I absolutely exhausted myself this weekend while running a Home Show Booth that was geared toward Green Building. From Friday afternoon through Sunday afternoon I sang the praises of energy efficient, healthy, low maintenance and better built, high performance homes.
The local television media paid their annual visit and went through the motions only this time they found new energy and vitality in reporting the "Green Side"of the show. Everyone they interviewed spoke of the eco-friendly aspects of their business...from window suppliers to landscapers they all had a shade of green to report.
While running a booth that shared the varying benefits and differences of green homes I visited with people casually interested to voraciously intense about their awareness of green. Solar was a hot topic. Retrofitting solar panels was high on the list of "things I have to do" they said. Also, comments such as; "I just built a house and my heating bills are over $500 per month, what can I do"? The most gratifying communication commenced when they said, "I am going to build and I want to build green!"
One on One and High Touch I created 15 solid "wanna build green", leads, 27 "I need to sell some real estate", and several "I know someone who wants to buy".
I sold a dozen Oregon Green Homes documentaries, (a 60 minute show I developed for TV and DVD)
The most satisfying development of all was the local Home Builders Association finally waking up to the fact it isn't politically correct to hold back the emerging green market.