If you've ever wondered what not to write about in a Active Rain blog post, well here's a good starter list for ya. Of course when all else fails, you can always, always, always rely on the "when in doubt" rule.
Ask An Ambassador: 10 Active Rain No No's To Avoid!
When you first start out in Active Rain, there's plenty of opportunity to learn from Active Rain University, other bloggers, etc. But some things may not get expressed clearly and early, so here's a collection of tips to avoid trouble in the Rain!
1. Don't comment without reading the post. The WHOLE post. If you want to show people you're just about the comment points, leave a comment that indicates you didn't bother reading the post. While you got your 25 points, leaving a "Hope you sell your listing soon" comment on a home inspector's post about a bad HVAC installation just isn't smart Rain play. Sometimes it's better to leave no comment at all than the wrong comment.
2. Don't write about volatile topics unless you're prepared to take the heat. If you express a strong opinion on something, don't be surprised if everyone doesn't share the same opinion. And how you react to that difference is going to say a lot about you, and what the rest of the Rainers will think about you.
3. Don't copy someone else's work and call it your own. This SHOULD be a fundamental, but not everyone gets it and "I found it on the Internet so it's free to use" seems to be the view of some. LEARN ABOUT COPYRIGHT. Don't claim points for an article that is 95% copied from another source.
4. On the same topic, don't use photos you don't have rights to. Again, back to copyright. A Google Images search is NOT the best place to find photos and clipart unless you know how to use the searches to find which ones are free to use.
5. Don't miss opportunities to participate, especially when you're first starting out. Get out there and comment in many places. Get to know people. Subscribe to the ones you like. The dividends will come later when there are referrals to be given.
6. Know the difference between Members Only and Public. Your comments need to be filtered according to the audience. If the poster is CLEARLY addressing their local buyers and sellers, it's not cool to go on their post and try to make them look like an idiot. It's not really cool on Members Only either, but at least less heinous. You don't want to be THAT GUY or THAT GAL that the poster cringes everytime they get an email notification that you've left a comment on their post.
7. No self promotion on other's posts. Blog posts are about the writer. No big logos or 13 links to all your websites in the comments, or pointing back to your own blog post (there are exceptions to linking, but if you're newer, link at your own risk).
8. Don't lose your ideas. To blog you need ideas. Capture them whenever possible. A note, a draft post, whatever works for you, but don't let your best ideas go POOF because you forgot what you were going to write about.
9. Don't get too wrapped up in point chasing. We'd love to write 10 posts (or more) every week, but reality is we don't always have time for it, and we're not going to let the quality of our writing suffer for the sake of another 225 points.
10. Don't stop learning. Blogging is a continual evaluation of what works and what doesn't. Don't be afraid to change your approach until you find the "magic" formula that makes your phone ring. Too many posts directed to other agents chasing comments and gold stars and your area home buyers and sellers won't have a reason to call you.
11. Bonus tip: Don't neglect SEO. If the search engines can't find you, the consumers can't find you. You don't have to be an SEO guru, but learn the basics to at least give yourself a fighting chance.
Keep on Blogging!
Liz and Bill aka BLiz
REALTORS(S) Serving Warren County Ohio & Adjacent Areas
The Liz Spear Team of RE/MAX Elite
Elizabeth & William Spear
Ask for us by name if you visit the office!
Two locations: Lebanon & Mason, OH
Liz direct: 513-265-3004
Bill direct: 513-520-5305
Our Website: www.LizTour.com
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