Listing Agent- it's not that I'm being difficult it's that you're rude

By
Services for Real Estate Pros with houses for rent, Solano County & Glen Cove 01870024

Benicia 4th of July

Dear Listing Agent,

1.     I believe you that it is common amongst Listing Agents to "give" each other photos of homes for listing purposes as a matter of courtesy and convenience.

2.   I completely understand that you are now listing for sale a home that we have been managing so that we now share a common client.

3.    No, I am not trying to make the sales transaction more difficult.  

4.    I believe that you are sincere in your view that this is "no big deal."

5. Yet, I won't give you our listing photos. It's not that I'm being difficult, it's that your question is rude.

At Delgado Property Management we have invested several thousands of dollars in camera gear and countless hours learning both the Art (subject, composition, perspective, color, lighting) and the Science (aperture, shutter speed, ISO, RAW vs jpg, and again- lighting) of photography.  

Our photos are much higher quality than the typical overly-dark, out-of-focus, crooked photo that listing agents freely share back and forth. You're rudeness stems from the obvious value you place on our photos as evidenced by your repeated "requests" for them yet you expect them to be given to you for free.  Having the client call us to parrot your "request" didn't help. The photos were obviously not free to create so it is presumptuous of you to expect them to be given to you free.  

Also, I don't need the "advertising" you suggest that I will get while you use our photos to enhance your own profitability.  Given that so many buyers are investors there is a high likelihood that the buyer will also become my new client and I will be using those exact same photos again just as quickly as you can sell the property. 

The high quality of our listing photos sets us apart from all others in our area and is a huge component of our company marketing and branding.  Our photos ARE our advertising and even of our public identity and we are doing very well without your "help" thank you very much.  Sharing them with you would not only be giving away our hard work for free, but it would undermine our branding that we have worked so hard to establish.

Yes, I am the Broker.  But I am also a Photographer. A camera phone and an app don't make you a photographer any more than sending a text makes you an author.  The photos that I see listing agents share were not taken by Photographers.  Would you ask an author to give you his work for free?  

I'm not being difficult.  You are being rude. 

Benicia Property Management 

Comments (9)

Jon Kolsky
Kolsky Realty & Management - Long Beach, CA
Licensed California Real Estate Broker

Mark~ your pictures rock....and there's no question you are able to stand-out above the rest, great post!!!

Jul 10, 2013 11:53 PM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Great post, unfortunately if you are expecting others to always operate at you level, you will get disappointed.

Jul 11, 2013 12:53 AM
Mark Delgado
houses for rent, Solano County & Glen Cove - Benicia, CA
Benicia and Vallejo, Property Management, rental h
Jon - thank you. Joe - No I'm not comparing myself to others. I'm sure that they have many strengths which I do not. What I am asking is to not belittle our work by presumptuously expect to be given our photos (for free!) to your own benefit without respecting their value and cost to create.
Jul 11, 2013 01:56 AM
Michelle Francis
Tim Francis Realty LLC - Atlanta, GA
Realtor, Buckhead Atlanta Homes for Sale & Lease

Mark, 

Agreed.  The EXPECTATIONS are what bothers me the most.  What is even sadder is the number of agents that just "take" them from a previous listing and think there should not be a problem with that.  

All the best, Michelle

Jul 11, 2013 04:53 AM
Wallace S. Gibson, CPM
Gibson Management Group, Ltd. - Charlottesville, VA
LandlordWhisperer

I provide to a listing agent routinely with my floor plans that I have created and paid for; however, I will not give them to the owner or any NEW property manager...they can get their own

Jul 11, 2013 07:31 AM
Toni Weidman
Sailwinds Realty - Trinity, FL
20+ Years Selling Homes in New Port Richey, FL

I see my photos used in MLS a lot; it makes me mad and I will email the agent but they think if it was in MLS; they have the right to them. So dumb.

Jul 15, 2013 04:37 AM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Rude!  I agree and I applaud your stand!  I love your line:  A camera phone and an app don't make you a photographer any more than sending a text makes you an author. 

Jul 16, 2013 09:38 PM
Kathy Clulow
Uxbridge, ON
Trusted For Experience - Respected For Results

Mark - we once had an aget use our virtual tour to promote one of our listings that he sold and subsequently relisted a short time later. Can you imagine the surpise of some prospective purchaser who looked online and then went to view the home ..... nothing looked the same.

Jul 17, 2013 12:50 AM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Mark, I will say you have earned the right to not share. Yours are pieces of art and they belong to YOU!

Jul 20, 2013 11:30 PM