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I was quoted in RISMedia about the Trulia acquisition of Market Leader.

By
Real Estate Agent with The Gasset Group & Get It Done For Me Virtual Services 13253167-SA00

I was quoted in RISMedia about the Trulia acquisition of Market Leader.

When the news of Trulia buying Market Leader surfaced last week I was doing my daily posting and networking on Facebook. I chimed in on some posts on Facebook about this news event. I posted on my Facebook page what I thought about this event. real estate agent coaching market leader training

 

Then I wrote a post about the acquisition and my take on the SEO factor and the big 4- you can read that post here:

http://activerain.com/blogsview/3720156/trulia-buys-market-leader-what-does-this-mean-for-your-seo-    

 

RISMedia wrote an article about the acquisition and used one of my comments from Facebook.

This goes to show that you can be picked up in any of the social platforms these days. When something newsworthy comes along and you add to that conversation you can get quoted or interviewed in regards to your opinion on the matter.

This is great exposure for your business and brings traffic to your blog and website.

 

You can read the RISMedia article here: http://rismedia.com/2013-05-08/trulia-to-acquire-market-leader-securities-litigation-firm-investigating-sale-for-shareholders/

What I am really grateful for is that RISMedia picked up and reported the quote but also added what my Facebook business page says about me in the capacity that the comment was written.  This is a great way to add credibility to a business. "Katerina Gasset, owner and CEO of Coach Katerina a business consulting company" is how they credited me. 

Not happy about this. I love Market Leader and train companies to efficiently use Market Leader. It is the best tool for CRM and lead funneling. So for Trulia who is one of the "big 4", a top competitor of us small independent brokerages in SEO and in prices of PPC- this is very disheartening. I don't like providing funds to my online competitors. Trulia does not wish for an even playing field in the SERPS space and we who use SEO as our main source of lead generation have to work harder and spend more money to keep Trulia off page one for our "money terms".

Whenever you are picked up by any news source make sure you print out a copy of the article, get the link to the article and create an article about the article that you can place in your media room on your website.

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Never miss an important post- follow me on my ActiveRain Blog 

In real estate we service Utah County, Salt Lake County, Wasatch County, Tooele County. This includes many towns and cities. Some of which are: Provo, Orem, Salt Lake City, Draper, Springville, Spanish Fork, Payson, Lehi, American Fork, Vineyard, Saratoga Springs, Eagle Mountain, Pleasant Grove, and more. 

Katerina Gasset is a real estate agent who is also a digital marketing strategist, website designer and consultant for real estate brokerages, agents, entrepreneurs and small business owners. She is also the owner of Get It Done For Me Virtual Services. 

Katerina is a Certified AI Marketing Specialist. She can help you with ChatGPT, Content at Scale, Neuronwriter, prompting, and many other AI tools. 

She develops products and online courses to empower real estate agents to reach their marketing, SEO, social media and branding goals. Katerina Gasset is a blogger, author, podcaster, and keynote speaker.  

Text Katerina with your name + number to work with her:

 561-502-1577 

 

 

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Comments (3)

Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Good for you, Katerina.  Congrats on the quote and link and yes, a smart approach to acknowedge and leverage it more.  You are so on top of things.

May 12, 2013 09:06 PM
Kristin Johnston - REALTOR®
RE/MAX Platinum - Waukesha, WI
Giving Back With Each Home Sold!

I agree one hundred percent with Debbie above me....I too read your article and it was news to me, but you taught me that too!

May 12, 2013 11:23 PM
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Exposure especially in major areas can be nothing but good for us Katerina.

May 13, 2013 03:32 AM