & Contractor

NIKESH, As I've mentioned on some of your other posts I've been a member of Trulia almost as long as I've been on board with AR which has been almost 5 years now. I've garnered a tremendous amount of knowledge and informaiton from both sites over the years which have been very helpful to my RE, Manufactured Home and Construction biz.

Trulia has an excellant Q/A forum which gives points for participation which allows you to elevate your status and recognition and it's completely free. Until this month I've never spent a nickel on any type of advertising and Trulia has helped me garner a Nationwide presence in the Manuffactured Home community.

Active Rain has been a tremendous learning source for me as I have and continue to participate in AR University webinars and bootcamps. Additionally, I can't count the number of friends I've made and the wonderful mentoring I've received from both members and AR staff. 

I'm looking forward to this acquisition and think it will bring about a lot of positive changes for members and contributors of both platforms. They are both ours to continue to build our knowledge base and garner ongoing and new relationships with other AR & Trulia members.

May 15, 2013 02:02 AM
Andrew Ostrander
Ostrander Real Estate Group - Phoenix, AZ
Ostrander Real Estate Group

You have a GREAT team and I can only assume they were integral in guiding you and will likely be the guiding force in whatever is new.  Congrats and I look forward to seeing what is new.  :)  (guess that means I fit the positive and resilient crowd, haha)

May 16, 2013 11:20 AM
Julie Chapman
DR Horton - Ormond Beach, FL
New Homes Sales Ormond, New Smyrna, Daytona Be


As I have been an a member of ActiveRain since 2007 and one of the first Ambassadors, I feel I should offer that when we were notified of the change, I never had any thoughts at ActiveRain would be anything less or different that it is - a community powered by optimism. When I joined Active Rain, it was the lowest point of the market in my career and my career spans over 3 decades now.  A parent company change has no effect on how I feel or see ActiveRain.

Thank you and you team for all you do for each of us.   Keep on keeping on - it is a new world and we are all a part of it but you and your team have not changed - and our needs for ActiveRain have not changed.

Julie Chapman, Broker, Active Rain Ambassador and here if anyone needs anything....just call, text or email

Jun 12, 2013 09:36 PM

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