Home Builders Show a Success and Green is the Buzz!

By
Real Estate Agent with John L. Scott Real Estate

I absolutely exhausted myself this weekend while running a Home Show Booth that was geared toward Green Building. From Friday afternoon through Sunday afternoon I sang the praises of energy efficient, healthy, low maintenance and better built, high performance homes.

The local television media paid their annual visit and went through the motions only this time they found new energy and vitality in reporting the "Green Side"of the show. Everyone they interviewed spoke of the eco-friendly aspects of their business...from window suppliers to landscapers they all had a shade of green to report.

While running a booth that shared the varying benefits and differences of green homes I visited with people casually interested to voraciously intense about their awareness of green. Solar was a hot topic. Retrofitting solar panels was high on the list of "things I have to do" they said. Also, comments such as; "I just built a house and my heating bills are over $500 per month, what can I do"? The most gratifying communication commenced when they said, "I am going to build and I want to build green!"

One on One and High Touch I created 15 solid "wanna build green", leads,  27 "I need to sell some real estate", and several "I know someone who wants to buy".

I sold a dozen Oregon Green Homes documentaries, (a 60 minute show I developed for TV and DVD)

The most satisfying development of all was the local Home Builders Association finally waking up to the fact it isn't politically correct to hold back the emerging green market.

  HBA Logo

Posted by

Dons SIgnature

Comments (2)

Vicky Carlton
All Done Auction Co., LLC - Fairfield, OH
Auctioneer,CES,CVS, Cincinnati

Every bit of green helps, I have some green links in my website too, feel free to grab them.  How much did you get for your dvd's, are you  selling them on your website?  Did you use a professional to make it, or did you do it on your own?  I play around with creating a demo movie, but have not updated it since I changed brokers, too much to do, too little time.

Vicky

Feb 11, 2008 02:29 PM
Don McCoy
John L. Scott Real Estate - Medford, OR
Southern Oregon EcoBroker for John L. Scott R E

Hi Vicky,

I had a brain storm one day...being all green and everything. I decided our area needed more education on the language of green. In determining an idea to do a video it became apparent to film it during our annual local green and solar tour. Through a series of serendipitous eventsI found a marketing company and professional film editor (that works for National Geographic) and put it together. It tuned out that everyone likes it. It was sponsored financially by the contractors and affiliates to the homes that were on tour...you can see the first two minutes on the site www.OregonGreenHomes.net  I do sell them as you will see on the site.

Thank you for your interest!

I will check your site out.

Feb 11, 2008 02:39 PM