My Real Estate Agent Training Review for BOLDTech

Every Real Estate Agent who wishes to excel in their line of business needs to maintain a successful track record and extensive knowledge of the industry. They should consider themselves experts and ambassadors in the field. Home buyers and sellers need to entrust their properties to someone who has the knowledge and skill to make sure that the transaction will go smoothly and be quick and cost effective.

Part of the requirements of a real estate agent is having extensive knowledge in the real estate field. In addition, they must desire to consistently improve service with a willingness to learn and participate in training. It is not enough for the real estate agent to continuously provide their services from one transaction to the next without knowledge of the latest real estate marketing trends. Although recommendation and word of mouth are still the best ways to find a home buyer, seller and even real estate agent, the Internet is becoming one very effective means of generating leads and keeping the real estate business alive. 

There are several listing sites on the Internet where properties can be listed for free. A real estate agent can utilize the Internet to post their own listings on their individual websites. They can then tap into tools such as SEO, pay-per-click, article writing and blogging to maximize the capacity of the Internet to generate leads. In this era of the information age, no other printing or broadcasting medium can quite surpass the Internet's capability to gather and target market prospects. If this capability is not properly harnessed, a real estate agent might lose leads and eventually, their business.

This is the reason why the concept of BOLD Technology (usually referred as BOLDTech) was born. BOLDTech is a program that provides a real estate agent with internet technology which empowers them to become experts of online lead generation and conversion. BOLDTech coaches also present the common misconception and limiting beliefs about the usage of the Internet and provide breakthrough techniques on gathering quality leads. They conduct live classes in your area to promote personal interaction and conduct virtual classes via webinars to cater to the real estate agent who is always on the go and has no time to attend a live class.

These are the topics and activities you should expect in a BOLDTech class:

• Integrating the Internet into your business
• Understanding the mindset of a virtual customer
• Creating a business plan after integrating proven internet techniques
• Knowing how to create, manage and execute PPC, SEO and Social Media
• Following up effectiveness after the identified techniques are implemented
• Converting leads to successful customers
• Interacting with other Real Estate Agents who are also using these techniques

Although I am still at the stage of implementing the techniques I learned at BOLDTech, I can safely say that the knowledge and experience I gained from attending them is worthwhile, especially in my role as a real estate agent and in my desire to continuously grow my business.