How do you become successful selling real estate?

Real Estate Broker/Owner with Keller Williams Realty Saint Louis

How do you become successful selling real estate?  There are so many possible responses to this question.  Here are some ideas:

  • Send out tons of postcards.
  • Open houses and door knocking.
  • Calling owners of "Expired" listings and For-Sale-By-Owner listings.
  • Cold calling neighborhoods.
  • Hanging around successful agents (osmosis effect).  
  • Buying Internet leads.
  • Blogging.
  • Facebook, LinkedIn, Twitter, etc.

Founder of Keller Williams Realty, Gary Keller, recently wrote The One Thing.  In this bestselling book, Keller encourages real estate agents to focus on the ONE Thing that will lead to success.  His answer for real estate agents?  Lead Generation.  

The most important thing a St. Louis real estate agent should do to be successful is Lead Generation.  Generating leads for at least three hours each day will lead to success.  Keller recommends focusing every morning on this one thing.  

Now, there are many ways an agent might generate leads.  The cheapest and most effective way to start is simple:  Call everyone you know and ask a simple question.  Who do you know looking to Buy, Sell, or Invest in real estate in the next 30 days?  

During my successful career in real estate, that simple question has been my mantra.  I ask the question to family, friends, my barber, librarians, soccer coaches, doctors, etc.  I ask this question a minimum of 20 times each day.  And I don't end my day until the question has been asked at least 20 times.  

You see, success in real estate isn't easy, but it is SIMPLE.  You're success will be directly proportional to the number of times you ask this important question.  Check out my career builder site for more information about how do you become successful selling real estate?  

For more answers to the question, "How do you become successful selling real estate?", call me for a confidential business consultation at 314.677.6356.  

Posted by

Russ Nolting
CEO/Team Leader/Business Strategist
Keller Williams Realty Saint Louis

Comments (3)

Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

Welcome to Activerain and I hope you are learning a lot and if you ever need any assistance, don't hesitate to check out my blog, email me, call me, I will be glad to help you in any way possible. Also, check out the main page of Activerain and look for the Activerain University tab, there are lots of educational webinars to help you build your business.

Jul 09, 2013 05:16 AM
Dale Baker
Baker Energy Audits and Commercial Properties Inspections - Claremont, NH
New Hampshire Relocation Real Estate Information
Howdy and evening  Russell
This here missed placed Missourian sure wants to
Welcome to the ActiveRain Real Estate blogging community! You'll sure find a lot of mighty fine folks here in the community to get to know. I'm one of the many ActiveRain community members which are an ActiveRain Ambassador.
If you should ever have any questions about how to do anything or about the rules of the ActiveRain community, please feel free to contact me either by sending me a e-mail or by giving me a call, I'll sure be mighty glad to give you a helping hand. If for some reason I don't know the answer to a question which you might have, I'll sure will find out the answer and get back to you with the right answer.
Take the time to look at the different groups within the community, pick some different groups to join, post your blog posts in them, be sure to take the time to read the posting guidelines of each group you might want to join, folks sure will want to follow them. Members can join as many or as few of the different groups within the community as they would like to. Members are able to post their blog posts in 5 different groups at a time.
Keep up your mighty fine job of posting! I'll be looking forward to seeing even more blog posts written and posted by you, plus seeing you join some of the mighty fine groups in the AR community.
Have a good one
Dale in New Hampshire
Jul 09, 2013 09:01 AM
Ken's Home Team LLC. | 360.609.0226 | Portland, OR & Vancouver, WA Real Estate Team
Ken's Home Team LLC. - Vancouver, WA

Welcome to Activerain from from all of us at Ken's Home Team. I think you will find this site to be a wealth of knowledge and referrals. This really is the best real estate blogging and real estate network on the internet. If you have any questions about Activerain, reach out to the wonderful Ambassadors here in the rain. (They are a wealth of knowledge and were picked by the Activerain staff for their willingness to help others)

Jul 09, 2013 10:01 AM