Who you calling a FSBO buddy?

Reblogger
Real Estate Agent with Keller Williams Realty Puget Sound 91333

A most excellent post.  This bears repeating...so here it is.  A lot of what you cover here I cover in my home-buyer seminars.  I would be interested in seeing just what it was that you sent that offended this man so.

Original content by Scott Godzyk NH License 033394

The phone rings and on the other end is an IRATE man asking "Who you calling a "FSBO"?" Pronounced Fis-bo, it stands for For Sale By Owner. As he was selling his home himself in the Manchester NH area, he received one of my marketing postcards that has a cute little "Fsbo" sign. Not knowing what it meant, he was offended.  

After a brief explanation he could not stop laughing. He let me know while I had is attention, WHY should he list with me, instead of continuing to sell his home himself as he had done for the last 3 months.

In summary I let him know that using my extensive marketing plan we have most homes under contract on average in less than 14 days with most recently in as little same the same day we listed it. He did not know there was a a shortage of homes for sale. He did not know why he priced his home where he did because it "sounded good" and did not know by banning buyer agents, he was keeping buyers from seeing his home. He did not know what a pre-qualification was or why he should be asking for one. He agreed he was in over his head. He was More than happy to invite me over today to look at his house and get it listed and sold. he admitted selling himself was not as easy as anyone thinks. 

He used my own line by saying he thought all agents were the same, but he now knows All Agents are not the same and certainly not created equal. Every buyer or seller should take the time to hire the BEST not just the biggest.I leave you with now infamous philosophy, which is simple, to provide more personal and professional service to guide my clients through each step of the buying or selling process. 

Our TOP TIPS IF YOU WANT YOUR HOME SOLD IN TODAY'S MARKET

1. CHOOSE THE RIGHT LISTING AGENT: As a home owner in this market you need every advantage you can to get your home sold. It starts with choosing the right agent.

a. Ask for a Full time agent whose sole job is to sell homes.

b. Ask for a Full service agent who will guide you through each step of the selling process. Discount brokers often equal discount services.

c. Ask for a Local agent who knows your neighborhood and is readily available when you need them is a must. Out of town agents can leave you high and dry in your time of need.

d. Ask for a well experienced Listing Agent can give you the advantages you need when selling your home. Not all agents are created equal. Choose only the best.

2. Ask to PRICE THE HOME CORRECTLY: One of the most important things that can help you sell your home is pricing it right. . List prices need to be priced at or near market value. The simple truth is over priced listings are one of the only segments of the market that are not selling. A great agent will study the recent sales, study what is on the market and use trends and comparable homes to place a value on your property.

3. Ask for an agent with a great marketing program - GETTING A BUYER TO SEE YOUR LISTING: Before anyone can view your home, they have to know it is for sale. Using an agent with an extensive marketing and advertising program is the best start to get your home the exposure it needs and deserves. Some agents whose sole marketing plan is placing a sign in your yard and placing the home in MLS is not a sound marketing plan.

4. Ask for help to GET YOUR HOME READY FOR A BUYER TO SEE IT: A listing agent can guide a buyer to your front door, but the can not make them go inside. You need to prepare your house for sale.

a. THE EXTERIOR: Your lawn should be mowed, bushes trimmed, debris, toys or belongings picked up and removed from the yard. In the winter shovel your walk and driveway, sand and or salt and knock those icicles off your roof. Make sure your screen/storm door is in working order, it is the first thing they will touch and a storm door with a missing handle or off it's hinges will drive buyers away.

b. THE INTERIOR: Remove anything from your house you are not using, often called "decluttering". Clear off the counters, bureaus and floors. Make sure walls are free of marks or holes. Freshly painted walls in a neutral color are always a plus. Make sure all faucets and toilets run properly, no drips, no leaks and the toilets should not always run. Clean your carpets, remove pet items and during showings your pets should be taken out of the House

IN CONCLUSION: There is a lot of behind the scenes work going on to get a house on the market, marketed, get an offer, go through the buyers mortgage process, appraisal, inspections and get to the closing of the home. If you did not notice most of these steps, I did a great job.With the decrease in Listings, there is pressure on Listing Agents to provide more service. For agents who have been providing a great service to their clients throughout the last 4-5 years they are being rewarded as home sellers and buyers talk, they let each other know who did the great job or who dropped the ball. As you see it is no accident a home sells. It is through the hard work of the agent.

If you are looking to SELL a property in NH, you can choose ME. I strive to offer the best in personal and professional service through EACH step of the SELLING process..

It does not take magic to turn your "For Sale" sign into a "Sold" sign. it takes a full time Local Agent who specializes in Listing homes like yours.

If you are thinking of buying a Home please contact us. Get a free pre-qualification along with some of the BEST CUSTOMER SERVICE through each step of the Buying Prices.

Please call for a FREE MARKET ANALYSIS to know what the value of your home is.

WE STRIVE TO PROVIDE THE BEST POSSIBLE SERVICE THROUGHOUT EACH STEP OF THE LISTING AND SELLING PROCESS!!!

 

If you need to sell your home and you owe more than your house is worth, i may be able to help. I specialize in working with home owners to get your home sold. There are many options such as a short sale which may be able to help you.

Please try and avoid out of state or out of town agents and companies that make "out of this world promises". We are local agents with experience who never charge any up front fees.

 

We are local agents with experience who GET RESULTS!!!

We stand by you through every step in selling your home..

About the Author: Scott Godzyk is the Owner/Broker of the Godzyk Real Estate Services in Manchester NH. With 27 years of experience, Scott is a leading Agent for Listing and Selling Homes in this area. To CONTACT Scott Godzyk please call 603.661.2121 or EMAIL: Sctprop@aol.com . We are Full Time Agents ready to serve all of your Real Estate needs through each step of the buying and Selling process. We are proud to be locally owned and operated.

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Comments (4)

Kalene Bagwell
Realty Executives Of Kansas City - Blue Springs, MO
Realtor - Selling Blue Springs - Kansas City Metro

Very nice post! Wonder what the guy thought FSBO meant when he read it?

Aug 01, 2013 12:26 AM
Curtis Van Carter
Better Homes & Gardens Wine Country Group - Yountville, CA
Your Napa Valley Broker Extraordinaire

Roger

Thanks for reposting this. I haven't been to Scott's site in awhile and your doing sound reminded me to do so more often, cheers cvc

Aug 01, 2013 12:34 AM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

I know a couple of new agents that spend a lot of time chasing FSBO opportunities. Both have been mildly successful and have said they will keep going after it.

Aug 03, 2013 03:12 AM
Hella Mitschke Rothwell
(831) 626-4000 - Honolulu, HI
Hawaii & California Real Estate Broker

Roger: FSBOs that I've seen, try their own hand at it for a few months, then give up and, next thing I know, there's an agency sign out front. So for those agents to pursue FSBOs, more power to you. Oh, and thank you for commenting on my recent post.

Aug 07, 2013 01:24 AM