Real Estate folks are often not thought of as "professionals." Maybe this comes from Glen Gary Glen Ross. Or maybe they think of Charlie's Mother on 2 and 1/2 men. I am sure you can come up with another whole host of reasons for why the public some times has a low opinion of us. So it is when a friend came to us and said, "I want to be a Real Estate agent."
We had a long discussion about marketing and branding and the work involved. "Yes", he said, " this is what I want to do." I thought this is great. So I directed him to his options and he decided to take the on line course for pre-license. After about one session with the internet he came to me and said, " This is a lot to learn." By session 3 he was looking at me and asking, "did you have to learn all this ?" The question implied that some how I, and other real estate folks must have been able to skip all this stuff.
Well my friend is working through the on line. I am sure he will make it to the end. I believe he will do well in our business. BUT I can see in his face a new appreciation for us as professionals. I wish some how our business could be portrayed like this to the general public.
I am smiling a little when I think of our agent in the making. After he gets through all this I will have to say, "Oh by the way you are not done yet. We are all Realtors". But right now I do not have the heart to tell him